Questions & Answers About Influencer Search

What is Influencer Discovery?

Influencer Discovery tool by HypeAuditor is an easy-to-use influencer search tool that provides the largest database of over 75.8M creators on Instagram, YouTube, TikTok, Twitter, and Twitch. Multiple filters make the search process simple and smooth. The influencer search tool helps you find the best influencers for your brand from any country in any industry. You can tailor your results to your specific business needs and search for creators by audience demographics, follower number, engagement level, and more.

How can I find influencers for free? Is there any free Influencer Discovery tools?

In HypeAuditor influencer discovery platform, you can search for influencers for free. Simply log into your HypeAuditor account, or register, if you don’t have it yet. Your free account allows you to use all the filters in the Influencer Discovery tool to sort out the results and get a list of the most relevant influencers. You’ll be able to see the first three results. To view the full list, you need a paid subscription.

How to find the right social media influencers?

Influencer marketing can make it or break it. Сhoosing the right creators for your brand without advanced tools at your fingertips is a tough challenge. To ensure the success of your campaign, you need to find influencers that your audience trusts.


That’s why many businesses that want to add value to their marketing and work with only relevant influencers rely on search tools and data. HypeAuditor Influencer Discovery provides you with a powerful solution to find your ideal match within the 75.8M+ influencer database. Using a wide range of filters can optimize your selection and pick social media creators that best suit your needs and goals. You can also find similar influencers using the "similar as" filter.

How to find influencers in your niche?

HypeAuditor allows you to find social media influencers in your industry. When searching for profiles, simply apply the category filter and choose a topic in the drop-down menu. You’ll see a list of influencers who create content on a particular topic. You can also find niche influencers using our free influencer discovery tool.

How large is the HypeAuditor influencer database?

The total number of profiles in our influencer discovery platform exceeds 75.8M profiles – it’s the largest influencer database on the market where you can easily find and hire social influencers.

How to find micro-influencers for my brand?

In HypeAuditor, we qualify micro-influencers as accounts with 10,000-100,000 followers. These creators are considered experts in their respective niche who connect with their audiences on a deeper level and sustain high engagement.

If you want to find and hire micro-influencers for your marketing needs, use advanced search in our Discovery tool. Use the Followers filter for Instagram and TikTok profile search (or Subscribers filter, if you’re looking for YouTube creators) and choose a specific audience size range to see accounts with 10,000-100,000 followers/subscribers.

How to use the HypeAuditor influencer search tool?

To find creators in no time with our influencer search tool, follow these steps:

  1. Log into your HypeAuditor account (or sign in if you don’t have one yet).

  2. Go to the Influencer Discovery section.

  3. Start your search by entering a keyword or location into the search bar. You can also use a hashtag as your keyword. Search by category is available for Instagram only.

  4. Or, you can apply different filters to narrow down your search results.

  5. When you get a list of influencers that match your requirements, analyze the profiles to find the most relevant creators for your marketing activities.

If you have a paid HypeAuditor subscription, you can get the most of our powerful features for a smooth influencer search.

How do I contact an influencer?

In the HypeAuditor, you’ll find the contact details of an influencer. But before reaching out to them, you need to do your research and analyze their profile in detail to craft your pitch accordingly. Check out the best ways to reach out to and negotiate with YouTube influencers and tips on crafting the perfect outreach email.

How to get influencers to promote your product?

There are a few significant steps involved in how you might promote your product with our free influencer search tool. Here they are:


  1. Search and filter the influencers through the Influencer Outreach tool - Look through our existing influencer database, consisting of more than 75.8M influencers. Filter the most relevant ones and add them to our Campaign Management dashboard

  2. Connect with influencers via personalized messages - You need to build relationships with social influencers and base your collaboration on shared touchpoints. Try to convey what kind of product you are offering in your message and who might evoke a sense of curiosity or engagement among the influencer’s audience.

  3. Finalize the discussions and track your marketing metrics - Once both parties have agreed with the proposed collaboration, now you can easily track and analyze the essential metrics of your affiliate marketing campaigns, such as ROI, CPC, CPE, etc.

How to find social media influencers in your area?

If you are looking for influencers in your local area and are struggling to find any, our influencer search tool can assist you with that inquiry. Navigate to the Influencers Outreach tool, a free influencer directory, and set the “Audience Location” filter to your current country. Afterward, you will see all available social influencers in your country, depending on the chosen platform. Additionally, you can also find influencers by hashtags, audience age & gender, the size of the influencer audience, and a variety of other filters.

Where to find social media influencers?

Suppose you want to look for specific content creators or find similar influencers. In that case, you can search them up in practically any social media channel available on the Internet (like YouTube, for example). However, the time and effort you’re going to spend maybe an underwhelming experience. Thus, if you want to switch your marketing approach and automate most manual tasks, you can use our free influencer search tool.


With the Influencer Outreach, you can find any influencer based on various filters on such platforms as Instagram, YouTube, Twitter, TikTok, and Twitch. All of the relevant data is already available to connect and build connections with your potential content creators.