Top Shopping & Retail Influencers on Instagram
Can you imagine that Instagram is visited by around 1B people monthly? Well, that is what the data says making Instagram a hugely trendy social media space I network that attracts users practically of all ages. With influencer marketing gaining more popularity annually , many Instagram creators started capitalizing on their talents to attract large masses of audiences. Many businesses already revealed this goldmine and partnered with influencers to promote their brand.
If you are guessing who the most influential creator is, you can check our Instagrammer ranking. The Top Shopping & Retail Instagram influencers include the most popular accounts from any country. You can see both the most well-known creators, in general, or select a single location and see the most popular influencers from this country. You can also find influencers whose content resonates with the audience best and is related to other topics, like health, travel, and sports to name a few.
The World’s Top Shopping & Retail Instagram Influencers
Let’s take a look at the 3 top most popular Shopping & Retail influencers on Instagram. As of September 2025, the most influential creator in the Shopping & Retail category is @nike. The audience of Nike is 299.5M followers who as a rule live in United States. You can also find out how engaged Nike‘s audience is. The influencer’s average engagement is 68.6K likes and comments. And authentic engagement, or engagement that comes from real people, is 51.6K likes and comments.
The following two places belong to ZARA and adidas Originals who also create content about Shopping & Retail or other related themes. @zara has 62.3M followers, while adidas Originals has 34.2M subscribers. In the leaderboard, you can also find the audience country, which means the country where most of the influencer’s audience lives. Most of the ZARA’s audience lives in United States, and most of the adidas Originals‘s followers live in United States. Check the list to explore their engagement metrics.
Top Instagram Influencer Ranking Algorithm
Look through the list to identify other top-ranked Instagram accounts in the Shopping & Retail category. The AI algorithm we use to rank all the influencers uses the authentic audience size and the creators’ truthful engagement. The leaderboard is constantly changing, so keep track of all the movements that happen in the top Shopping & Retail influencer catalog. Their positions might rise and fall over time.
Find out the Top Shopping & Retail Instagram Influencers in your area. explore the most influential accounts in any Instagram account in other categories, simply change it in the drop-down menu at the top of the list.
Want to get more information about the most popular Shopping & Retail Instagram creator? Discover elaborate insights into the @nike with our Account Analytics reports. The reports provide a wealth of information about the creator, along with principal influencer metrics.