How to Check Fake Followers with a Free Instagram Audit & Fake Follower Check

Fake Instagram followers cost businesses millions of dollars. Inauthentic engagement remains a serious problem that many businesses face. Influencer marketing can bring companies incredible results, however, the key element of a successful campaign is genuine creators who can deliver a brand’s message to their engaged followers.

But the good news is that you can use this free fake follower detection tool to see the total audience quality of any Instagram account. We’ll explain how to detect fake influencers to avoid wasting your time, effort, and money on ineffective partnerships.

Fake Instagram Followers Checker Tool

Social media creators can make or break any marketing program. They can use their credibility to promote your product or service to huge audiences. However, influencers are not all equal and the success of your future campaigns largely depends on who you partner with.

If you’re looking for creators for your brand, it’s important to assess their profile first to make sure you hire a trusted ambassador who has engaged audiences. A detailed fake follower check of their Instagram accounts will help you understand if there’re many bots among their subscribers. And if you want to discover influencers whose followers are genuinely interested in their content, you need to find out how engaged a creator’s audience is.

This will help you avoid partnering with fake followers who are unlikely to help you achieve your business goals.

What are fake Instagram followers?

In a nutshell, fake followers are accounts, or bots, that were created only to boost follower counts, whether it’s Instagram or other social media platforms. These accounts are not active, engaged users. They are not real people, so promoting your brand to these bots will not do any good.

If you want to reach out to your potential customers, you need to stay away from these pseudo-influencers and collaborate with real creators who build trust with their fan base.

When searching for influencers, keep in mind that no matter how large their audience is, you don’t necessarily have to work with celebrities. You can achieve great results and successfully promote your offer with micro-influencers, but their subscribers should be real and their engagement should be organic.

How to Spot Fake Followers

To detect fake accounts, you can visit their Instagram page. There are several factors that can help you detect fake accounts.

• 1. Zero followers. They usually have no followers.
• 2. Zero or up to 10 posts. They don’t have regular posting activity, so they might have just a few posts on their page or no content at all.
• 3. No profile picture. Fake users don’t use images in their profile pictures, or they might use stock images.
• 4. A big number of people they follow. While their following is very low (or amounts to nothing), they usually follow a large number of other accounts.
• 5. Random letters and numbers in a username. You can often notice that their username is just a random selection of letters and/or numbers.

Ideally, you need to have a consistent influencer vetting process in place to detect creators with fake followers and discover genuine influencers with.

We recommend conducting a fake follower audit of Instagram accounts with our free tool. And if you want to analyze influencers in greater detail, you can try out our full-featured reports.

How to Perform an Instagram Follower Fake Check

To conduct an in-depth analysis of a creator account, you can track essential data with our Instagram Analytics report that has over 35 metrics for influencer vetting. The report allows businesses to explore the quality of their subscribers in great detail, get audience demographics, and closely analyze their engagement.

But if you want to make a quick check of an Instagram creator, we recommend conducting a fake follower audit of their accounts with our free tool. Simply enter any account in the bar and you’ll get instant results:

• · Audience Quality Score (AQS)
• · Follower Count
• · Engagement Rate

Influencer Quality Analysis as Part of an Instagram Audit

AQS is HypeAuditor’s proprietary metric on a 1-100 scale so the closer the AQS is to 100 the better. The score alone provides a wealth of information about a creator, so you can run a quick Instagram fake follower audit with our free tool and get an idea if this particular influencer is a good fit for your brand.

AQS is based on multiple criteria, including Engagement Rate, quality audience, follower growth, and engagement authenticity. It helps you measure the overall quality of an influencer account and compare it with the quality of other creators within the same tier.

Perform a free simple Instagram fake follower audit with HypeAuditor’s tool to make sure you partner with trusted influencers with real subscribers.