May 2022
All Categories
All Countries
Influencer | Category | Followers | Audience country | Authentic engagement | Engagement avg | ||
---|---|---|---|---|---|---|---|
1 | Cristiano Ronaldo @cristiano | Sports with a ball | 442.7M | India | 7.1M | 8.6M | Free Report |
2 | Kylie 🤍 @kyliejenner | Fashion Modeling Beauty | 338.9M | United States | 3.2M | 5.2M | Free Report |
3 | Leo Messi @leomessi | Sports with a ball Family | 328M | Argentina | 3.6M | 4.8M | Free Report |
4 | Kendall @kendalljenner | Modeling Fashion | 237.6M | United States | 3.9M | 6.3M | Free Report |
5 | Kim Kardashian @kimkardashian | Fashion Beauty | 311.7M | United States | 3M | 4.4M | Free Report |
6 | Ariana Grande @arianagrande | Music | 311.1M | United States | 1.7M | 2.4M | Free Report |
7 | Selena Gomez @selenagomez | Music Lifestyle | 320.1M | United States | 1.8M | 2.4M | Free Report |
8 | Taylor Swift @taylorswift | Music | 210.5M | Brazil | 2.6M | 3.4M | Free Report |
9 | LISA @lalalalisa_m | Music | 77.6M | Indonesia | 7.8M | 9M | Free Report |
10 | BILLIE EILISH @billieeilish | Music | 103.1M | United States | 4.5M | 5.9M | Free Report |
11 | V @thv | Lifestyle | 41.6M | United States | 13.5M | 13.5M | Free Report |
12 | J @jennierubyjane | Music | 66.4M | Indonesia | 6.9M | 8.3M | Free Report |
13 | Jungkook @jungkook.97 | Music | 39.3M | N/A | 12.3M | 12.3M | Free Report |
14 | Khaby Lame @khaby00 | Sports with a ball | 77.1M | Iran | 4.1M | 6.3M | Free Report |
15 | badgalriri @badgalriri | Music Beauty | 129M | United States | 2.2M | 3.6M | Free Report |
16 | JIMIN @j.m | 35.3M | N/A | 12.1M | 12.1M | Free Report | |
17 | Tom Holland @tomholland2013 | Cinema & Actors/actresses | 66.2M | United States | 5.1M | 6.2M | Free Report |
18 | JISOO🤍 @sooyaaa__ | Music Beauty | 60.3M | Indonesia | 5.5M | 6.3M | Free Report |
19 | NJ 🇧🇷 @neymarjr | Sports with a ball | 174.2M | Brazil | 1.5M | 2.1M | Free Report |
20 | Jin of BTS @jin | 34.7M | United States | 10.3M | 10.3M | Free Report | |
21 | SUGA of BTS 민윤기 @agustd | Lifestyle Music | 34.1M | N/A | 10.1M | 10.1M | Free Report |
22 | ROSÉ @roses_are_rosie | Music | 59.2M | Indonesia | 4.5M | 5.2M | Free Report |
23 | Virat Kohli @virat.kohli | Sports with a ball | 196M | India | 1.2M | 1.4M | Free Report |
24 | Barbie @nickiminaj | Music | 190M | United States | 872.2K | 1.4M | Free Report |
25 | jhope @uarmyhope | Art/Artists Cinema & Actors/actresses Music | 34.7M | South Korea | 7.4M | 7.4M | Free Report |
26 | Kourtney ❤️ @kourtneykardash | Lifestyle | 177.6M | United States | 943.3K | 1.3M | Free Report |
27 | @badbunnypr | Music | 39.5M | United States | 3.8M | 5.9M | Free Report |
28 | Zayn Malik @zayn | Music | 45.3M | India | 3.2M | 5M | Free Report |
29 | Cardi B @iamcardib | Music Fashion | 131.4M | United States | 1.1M | 1.6M | Free Report |
30 | Alia Bhatt 🤍☀️ @aliaabhatt | Cinema & Actors/actresses | 65.3M | India | 2.4M | 3M | Free Report |
31 | Jennifer Lopez @jlo | Music Cinema & Actors/actresses | 208.3M | United States | 726K | 914.3K | Free Report |
32 | Adele @adele | Music | 50M | United States | 2.6M | 3.7M | Free Report |
33 | Kylian Mbappé @k.mbappe | Sports with a ball | 71.5M | France | 1.7M | 2.4M | Free Report |
34 | @harrystyles | Music Fashion | 44.8M | Brazil | 2.9M | 3.9M | Free Report |
35 | Instagram @instagram | Photography | 506.8M | India | 285K | 342.7K | Free Report |
36 | Georgina Rodríguez @georginagio | Lifestyle Fashion Clothing & Outfits | 38.1M | India | 3M | 4.3M | Free Report |
37 | Gigi Hadid @gigihadid | Modeling Lifestyle | 74.2M | United States | 1.5M | 2.2M | Free Report |
38 | therock @therock | Cinema & Actors/actresses Fitness & Gym | 315.9M | India | 384.2K | 509K | Free Report |
39 | champagnepapi @champagnepapi | Music | 110.4M | United States | 734.4K | 1.2M | Free Report |
40 | Katrina Kaif @katrinakaif | Beauty | 64.3M | India | 1.8M | 2M | Free Report |
41 | Khloé Kardashian @khloekardashian | Clothing & Outfits Lifestyle | 243.4M | United States | 435K | 528.9K | Free Report |
42 | Ester 🌙 @ester_exposito | Cinema & Actors/actresses | 29.1M | Russia | 3M | 4.4M | Free Report |
43 | KAROL G @karolg | Music | 52.6M | Mexico | 2M | 2.4M | Free Report |
44 | 차은우 @eunwo.o_c | Music Lifestyle | 28.3M | Indonesia | 3.6M | 4.5M | Free Report |
45 | Chris Hemsworth @chrishemsworth | Cinema & Actors/actresses | 54.4M | India | 1.7M | 2.2M | Free Report |
46 | DUA LIPA @dualipa | Music | 83.2M | Mexico | 1.1M | 1.4M | Free Report |
47 | Robert Downey Jr. Official @robertdowneyjr | Cinema & Actors/actresses | 52.7M | India | 1.7M | 2.1M | Free Report |
48 | Narendra Modi @narendramodi | Finance & Economics Business & Careers | 67.3M | India | 1.4M | 1.6M | Free Report |
49 | 이민호 leeminho @actorleeminho | Cinema & Actors/actresses | 29.5M | Indonesia | 2.8M | 3.6M | Free Report |
50 | Shawn Mendes @shawnmendes | Music | 68.3M | Brazil | 1M | 1.5M | Free Report |
Find the Top Instagram Influencers
Influencer marketing is one of the most well-known methods to promote your products and gain new customers' attention. The first thought in your head would be to find who has the most Instagram followers and establish a collaboration. The entire process can be tiresome, as you need to find several most popular Instagram accounts, so how can you help yourself in this scenario?
Well, HypeAuditor allows you to find top Instagram accounts within seconds. Filter your search by category and country. Easily select those who fit your company brand. Our platform ranks accounts by various factors, such as engagement rate, audience quality, number of followers, etc. Here are some of the core metrics that our clients consider while choosing Instagram influencer.
Audience Quality Score
AQS or Audience Quality Score is a dynamic and complex metric that shows the authenticity of a social media influencer's audience. It’s an indicator of Instagram audience credibility. This metric is calculated by a combination of Engagement Rate, Quality Audience, Engagement Authenticity, and the number of active followers.
Audience reachability
This metric shows the percentage of Instagram influencer followers who follow less than 1,500 accounts. They can be reached much easier, as they see most of the influencer's posts. People with too many followings may not see an influencer's posts, as it can get lost among thousands of other posts.
Discover Who Rules the Market
Find out who has the most-followed Instagram accounts, analyze their audience and discuss opportunities for future collaborations. Compare influencers' fan bases observe how their ranking dynamics are different from the previous months.
Explore any topic you want: start from gaming streamers and finish with the crypto content creators. Find your own most followed person on Instagram. The one that can fit your brand image in any given niche.
Start your research with an in-depth analysis of a particular Instagram creator or find out who has the top Instagram followers via our Instagram Analytics Report. Evaluate any account gather rich insights on audience demographics, engagement, quality, and performance on accounts with the most followers on Instagram.
FAQ: Top Instagram Accounts Ranking
- Who has the most followers on Instagram?The most followed person on Instagram is Cristiano Ronaldo - @cristiano. They are the biggest and most popular Instagrammer in 2022.
- Who has the most Instagram followers?Cristiano Ronaldo - @cristiano has the highest followers on Instagram.
- How many followers does the most popular influencer on Instagram have?The most popular Instagram account is Cristiano Ronaldo - @cristiano with 442.7M followers.
- Who are the top 10 most followed people on instagram?
The most popular Instagram accounts are:
- Cristiano Ronaldo - @cristiano - 442.7M
- Kylie 🤍 - @kyliejenner - 338.9M
- Leo Messi - @leomessi - 328M
- Kendall - @kendalljenner - 237.6M
- Kim Kardashian - @kimkardashian - 311.7M
- Ariana Grande - @arianagrande - 311.1M
- Selena Gomez - @selenagomez - 320.1M
- Taylor Swift - @taylorswift - 210.5M
- LISA - @lalalalisa_m - 77.6M
- BILLIE EILISH - @billieeilish - 103.1M
As for May 2022, these accounts are the most followed Instagram accounts.
- What statistics are available for top Instagram influencers?In the list of top followed Instagram accounts you can see the number of followers, categories, engagement metrics, audience location, and position changes compared to the last month for the top Instagram accounts.
- How do you detect Instagram audience location?Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the Instagram influencer’s audience lives.
- How do you detect topics of Instagram profiles?In order to correctly identify topics of social media influencers, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate categories. Find out what topics Instagram stars cover in their content in our influencer ranking.
- What is Authentic Engagement?The Authentic Engagement metric shows the average number of organic likes and comments per post, i.e. likes and comments that come from real people, without using grey hat methods.
- What is Engagement Avg?The Engagement Avg metric shows a percent of the audience who like or comment on the influencer's posts (engage with the content). You can check both Authentic Engagement and the Average Engagement for the biggest Instagram accounts.