Top Kids & Toys Influencers on Instagram in the United Kingdom

Rank

Influencer

Category

Followers

Eng. (Auth.)

Eng. (Avg.)

1145

‌

lego

LEGO

Kids & Toys

12.5M

303.5K

38.5K

Preview

‌

studio_rosie

Jen Buchheit

Literature & Journalism

Kids & Toys

1.1M

2.9K

3.9K

Preview

‌

the_nurserynurse

The Nursery Nurse

Kids & Toys

Shows

328.7K

6.9K

5.8K

Preview

‌

zeinahnur

Z E I N A H N U R

Beauty

Lifestyle

Family

189.4K

4.8K

Preview

‌

cara_delahoyde

Cara Delahoyde-Massey

Family

Lifestyle

Kids & Toys

1.1M

3.3K

867

Preview

‌

mabelsplayroom

Mabel’s Playroom | Play Ideas and Activities

Kids & Toys

Family

256.2K

Preview

‌

mealtimewithmummy

Bethany Holborn

Sweets & Bakery

Food & Cooking

Family

565K

3.8K

1.2K

Preview

‌

inspiremyplay

Inspire My Play ®

Kids & Toys

Education

5.7K

545

Preview

‌

littlehappylearners

S O P H I E D A V I D ⭐️

Kids & Toys

1.1M

6.1K

486

Preview

‌

boutiquedemarcipan

Nataly

Family

Accessories & Jewellery

Kids & Toys

421.7K

950

1.1K

Preview

‌

primark.kids

Primark Kids

Clothing & Outfits

Kids & Toys

638.9K

382

472

Preview

‌

mamaloveshighstreet

MAMALOVESHIGHSTREET

Kids & Toys

Family

Clothing & Outfits

431.4K

1.8K

725

Preview

‌

learningthroughplay8

Amy Powell - Learning&ExploringThroughPlay

Education

Kids & Toys

Family

195.6K

716

1.4K

Preview

‌

gregjrutherford

Greg Rutherford

Kids & Toys

Family

205.6K

1.7K

1.2K

Preview

‌

mummy_and_my_three

Jessica Wetherall-Buckle

Family

Kids & Toys

225.4K

2.8K

1.4K

Preview

‌

mamasandpapas

Mamas & Papas

Family

Kids & Toys

770.3K

195

263

Preview

‌

hayley.b.daines

Hayley Buchanan Daines

Family

Lifestyle

Kids & Toys

154.4K

1.6K

Preview

‌

shebahn_

Shebahn Aherne

Kids & Toys

Sports with a ball

Lifestyle

108.7K

1.2K

1.7K

Preview

‌

maxicosi_eu

Maxi-Cosi Europe

Family

Kids & Toys

399.4K

2.3K

423

Preview

‌

rhiannonashlee

Rhiannon Ashlee

Kids & Toys

68.4K

1.6K

2.8K

Preview

‌

drkiranrahim

𝗗𝗿 𝗞𝗶𝗿𝗮𝗻 𝗥𝗮𝗵𝗶𝗺

Kids & Toys

Family

Trainers & Coaches

116.9K

1.4K

Preview

‌

happyhandswith_hallie

Bonnie & Hallie |Autism ADHD

Kids & Toys

Family

212.9K

472

645

Preview

‌

keepingupwithchelsxx

Chels Reeves

Family

Kids & Toys

Cinema & Actors/actresses

208K

461

633

Preview

‌

athomewithliv

Liv Nash

DIY & Design

Family

Kids & Toys

142.5K

Preview

‌

jojomamanbebe

JoJo Maman Bébé

Family

Clothing & Outfits

Kids & Toys

255.2K

361

493

Preview

‌

savechildrenuk

Save the Children UK

Family

Kids & Toys

220.7K

3.1K

526

Preview

‌

effortlessbyjennifer_

𝕁𝕖𝕟𝕟𝕚𝕗𝕖𝕣 𝕎𝕖𝕚𝕞𝕒𝕟𝕟

Family

Kids & Toys

Lifestyle

94.5K

719

1.4K

Preview

‌

lovevery.europe

Lovevery Europe

Kids & Toys

Family

558.8K

1.8K

144

Preview

‌

byhannahjones

Hannah Jones

DIY & Design

Family

Beauty

66.1K

1.3K

Preview

‌

just_chill_mama

Rosey Davidson: Sleep Consultant

Kids & Toys

Family

Trainers & Coaches

370.9K

104

128

Preview

‌

kidlybymori

KIDLY by MORI

Family

Kids & Toys

193.3K

490

293

Preview

‌

fermlivingkids

Ferm Living Kids

Kids & Toys

DIY & Design

Shopping & Retail

218.6K

173

220

Preview

‌

wonderbly

Wonderbly Personalized Books

Family

Literature & Journalism

Kids & Toys

556.1K

118

Preview

‌

nannyamies

Laura Amies

Kids & Toys

Family

68.8K

728

524

Preview

‌

snuzuk

Snüz

Family

Kids & Toys

102.6K

340

509

Preview

‌

thealexbeard

Alex Beard

Kids & Toys

Fashion

40.3K

896

954

Preview

‌

claudzgaff

Claudine. House Renovations and Interiors

Family

Beauty

Kids & Toys

53.5K

955

937

Preview

‌

childrensalon

Childrensalon

Clothing & Outfits

Kids & Toys

Shopping & Retail

638K

2.4K

Preview

‌

natashasfoundation

The Natasha Allergy Research Foundation

Kids & Toys

32.9K

826

Preview

‌

childrensdietitian

Lucy Upton 🍓 Children’s Dietitian & Feeding Specialist

Food & Cooking

Family

Kids & Toys

106.1K

1.1K

316

Preview

‌

tonies_uk

tonies UK

Music

Family

Kids & Toys

144.7K

942

322

Preview

‌

mummylife_

Nancy Amery

Family

Kids & Toys

276.4K

923

129

Preview

‌

babybjorn

BabyBjörn Official

Kids & Toys

Shopping & Retail

411.1K

2.5K

Preview

‌

mi_loves_

M I L O V E S

Accessories & Jewellery

Clothing & Outfits

Kids & Toys

219.8K

2.4K

152

Preview

‌

jamesbruntartist

James Brunt

Kids & Toys

Lifestyle

Art/Artists

110.4K

207

233

Preview

‌

seraphinematernity

Seraphine

Family

Kids & Toys

Clothing & Outfits

377.3K

Preview

‌

bamboo_bamboo.uk

bamboo bamboo®️

Family

Kids & Toys

163.7K

199

Preview

‌

unicef_uk

Unicef UK

Kids & Toys

Finance & Economics

343.9K

3.4K

Preview

‌

bababoomloughton

Luxury Baby & Pram Boutique

Family

Kids & Toys

194.2K

504

184

Preview

‌

bbccin

BBC Children in Need

Family

Kids & Toys

152.3K

372

194

Preview