Influencer analytics platform for vetting any creator

See where creators are based, how to contact them, and how they rank in their local market — an easy way to focus on influencers who match your campaign location.

Evaluate far more than engagement rate. Compare performance against industry benchmarks and flag suspicious engagement throughout the selection process.

Learn what creators talk about, which brands they've mentioned, and how sponsored content compares with organic. Built-in brand safety insights help you avoid unsuitable partnerships.

HypeAuditor's Instagram analytics report tracks engagement across both feed posts and Reels, with average views and comment rate over the last 90 days. It also includes estimated Story placement pricing as a cost benchmark before you open negotiations.

Our TikTok influencer analytics report covers hashtag challenge performance and posting frequency, as well as the standard engagement and audience analysis. This tells you whether a creator is actively building reach or coasting on an existing following.

The YouTube creator analytics goes beyond subscriber count with a Channel Quality Score, reaction rate per video, and a breakdown of how Shorts perform separately from long-form. Posting frequency is tracked so you can see whether output supports a campaign timeline.

HypeAuditor's X influencer analytics tracks average reposts per post, total posts published, and mention rate — how often a creator references or tags other accounts. That last metric shows whether a creator operates in a wider conversation or broadcasts.

The Twitch influencer report includes live performance data: average concurrent viewers, peak viewers per stream, hours streamed in the last seven days, and active days per week. Viewer and stream-time trends show how consistently an audience tunes in.

For Snapchat, HypeAuditor tracks creator activity — follower growth, average views per post, posting frequency, and recent posting history — helping you see if a creator is consistently publishing and continuing to grow their audience.

Query creators on all six platforms and pull the same 35+ metrics from HypeAuditor reports, including audience quality, fraud signals, demographics, engagement, growth, and pricing. Use the API to analyze creator lists in bulk, enrich your CRM or media planning tools, and keep your data current with weekly-refreshed metrics.

Connect HypeAuditor’s influencer analytics data to assistants and AI agents through the Model Context Protocol. Your LLM tools can request full creator reports, check Audience Quality Score, and compare candidates in plain language — no manual exports or copy-paste. Vetting and shortlisting happen right inside the agent workflows your team already uses.

You manage influencer partnerships directly and need accurate audience and performance data for every creator you consider.

You're vetting creators for multiple clients at once and need reports you can export, white-label, and present without extra formatting work.

You need to check brand safety and existing brand affiliations before a creator represents your brand publicly.

You need CPE and EMV figures you can trust when comparing influencer spend to other channels.

You manage campaigns in multiple regions and need creator reports that show how audience is distributed in each market.

Tell us about your workflow and we'll show you the report views that matter most for your team.