Over 1,000 followers only

Top Beauty Influencers on Instagram

by the number of quality and engaged followers

Updated: July 2020

Find top Instagram Beauty influencers to work with. Find out who is the #1 Beauty creator in 2020 and get a list of the most popular Instagram accounts. How it works ?

Gather raw open-source data

We gather raw data from different sources, depersonalize and clusterize it.

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Our AI takes only real audience and authentic engagement into consideration.

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Rank & track

Algorithm ranks influencers and forms the global top, updated daily.

Rank @username Category Audience Country Followers Authentic Engagement
1 Kylie 🤍 @kyliejenner

Kylie 🤍

Fashion Modeling Beauty United States 184M 3.9M Free report
2 James Charles @jamescharles

James Charles

Beauty United States 19.1M 1.3M Free report
3 Lady Gaga @ladygaga

Lady Gaga

Beauty Music Cinema & Actors/actresses Art/Artists United States 42.8M 613K Free report
4 Barbara Palvin @realbarbarapalvin

Barbara Palvin

Modeling Beauty Lifestyle Fashion Turkey 14.3M 982.4K Free report
5 Bunga Citra Lestari @bclsinclair

Bunga Citra Lestari

Beauty Shows Modeling Indonesia 15.5M 719.7K Free report
6 avani @avani


Beauty Photography United States 10.9M 1.2M Free report
7 Jeffree Star @jeffreestar

Jeffree Star

Beauty Art/Artists Modeling United States 15.6M 648.8K Free report
8 Bretman (Da Baddest) Rock @bretmanrock

Bretman (Da Baddest) Rock

Art/Artists Beauty United States 14.9M 679.7K Free report
9 Natasha Wilona @natashawilona12

Natasha Wilona

Beauty Modeling Fashion Indonesia 27M 364.8K Free report
10 Sunny Leone @sunnyleone

Sunny Leone

Beauty Cinema & Actors/actresses India 37.3M 245K Free report
11 Shay Mitchell @shaymitchell

Shay Mitchell

Beauty Fashion Modeling Family United States 28.3M 261.2K Preview
12 Rashmika Mandanna @rashmika_mandanna

Rashmika Mandanna

Beauty Modeling India 7.4M 1.2M Preview
13 Mari Maria @marimaria

Mari Maria

Beauty Art/Artists Family Brazil 15.6M 455.8K Preview
14 alexandra daddario @alexandradaddario

alexandra daddario

Beauty Cinema & Actors/actresses India 16.3M 480.5K Preview
15 Shane Dawson @shanedawson

Shane Dawson

Shows Beauty Humor & Fun & Happiness Art/Artists United States 11.2M 498.7K Preview
16 Nikita 🐉 @nikitadragun

Nikita 🐉

Beauty Shows Modeling Adult content United States 7.3M 689.2K Preview
17 Samantha Akkineni @samantharuthprabhuoffl

Samantha Akkineni

Beauty Fashion Modeling Cinema & Actors/actresses Lifestyle India 10.5M 656.4K Preview
18 Chiara Ferragni ✨ @chiaraferragni

Chiara Ferragni ✨

Beauty Italy 20.4M 253K Preview
19 Sonam K Ahuja @sonamkapoor

Sonam K Ahuja

Art/Artists Beauty Fashion Modeling Lifestyle India 29.1M 206.7K Preview
20 Fran @francinyehlke


Beauty Brazil 10.8M 403.7K Preview
21 Goar Avetisyan @goar_avetisyan

Goar Avetisyan

Beauty Russia 9.2M 539.4K Preview
22 NikkieTutorials @nikkietutorials


Beauty United States 14.2M 259.4K Preview
23 Liza Soberano @lizasoberano

Liza Soberano

Beauty Cinema & Actors/actresses Modeling Fashion Philippines 13.4M 331.3K Preview
24 전소미 @somsomi0309


Music Beauty Modeling Indonesia 6.8M 572.8K Preview
25 Daniela Alfaro @soydannyalfaro

Daniela Alfaro

Beauty Mexico 7.2M 530.5K Preview
26 Emma Roberts @emmaroberts

Emma Roberts

Beauty Fashion Modeling Cinema & Actors/actresses Lifestyle United States 13.9M 232.8K Preview
27 Kangana Ranaut @team_kangana_ranaut

Kangana Ranaut

Beauty Cinema & Actors/actresses India 5.8M 738.5K Preview
28 Marzia Kjellberg @itsmarziapie

Marzia Kjellberg

Beauty Lifestyle United States 7.8M 487.4K Preview
29 ! Bibi @bibisbeautypalace

! Bibi

Beauty Family Germany 7.6M 464.1K Preview
30 HUDA KATTAN @hudabeauty


Beauty India 45.4M 73.3K Preview
31 H&M @hm


Beauty Fashion United States 35.5M 80.1K Preview
32 Kathryn Bernardo 🐘 @bernardokath

Kathryn Bernardo 🐘

Beauty Cinema & Actors/actresses Fashion Philippines 12.6M 258.4K Preview
33 Danla the yargi machine @danlabilic

Danla the yargi machine

Beauty Photography Travel Business & Careers Turkey 5.5M 573.9K Preview
34 Doja Cat @dojacat

Doja Cat

Music Photography Beauty Adult content Art/Artists United States 6.8M 362.3K Preview
35 Malú 🦋 @malutrevejo

Malú 🦋

Beauty United States 8.4M 248.5K Preview
36 pouty girl @corinnakopf

pouty girl

Beauty United States 4.5M 503K Preview
37 Shirley @shirleysetia


Beauty Fashion Modeling Art/Artists Lifestyle India 6.4M 460.8K Preview
38 Boca Rosa @bianca

Boca Rosa

Beauty Lifestyle Brazil 12.2M 156.1K Preview
39 Felicya Angelista @felicyangelista_

Felicya Angelista

Beauty Indonesia 14.1M 174.3K Preview
40 Jessica Mila Agnesia @jscmila

Jessica Mila Agnesia

Beauty Modeling Travel Fashion Indonesia 17.5M 134.9K Preview
41 Daniela Buenrostro 🤍 @queenbuenrostro

Daniela Buenrostro 🤍

Beauty Lifestyle Mexico 6M 491.5K Preview
42 Kylie Cosmetics @kyliecosmetics

Kylie Cosmetics

Fashion Beauty Lifestyle Business & Careers United States 24.3M 83.4K Preview
43 HK @realhinakhan


Beauty Cinema & Actors/actresses Shows India 8.4M 296.4K Preview
44 Amanda Gabriella Manopo Lugue @amandamanopo

Amanda Gabriella Manopo Lugue

Modeling Beauty Business & Careers Lifestyle Indonesia 7.9M 269.9K Preview
45 Joselyn Cano ♓️ @joselyncano

Joselyn Cano ♓️

Art/Artists Beauty Fashion Modeling Lifestyle Mexico 12.3M 174.5K Preview
46 EVA MARISOL GUTOWSKI @mylifeaseva


Beauty Lifestyle United States 7.6M 253.9K Preview
47 Hariany Almeida @harialmeida_

Hariany Almeida

Beauty Lifestyle Brazil 8.5M 157.7K Preview
48 نور ستارز | Noor Stars @noorstars

نور ستارز | Noor Stars

Beauty Iraq 7.8M 248.4K Preview
49 CHANEL @chanelofficial


Beauty Modeling Luxury Fashion United States 40.3M 47.3K Preview
50 ZARA Official @zara

ZARA Official

Clothing & Outfits Beauty Accessories & Jewellery United States 39.9M 44.6K Preview
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