Top Kids & Toys Influencers on Instagram in the United Kingdom

Rank

Influencer

Category

Followers

Eng. (Auth.)

Eng. (Avg.)

970

‌

lego

LEGO

Kids & Toys

12M

23.1K

28.1K

‌

georgelewiscom

George Lewis

Kids & Toys

Family

Humor & Fun & Happiness

637.1K

9.8K

12.7K

‌

the_nurserynurse

The Nursery Nurse

Kids & Toys

Shows

319.1K

5.7K

‌

studio_rosie

Jen Buchheit

Literature & Journalism

Kids & Toys

872.2K

2.3K

3.2K

‌

cara_delahoyde

Cara Delahoyde-Massey

Family

Lifestyle

Kids & Toys

1.1M

533

967

‌

littlehappylearners

S O P H I E D A V I D ⭐️

Kids & Toys

676

943

‌

cursedchildldn

Harry Potter on Stage London

Kids & Toys

Cinema & Actors/actresses

Art/Artists

428.2K

1.1K

1.4K

‌

inspiremyplay

Inspire My Play ®

Kids & Toys

Education

875.3K

559

715

‌

primark.kids

Primark Kids

Clothing & Outfits

Kids & Toys

632K

539

678

‌

savechildrenuk

Save the Children UK

Family

Kids & Toys

196.5K

1.6K

2.1K

‌

learningthroughplay8

Amy Powell - Learning&ExploringThroughPlay

Education

Kids & Toys

Family

191.4K

1.3K

1.7K

‌

mamasandpapas

Mamas & Papas

Family

Kids & Toys

749.2K

318

442

‌

happyhandswith_hallie

Hallie, Bonnie & Mummy

Kids & Toys

Family

212.7K

1.5K

‌

creative_mama_che

Cheryl Gavrielides

Kids & Toys

Family

195.2K

1.2K

1.6K

‌

gregjrutherford

Greg Rutherford

Kids & Toys

Family

206.1K

895

1.3K

‌

mamaloveshighstreet

MAMALOVESHIGHSTREET

Kids & Toys

Family

Clothing & Outfits

421.5K

333

469

‌

drkiranrahim

𝗗𝗿 𝗞𝗶𝗿𝗮𝗻 𝗥𝗮𝗵𝗶𝗺

Kids & Toys

Family

Trainers & Coaches

112.8K

1.4K

1.9K

‌

sylvanianfamilies_uk

Sylvanian Families Official UK

Animals

Family

Kids & Toys

190.3K

767

935

‌

hayley.b.daines

Hayley Buchanan Daines

Family

Lifestyle

Kids & Toys

145.7K

1.1K

1.7K

‌

athomewithliv

Liv Nash

DIY & Design

Family

Kids & Toys

140.2K

1.1K

1.4K

‌

rainbow.construction

Jasmin 🌈 Hacks, DIY’s, Toys, Games, open-ended PLAY, Playroom 🇩🇪

Kids & Toys

Family

Crypto

206.7K

693

913

‌

rhiannonashlee

Rhiannon Ashlee

Kids & Toys

68.5K

1.9K

3.4K

‌

mummy_and_my_three

Jessica Wetherall-Buckle

Family

Kids & Toys

203.4K

636

1.1K

‌

mailegworld

Maileg | Danish Toys & Interiors

Kids & Toys

288.6K

436

552

‌

mealtimewithmummy

Bethany Holborn

Sweets & Bakery

Food & Cooking

Family

379.7K

291

396

‌

lovevery.europe

Lovevery Europe

Kids & Toys

Family

508K

200

287

‌

scandiborn

Scandi Nursery Decor & Toys

Family

Kids & Toys

Accessories & Jewellery

405.7K

194

349

‌

mini_rodini

Mini Rodini

Shopping & Retail

Clothing & Outfits

Kids & Toys

425.5K

180

244

‌

maxicosi_eu

Maxi-Cosi Europe

Family

Kids & Toys

364.6K

220

289

‌

keepingupwithchelsxx

Chelsea Reeves- Content Creator 💛

Family

Kids & Toys

Cinema & Actors/actresses

206.4K

327

421

‌

just_chill_mama

Rosey Davidson: Sleep Consultant

Kids & Toys

Family

Trainers & Coaches

359.2K

191

235

‌

shebahn_

Shebahn Aherne

Kids & Toys

Sports with a ball

Lifestyle

99K

665

942

‌

wonderbly

Wonderbly Personalized Books

Family

Literature & Journalism

Kids & Toys

529.3K

126

193

‌

unicef_uk

Unicef UK

Kids & Toys

Finance & Economics

343.6K

155

199

‌

vivobarefoot.kids

Barefoot Footwear for Kids

Extreme Sports & Outdoor activity

Clothing & Outfits

Kids & Toys

129.2K

399

553

‌

mummylife_

Nancy Amery

Family

Kids & Toys

280.4K

177

236

‌

kidlybymori

KIDLY by MORI

Family

Kids & Toys

196.1K

284

422

‌

nannyamies

Laura Amies

Kids & Toys

Family

63.2K

561

681

‌

jojomamanbebe

JoJo Maman Bébé

Family

Clothing & Outfits

Kids & Toys

251.7K

139

197

‌

effortlessbyjennifer_

𝕁𝕖𝕟𝕟𝕚𝕗𝕖𝕣 𝕎𝕖𝕚𝕞𝕒𝕟𝕟

Family

Kids & Toys

Lifestyle

76.8K

539

904

‌

smythstoys

Smyths Toys Superstores

Cars & Motorbikes

Kids & Toys

Gaming

311.4K

107

153

‌

childrensalon

Childrensalon

Clothing & Outfits

Kids & Toys

Shopping & Retail

630.6K

‌

babybjorn

BabyBjörn Official

Kids & Toys

Shopping & Retail

406.4K

106

‌

henry.andhome

Leia and Henry • Home Decor Inspo

Literature & Journalism

Kids & Toys

Family

101.1K

283

415

‌

thealexbeard

Alex Beard

Kids & Toys

Fashion

36.8K

592

803

‌

jamesbruntartist

James Brunt

Kids & Toys

Lifestyle

Art/Artists

110.6K

199

238

‌

fredandnoah

Fred & Noah ®️

Accessories & Jewellery

Family

Kids & Toys

142.7K

133

196

‌

stellakids

Stella McCartney Kids

Kids & Toys

Shopping & Retail

Clothing & Outfits

282.9K

123

‌

lolsurprise.uk

L.O.L. Surprise! UK

Beauty

Music

Sports with a ball

119.2K

175

298

‌

childsfarm

Childs Farm

Beauty

Family

Kids & Toys

260.3K

108