Top Fashion Influencers on Instagram

Top Fashion Influencers on Instagram

Instagram gave us several fabulous ways to communicate with each other, grow our personal brands, and gain fame. With millions of active daily users, it’s now one of the most popular social media platforms visited by people of all generations. moreover, Instagram is home to many influencers and opinion leaders who monetize their talents and inventiveness and collaborate with brands.

This list of the Top Fashion Instagram accounts gives you the most popular influencers from any country who creates content correlated with the Fashion topic. And if you want to see the most favorite creators from other niches you can lightly do it by selection of the propper category in the drop-down menu on the top of the list.

List of the most followerd Instagram Influencers in the Fashion Category

In January 2026, the most popular Fashion creators is Zendaya with an Instagram audience of 176.2M followers. The audience of @zendaya, for the most part, lives in United States. In the top list, you can also check the engagement of @zendaya. The average engagement is 5.2M likes and comments, while authentic engagement is 3.9M likes and comments.

The second most popular Fashion Instagram creator is Kylie with 391.7M followers. The audience of the creator lives, for the most part, in United States. The average engagement of Kylie is 1.9M likes and comments. The third most popular Fashion Instagram creator is Kim Kardashian with 354.1M followers. They mostly live in United States. The average engagement of @kimkardashian is 1.3M likes and comments.

Top Instagram Influencer Ranking Algorithm

Find other most popular Fashion creators on Instagram in our top list, alongside their engagement. Our artificial intelligence algorithm uses the size of real audiences and the authentic engagement of Instagrammers to rank them by their popularity. The influencer marketing space is permanently changing with fresh talents turning up to the scene. That’s why positions of accounts are regularly shifting likewise. You may see that some influencers improve their positions and go up in this leaderboard. simultaneously, some creators may miss their positions.

You can also check the Top Fashion Instagram Influencers in a particular country. Or, pick other categories to discover popular niche Instagrammers with other content topics: Fitness and Gym, Food and Cooking, Health and Medicine, or else.

The detailed reports on any influencer give you much information about their followers demographics, engagement, authenticity, and sponsored collaborations. You can find in-depth insights in the HypeAuditor Account Analytics reports.