Influencer
Category
Followers
Audience country
Authentic engagement
Engagement avg
1
Kylie 🤍 @kyliejenner
Fashion
Modeling
Beauty
306.5MUnited States6.2M10.1MFree Report
2
Kim Kardashian West @kimkardashian
Fashion
Beauty
283.2MUnited States2.9M4.3MFree Report
3
Zendaya @zendaya
Cinema & Actors/actresses
Fashion
126.4MUnited States5.7M7.7MFree Report
4
Kendall @kendalljenner
Modeling
Fashion
216.4MUnited States2.6M4.1MFree Report
5
Cardi B @iamcardib
Music
Fashion
122.4MUnited States1.8M2.5MFree Report
6
@harrystyles
Music
Fashion
42.9MBrazil3.1M4.2MFree Report
7
Georgina Rodríguez @georginagio
Lifestyle
Fashion
Clothing & Outfits
30MIndia1.1M1.6MFree Report
8
Emma Watson @emmawatson
Literature & Journalism
Cinema & Actors/actresses
Fashion
65.6MUnited States548.5K747.8KFree Report
9
권지용(權志龍) @xxxibgdrgn
Photography
Fashion
20.4MIndonesia810.3K1MFree Report
10
JADE 🌪 @jadepicon
Modeling
Fashion
17.2MBrazil414.3K901.4KFree Report
11
Barbara Palvin @realbarbarapalvin
Modeling
Fashion
17.3MRussia598.9K808.1KPreview
12
Mark Tuan @marktuan
Music
Cinema & Actors/actresses
Modeling
11.9MThailand684.6K899.6KPreview
13
Demi Rose @demirose
Modeling
Lifestyle
Fashion
19MUnited States361.4K470.5KPreview
14
Kathryn Bernardo 🐘 @bernardokath
Beauty
Cinema & Actors/actresses
Fashion
16.5MPhilippines430.9K518.8KPreview
15
Gaten Matarazzo @gatenm123
Music
Cinema & Actors/actresses
Fashion
13.7MBrazil467.9K617.6KPreview
16
loren gray @loren
Fashion
Modeling
22.4MUnited States227.6K375.5KPreview
17
Gisele Bündchen @gisele
Modeling
Fashion
Lifestyle
18.5MBrazil278.3K413.6KPreview
18
Harry Styles HQ @hshq
Music
Cinema & Actors/actresses
Fashion
5.4MUnited States713.4K1.3MPreview
19
Keerthy Suresh @keerthysureshofficial
Fashion
Cinema & Actors/actresses
11.5MIndia481.8K551KPreview
20
Donya @donya
Fashion
14.4MIran290.6K454.6KPreview
21
Paolla Oliveira @paollaoliveirareal
Cinema & Actors/actresses
Lifestyle
Fashion
33.1MBrazil130.7K172.4KPreview
22
Sam Smith @samsmith
Music
Fashion
14.7MUnited States233K342.6KPreview
23
N I C O L E A M A D O @amadorat
Fashion
Lifestyle
Beauty
7.9MMexico517.7K578.5KPreview
24
larri @larray
Lifestyle
Modeling
Fashion
6.7MUnited States466.6K681.6KPreview
25
tiffany young @tiffanyyoungofficial
Modeling
Fashion
11.3MIndonesia302.8K379KPreview
26
Taylor Hill @taylor_hill
Art/Artists
Fashion
Modeling
18.4MUnited States143.2K213.3KPreview
27
HEIR JORDYN @jordynwoods
Modeling
Lifestyle
Fashion
12.3MUnited States165.4K313.1KPreview
28
Avril Lavigne @avrillavigne
Music
Cinema & Actors/actresses
Fashion
10.5MBrazil294.9K367.1KPreview
29
Sonam Kapoor Ahuja @sonamkapoor
Fashion
Modeling
31.7MIndia102K119.8KPreview
30
Phoebe Tonkin @phoebejtonkin
Beauty
Cinema & Actors/actresses
Modeling
8.1MUnited States325.4K464KPreview
31
Colleen Ballinger @colleen
Family
Fashion
Modeling
7.4MUnited States380.8K479.4KPreview
32
Andrea Brillantes @blythe
Cinema & Actors/actresses
Modeling
Lifestyle
13.3MPhilippines225K257.3KPreview
33
Nita Shilimkar @nita_shilimkar
Fashion
Modeling
9.3MIndia257.1K340.5KPreview
34
Red Velvet Official @redvelvet.smtown
Music
Beauty
Fashion
11MIndonesia230.1K279.2KPreview
35
Cole LaBrant @cole.labrant
Lifestyle
Fashion
5MUnited States427K601.4KPreview
36
CL @chaelincl
Art/Artists
Fashion
Modeling
9.7MBrazil221.2K292.1KPreview
37
Vogue @voguemagazine
Literature & Journalism
Fashion
36.5MUnited States48.5K73.1KPreview
38
K R U T I K A 🔫 @themermaidscales
Fashion
5.7MIndia377.3K465.6KPreview
39
Gucci Official @gucci
Accessories & Jewellery
Clothing & Outfits
Fashion
47.1MUnited States39.2K54KPreview
40
Urassaya Sperbund @urassayas
Cinema & Actors/actresses
Modeling
Fashion
11.2MThailand178.9K217.7KPreview
41
Sooyoung Choi @sooyoungchoi
Beauty
Lifestyle
Fashion
6.7MIndonesia295.3K356.4KPreview
42
troye sivan @troyesivan
Art/Artists
Fashion
Music
12.4MUnited States129.4K185.6KPreview
43
Javad Ezati | جواد عزتی @javadezzati
Cinema & Actors/actresses
Photography
Fashion
4.4MIran366.2K517.8KPreview
44
Dior Official @dior
Fashion
Clothing & Outfits
Accessories & Jewellery
39.3MUnited States39.8K54.6KPreview
45
Liza Soberano @lizasoberano
Beauty
Cinema & Actors/actresses
Modeling
16.8MPhilippines105.7K126.4KPreview
46
Molly-Mae Hague @mollymae
Lifestyle
Fashion
6.3MUnited Kingdom171.2K339.6KPreview
47
Camila Queiroz @camilaqueiroz
Cinema & Actors/actresses
Fashion
18MBrazil67.2K112KPreview
48
RITA ORA @ritaora
Music
Fashion
16.1MUnited States92.3K124.5KPreview
49
CHANEL @chanelofficial
Fashion
Accessories & Jewellery
Clothing & Outfits
48.6MUnited States31.1K39.7KPreview
50
Prada @prada
Clothing & Outfits
Accessories & Jewellery
Fashion
28.5MIndonesia47.3K66.4KPreview

Top Fashion Instagram Influencers

Today, Instagram can boast around one billion monthly active users, which makes it one of the most popular and visited social media platforms. When it comes to influencer marketing, it’s fair to say that Instagram is widely I extensively used by many companies globally. Many businesses I companies work with talents to effectively spread their word to their existing and new audiences.

We ranked I classified all accounts to provide you with the Top Fashion influencers on Instagram. The list contains the most influential creators, their number of followers, and engagement metrics. You can also find the most popular creators with content on numerous other topics, as well as sports, family and modeling, technologies, and more. And if you want to discover the most encouraging Fashion Instagram accounts in a particular location, easily select your location in the drop-down list.

The World’s Top Fashion Instagram Influencers

Let’s examine the leaderboard and find out who leads the list. as you can observe, the most popular Fashion influencer is Kylie 🤍. @kyliejenner has the total audience of 306.5M followers who are generally from United States. The average engagement of the most popular creator is 10.1M likes and comments, while authentic engagement is 6.2M, which means that these likes and comments come from real people.

Let’s discover the two other leaders in the Fashion category. The second most influential Fashion Instagram creator is Kim Kardashian West with an audience of 283.2M users, mostly from United States. The third most popular Instagrammer in the Fashion category is Zendaya with 126.4M followers. The Zendaya’s audience is located, for the most part, in United States.

How Does Our Top Instagram Influencer Ranking Work?

Find other most popular Fashion influencers on Instagram in our top list, together with their engagement. Our artificial intelligence algorithm applies the size of real audiences and the authentic engagement of creators to line them by their popularity. The influencer marketing space is permanently changing with fresh talents coming on to the scene. therefore positions of accounts are regularly shifting likewise. You may see that some influencers improve their positions and go up in this leaderboard. simultaneously, some creators may lose their positions.

Select other categories to find out who the most popular Instagrammer is in your niche. You can also check another leaderboard and see the Top Fashion Instagram Influencers in a particular region. You may find out that the influencer’s location doesn’t definitely match with their audience’s location.

Want to get more information about the most popular Fashion Instagram creator? Discover detailed insights into the @kyliejenner with our Account Analytics reports. The reports provide a wealth of information about the creator, along with key influencer metrics.

FAQ: Top Fashion Instagram Accounts Ranking

  • Who is the most popular Fashion influencer on Instagram?

    The most popular Fashion influencer on Instagram is @kyliejenner.

  • How many followers does the most popular Fashion Instagram influencer have?

    The most popular Fashion Instagram influencer is @kyliejenner. He has 306.5M followers.

  • What statistics are available for the top Fashion influencers on Instagram?

    You can see the number of followers, categories, audience country, engagement metrics, and position changes compared to the last month.

  • How do you detect Instagram audience location?

    Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the audience lives.

  • How do you detect topics of Instagram profiles?

    In order to correctly identify topics, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate topics.

  • What is Authentic Engagement?

    Authentic Engagement is our metric that shows the average number of organic likes and comments per Instagram post, which are likes and comments that come from real people.