HypeAuditor’s Influencer Discovery is available for Instagram, Twitch, YouTube, X (Twitter), and TikTok. Brands and agencies can use it to search for potential brand ambassadors and collaboration partners. Brands are able to narrow down Influencer Discovery search results using filters like audience demographics, location, influencer size, Audience Quality Score, and more.
Influencer Discovery
Spot brand ambassadors for possible collaborations
Uncover potential brand ambassadors from among accounts that already mention your brand or products. Partner with loyal customers who are happy and willing to promote your products or services. Track mentions of other brands so you know how well you compare.
Get your message in front of the right audience
Discover creators by their audience’s location, age, gender, ethnicity, and interests. Partner with influencers who can spread your message directly to your target audience.
Identify niche & trending accounts
Enter any keyword and start searching for prominent voices in a specific niche. You can use #hashtags as keywords. Find creators with an exceptional growth rate. You may be able to find rising stars that offer affordable rates.
Partner only with quality and authentic influencers
Filter out low-quality accounts and discover influencers whose audiences are authentic with HypeAuditor’s best-in-class fraud detection tools. Don’t waste time, effort, and money by working with fraudulent influencers. Leverage HypeAuditor’s Audience Quality Score to quickly strike poor-performing influencers from future collaborations.
Find content creators just like your top influencers
Double-down on your current influencer marketing success or explore cheaper influencer options with Lookalikes, which shows similar accounts just like Instagram. Use Lookalikes to identify influencers with similar audiences, niches, or industries to the ones you’re searching for.
With the help of our search filters, brands and agencies can find the perfect influencers for their marketing strategy. Influencer Discovery also contains a special “Niche search” function, which allows users to specify the niche or topic they’re looking for. Users can then set various filters to refine their search and create a shortlist of promising brand ambassador candidates.
Questions & Answers
What is Influencer Discovery?
Influencer Discovery is one of HypeAuditor’s many influencer finder tools. It functions similarly to an influencer search engine. In simple terms, it’s a specialized platform to find influencers based on the parameters or filters you set. Our influencer discovery software is designed to help you find the best influencers for your brand from any country or industry. You can also adjust the filters to limit or expand your social media influencer search results according to your business needs. Some frequent search criteria include audience demographics, follower counts, engagement, and Audience Quality Score.
How to find the right social media influencers?
Influencer marketing can make or break your business. Сhoosing the right creators for your brand without advanced tools at your fingertips is a tough challenge. To ensure the success of your campaign, you need to find influencers that your audience trusts.
That’s why many businesses that want to add value to their marketing and work with only relevant content creators rely on search tools and data. HypeAuditor Influencer Discovery provides you with a powerful solution to find your ideal match within our database. The wide range of filters will help you optimize your selection and pick the content creators that best suit your needs and goals.
How to find influencers in your niche?
HypeAuditor allows you to find social media influencers in your industry. When searching for profiles, simply apply the category filter in our discovery tool and choose a topic in the drop-down menu. You’ll see a list of influencers who create content on the topic you indicated.
How large is the HypeAuditor influencer database?
Database in our influencer discovery platform has over 206.8M+ profiles. It’s the largest influencer database on the market where you can easily find and hire rising social media stars.
How to find micro-influencers for my brand?
If you want to find and hire micro-influencers for your marketing needs, go to Influencer Discovery in HypeAuditor. After selecting the platform you want, you can indicate the influencer size (nano, micro, mid, macro, or mega) you want. If you can’t find the filter on the main Discovery screen, click on “More filter”. The influencer size filter should be under the influencer category.
How to use the HypeAuditor influencer search tool?
To find creators in no time with our Influencer Discovery tool, follow these steps:
Log into your HypeAuditor account (or sign up if you don’t have one yet).
Go to the Influencer Discovery section.
Start your search by entering a keyword or location into the search bar. You can also use a hashtag as your keyword.
Apply different filters to narrow down your search results.
When you get a list of influencers who match your requirements, analyze the profiles to find the most relevant creators for your marketing activities.
If you have a paid HypeAuditor subscription, you can get the most of our powerful features for a smooth influencer search.
How to find social media influencers in your area?
If you’re looking for local influencers, our influencer search tool can assist you with it. Just set the “Audience Location” filter to the country you need. HypeAuditor will show you all content creators for the country and platform you’ve selected. Additionally, you can also find potential brand ambassadors by hashtag, audience age & gender, audience size, and a variety of other filters.
Where to find social media influencers?
Suppose you want to look for specific content creators or similar influencers. In that case, you can search for them on practically any social media channel available on the Internet (like YouTube, for example). However, the time and effort you’re going to spend may be more than you expect. If you want to switch your marketing approach and automate most manual tasks, you can use our free influencer search tool.
