HypeAuditor
Top Rankings
Rank
Influencer
Category
Followers
Eng. (Auth.)
1
1
Modeling
Fashion
285.5M
1.5M
2
2
Fashion
Modeling
Beauty
392.3M
992.4K
3
4
Fashion
Beauty
354.4M
982.2K
4
Music
Fashion
309M
638.6K
5
Music
Fashion
163.8M
500.7K
6
6
Lifestyle
Fashion
Clothing & Outfits
71.5M
1.1M
7
10
Photography
Fashion
24.9M
534.3K
8
85
Modeling
Fashion
21.3M
455.9K
9
61
Modeling
Fashion
20.2M
371.4K
10
9
Modeling
Fashion
Lifestyle
23M
301.3K
11
76
Cinema & Actors/actresses
Lifestyle
Fashion
38.4M
141K
12
98
Music
Lifestyle
Fashion
9.7M
437.3K
13
25
Music
Modeling
Fashion
13.1M
299K
14
49
Beauty
Cinema & Actors/actresses
Fashion
20.6M
168.5K
15
693
Cinema & Actors/actresses
Modeling
Lifestyle
14.4M
233.8K
16
57
Fashion
Modeling
34.3M
82.4K
17
21
Art/Artists
Fashion
Music
15.6M
186.9K
18
264
Literature & Journalism
Fashion
51.6M
52K
19
Music
Cinema & Actors/actresses
Fashion
15.8M
147.8K
20
36
Beauty
Cinema & Actors/actresses
Modeling
18.2M
136.4K
21
74
Modeling
Fashion
21.1M
87.6K
22
12
Music
Cinema & Actors/actresses
Modeling
13.8M
173.8K
23
411
Cinema & Actors/actresses
Fashion
21.7M
72.6K
24
88
Lifestyle
Fashion
8.6M
201.4K
25
91
Cinema & Actors/actresses
Modeling
Fashion
12.9M
149.3K
26
Modeling
Fashion
15.6M
109K
27
Art/Artists
Fashion
Modeling
10.8M
147.4K
28
156
Accessories & Jewellery
Clothing & Outfits
Fashion
51.8M
27.4K
29
Modeling
Fashion
3.1M
440.3K
30
43
Beauty
Fashion
Lifestyle
8.2M
160K
31
60
Lifestyle
Fashion
Cinema & Actors/actresses
11.5M
114.2K
32
11
Humor & Fun & Happiness
Fashion
Cinema & Actors/actresses
6.4M
194.2K
33
138
Cinema & Actors/actresses
Modeling
Fashion
11M
107.5K
34
231
Art/Artists
Modeling
Music
29M
35.1K
35
129
Music
Cinema & Actors/actresses
Fashion
14.1M
69K
36
1376
Fashion
Accessories & Jewellery
Clothing & Outfits
59.8M
16.1K
37
29
Fashion
12.5M
71.2K
38
36
Art/Artists
Fashion
12.9M
55.6K
39
718
Fashion
Clothing & Outfits
Accessories & Jewellery
55.9M
17.3K
40
97
Fashion
Clothing & Outfits
Accessories & Jewellery
46.8M
20.4K
41
Shows
Lifestyle
Modeling
7M
124.1K
42
111
Cinema & Actors/actresses
Modeling
Fashion
13.9M
51.3K
43
Modeling
Fashion
19.9M
38.4K
44
192
Beauty
Cinema & Actors/actresses
Modeling
13.5M
61K
45
2894
Fashion
Family
33.3M
25.1K
46
23
Lifestyle
Fashion
4.9M
156.2K
47
49
Family
Fashion
Music
13.5M
47.9K
48
106
Fashion
4.7M
161K
49
41
Music
Beauty
Fashion
11.8M
60.7K
50
Beauty
Cinema & Actors/actresses
Modeling
8.2M
76.9K

Top Fashion Influencers on Instagram

Instagram gave us several fabulous ways to communicate with each other, grow our personal brands, and gain fame. With millions of active daily users, it’s now one of the most popular social media platforms visited by people of all generations. moreover, Instagram is home to many influencers and opinion leaders who monetize their talents and inventiveness and collaborate with brands.

This list of the Top Fashion Instagram accounts gives you the most popular influencers from any country who creates content correlated with the Fashion topic. And if you want to see the most favorite creators from other niches you can lightly do it by selection of the propper category in the drop-down menu on the top of the list.

List of the most followerd Instagram Influencers in the Fashion Category

In November 2025, the most popular Fashion creators is Kendall with an Instagram audience of 285.5M followers. The audience of @kendalljenner, for the most part, lives in United States. In the top list, you can also check the engagement of @kendalljenner. The average engagement is 2M likes and comments, while authentic engagement is 1.5M likes and comments.

The second most popular Fashion Instagram creator is Kylie with 392.3M followers. The audience of the creator lives, for the most part, in United States. The average engagement of Kylie is 1.4M likes and comments. The third most popular Fashion Instagram creator is Kim Kardashian with 354.4M followers. They mostly live in United States. The average engagement of @kimkardashian is 1.4M likes and comments.

Top Instagram Influencer Ranking Algorithm

Find other most popular Fashion creators on Instagram in our top list, alongside their engagement. Our artificial intelligence algorithm uses the size of real audiences and the authentic engagement of Instagrammers to rank them by their popularity. The influencer marketing space is permanently changing with fresh talents turning up to the scene. That’s why positions of accounts are regularly shifting likewise. You may see that some influencers improve their positions and go up in this leaderboard. simultaneously, some creators may miss their positions.

You can also check the Top Fashion Instagram Influencers in a particular country. Or, pick other categories to discover popular niche Instagrammers with other content topics: Fitness and Gym, Food and Cooking, Health and Medicine, or else.

The detailed reports on any influencer give you much information about their followers demographics, engagement, authenticity, and sponsored collaborations. You can find in-depth insights in the HypeAuditor Account Analytics reports.

FAQ: Top Fashion Instagram Accounts Ranking

Who is the most popular Fashion influencer on Instagram?

The most popular Fashion influencer on Instagram is @kendalljenner.

How many followers does the most popular Fashion Instagram influencer have?

The most popular Fashion Instagram influencer is @kendalljenner. He has 285.5M followers.

What statistics are available for the top Fashion influencers on Instagram?

You can see the number of followers, categories, audience country, engagement metrics, and position changes compared to the last month.

How do you detect Instagram audience location?

Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the audience lives.

How do you detect topics of Instagram profiles?

In order to correctly identify topics, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate topics.

What is Authentic Engagement?

Authentic Engagement is our metric that shows the average number of organic likes and comments per Instagram post, which are likes and comments that come from real people.
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