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Free Instagram Engagement Calculator

HypeAuditor free Instagram Engagement Rate Calculator allows you to find out how much your followers are engaged with your Instagram account.

Example:
Engagement Rate
4.5%
Excellent
Followers count
3.4M
Average likes count
234K
Average comments count
12K
elizabethrhyan
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Engagement Rate
4.5%
Excellent
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Followers count
3.4M
Average likes count
Average comments count
12K
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More info in full report:
Followers count
Fake Followers Check
Audience Demography
Follower Growth
Brand mentions & #ad performance
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Instagram Engagement Calculator

Would you like to know how engaging your content on Instagram is? The Instagram Engagement Calculator allows you to measure the engagement rate for any Instagram account based on interactions it receives. HypeAuditor free calculator allows you to find out how much your followers are engaged with your profile.

Why is Instagram Engagement important?

There are several reasons why measuring engagement is important. Instagram engagement essentially reflects whether your content matches the interests of your followers. There is no point in having a large following if in reality your audience does not interact much with your content.

Today, any influencer collaboration starts with the evaluation of the quality of a creator’s following. Make sure you use the engagement calculator for Instagram to know the essential statistics of your account. This is especially important for creators who are willing to pursue brand deals.

How do you Calculate Instagram Engagement Rate?

Any interaction made by an Instagram user with your content is considered as engagement. Thus, likes, comments and Stories views are all the components of your engagement rate. At HypeAuditor, we measure engagement in a clear and efficient way. We use the following formula to calculate Instagram engagement rate:

Instagram Engagement Rate = (Likes + Comments)/Followers * 100%

This Instagram engagement rate formula is based on 12 recent posts in a profile. It gives you the median engagement rate for these publications. However, we do not include in calculation those posts which have either too high or too low engagement rate since they are considered statistically as outliers and are excluded from calculations to give the most fair evaluation.

Using HypeAuditor Engagement rate calculator, you can check your Instagram account online and get an instant insight into how well your profile performs on Instagram. The calculation ensures accurate results due to the smart formula applied and is available for free on HypeAuditor official website.