Top Kids & Toys Influencers on Instagram in the United Kingdom

Rank

Influencer

Category

Followers

Eng. (Auth.)

Eng. (Avg.)

1138

‌

lego

LEGO

Kids & Toys

13.5M

30.9K

37.9K

Preview

‌

caramellondon

CARAMEL London

Kids & Toys

Clothing & Outfits

Shopping & Retail

146.9K

52.5K

79K

Preview

‌

georgelewiscom

George Lewis

Kids & Toys

Family

Humor & Fun & Happiness

704.2K

6.6K

8.4K

Preview

‌

mabelsplayroom

Mabel’s Playroom | Play Ideas and Activities

Kids & Toys

Family

309.5K

13.9K

18.7K

Preview

‌

studio_rosie

Jen Buchheit

Literature & Journalism

Kids & Toys

1.2M

2.1K

2.9K

Preview

‌

littlehappylearners

S O P H I E D A V I D ⭐️

Kids & Toys

1.3M

716

975

Preview

‌

cara_delahoyde

Cara Delahoyde-Massey

Family

Lifestyle

Kids & Toys

1.1M

564

Preview

‌

cursedchildldn

Harry Potter on Stage London

Kids & Toys

Cinema & Actors/actresses

Art/Artists

430.7K

1.3K

1.6K

Preview

‌

unicef_uk

Unicef UK

Kids & Toys

Finance & Economics

344.5K

1.6K

Preview

‌

inspiremyplay

Inspire My Play ®

Kids & Toys

Education

1.1M

464

581

Preview

‌

mealtimewithmummy

Bethany Holborn

Sweets & Bakery

Food & Cooking

Family

633.4K

586

778

Preview

‌

mamasandpapas

Mamas & Papas

Family

Kids & Toys

775.5K

331

450

Preview

‌

gregjrutherford

Greg Rutherford

Kids & Toys

Family

212.3K

1.1K

1.6K

Preview

‌

shebahn_

Shebahn Aherne

Kids & Toys

Sports with a ball

Lifestyle

120.4K

2.8K

Preview

‌

mummy_and_my_three

Jessica Wetherall-Buckle

Family

Kids & Toys

249.4K

952

1.6K

Preview

‌

joie_global

Joie Baby Gear

Family

Kids & Toys

Accessories & Jewellery

102.9K

2.1K

3.2K

Preview

‌

primark.kids

Primark Kids

Clothing & Outfits

Kids & Toys

642.9K

305

382

Preview

‌

learningthroughplay8

Amy Powell - Learning&ExploringThroughPlay

Education

Kids & Toys

Family

212.3K

904

1.1K

Preview

‌

happyhandswith_hallie

Bonnie & Hallie |Autism ADHD

Kids & Toys

Family

211.3K

819

1.1K

Preview

‌

honestlymum_

Taylor | Sharing honest motherhood

Sweets & Bakery

Family

Kids & Toys

203K

833

1.1K

Preview

‌

sylvanianfamilies_uk

Sylvanian Families Official UK

Animals

Family

Kids & Toys

202.9K

703

890

Preview

‌

mamaloveshighstreet

MAMALOVESHIGHSTREET

Kids & Toys

Family

Clothing & Outfits

437.9K

285

401

Preview

‌

keepingupwithchelsxx

Keepingup Withchels

Family

Kids & Toys

Cinema & Actors/actresses

204.2K

496

691

Preview

‌

maxicosi_eu

Maxi-Cosi Europe

Family

Kids & Toys

414.9K

240

310

Preview

‌

effortlessbyjennifer_

Jennifer | Daily Life & Outfit Inspo

Family

Kids & Toys

Lifestyle

105.1K

1.7K

Preview

‌

savechildrenuk

Save the Children UK

Family

Kids & Toys

222K

393

514

Preview

‌

athomewithliv

Liv Nash

DIY & Design

Family

Kids & Toys

154.8K

563

730

Preview

‌

zeinahnur

Z E I N A H N U R

Beauty

Lifestyle

Family

185.8K

446

589

Preview

‌

myjoolz

Joolz

Kids & Toys

Shopping & Retail

372.2K

181

249

Preview

‌

mailegworld

Maileg | Danish Toys & Interiors

Kids & Toys

318.6K

213

269

Preview

‌

fiveminutemum

Daisy Upton | FIVE MINUTE MUM

Family

Literature & Journalism

Kids & Toys

271K

264

320

Preview

‌

4plusmama

Vicki | kids art, crafts and activity ideas

Kids & Toys

Art/Artists

Family

77.6K

895

1.3K

Preview

‌

lovevery.europe

Lovevery Europe

Kids & Toys

Family

573.3K

106

150

Preview

‌

drkiranrahim

𝗗𝗿 𝗞𝗶𝗿𝗮𝗻 𝗥𝗮𝗵𝗶𝗺

Kids & Toys

Family

Trainers & Coaches

116.5K

405

561

Preview

‌

outdoortoysuk

Outdoor Toys UK

Kids & Toys

Shopping & Retail

109.5K

488

919

Preview

‌

wonderbly

Wonderbly Personalized Books

Family

Literature & Journalism

Kids & Toys

586.4K

107

156

Preview

‌

bbccin

BBC Children in Need

Family

Kids & Toys

153.3K

277

479

Preview

‌

kidlybymori

KIDLY by MORI

Family

Kids & Toys

191.1K

252

380

Preview

‌

mini_rodini

Mini Rodini

Shopping & Retail

Clothing & Outfits

Kids & Toys

434.8K

102

136

Preview

‌

jojomamanbebe

JoJo Maman Bébé

Family

Clothing & Outfits

Kids & Toys

258.1K

159

217

Preview

‌

stellakids

Stella McCartney Kids

Kids & Toys

Shopping & Retail

Clothing & Outfits

276.8K

162

251

Preview

‌

nannyamies

Laura Amies

Kids & Toys

Family

71.3K

543

645

Preview

‌

earlyyearsfinds

Early Years Finds | Amanda

Kids & Toys

53.9K

697

946

Preview

‌

childrensdietitian

Lucy Upton 🍓 Children’s Dietitian & Feeding Specialist

Food & Cooking

Family

Kids & Toys

113.6K

322

410

Preview

‌

just_chill_mama

Rosey Davidson: Sleep Consultant

Kids & Toys

Family

Trainers & Coaches

385.5K

113

Preview

‌

childrensalon

Childrensalon

Clothing & Outfits

Kids & Toys

Shopping & Retail

637.6K

Preview

‌

claudzgaff

Claudine. House Renovations and Interiors

Family

Beauty

Kids & Toys

62.6K

518

845

Preview

‌

plantsman_jamie

Jamie Butterworth

Kids & Toys

47.3K

560

910

Preview

‌

candid.growingup.diaries

Sneha | Parenting Coach

Kids & Toys

Computers & Gadgets

Family

80.2K

327

440

Preview

‌

babybjorn

BabyBjörn Official

Kids & Toys

Shopping & Retail

411.6K

Preview