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English
PricingFor influencers
Rank
Influencer
Category
Followers
Country
Eng. (Auth.)
1
Fitness & Gym
Shopping & Retail
Clothing & Outfits
306.8M
United States
79.2K
2
Shopping & Retail
Accessories & Jewellery
Lifestyle
2.2M
Brazil
720.5K
3
Clothing & Outfits
Accessories & Jewellery
Shopping & Retail
61.7M
United States
21K
4
Luxury
Accessories & Jewellery
Shopping & Retail
16.3M
United States
57.9K
5
Clothing & Outfits
Shopping & Retail
34.5M
United States
25.9K
6
Shopping & Retail
Family
Business & Careers
5.1M
Brazil
87.1K
7
Clothing & Outfits
Shopping & Retail
3.2M
Algeria
125.2K
8
Shopping & Retail
Clothing & Outfits
4M
United Kingdom
62.9K
9
Clothing & Outfits
Accessories & Jewellery
Shopping & Retail
38.4M
United States
7.8K
10
Beauty
Shopping & Retail
25.2M
United States
9.5K
11
Shopping & Retail
Clothing & Outfits
7.7M
United States
34K
12
Clothing & Outfits
Shopping & Retail
Accessories & Jewellery
32.2M
United States
7.8K
13
Clothing & Outfits
Accessories & Jewellery
Shopping & Retail
11M
United States
22.2K
14
Clothing & Outfits
Shopping & Retail
6.7M
United States
26.5K
15
Clothing & Outfits
Shopping & Retail
13.1M
United States
11.5K
16
Shopping & Retail
Gaming
Humor & Fun & Happiness
8.3M
Turkey
13.7K
17
Shopping & Retail
Clothing & Outfits
16.5M
United States
6K
18
Clothing & Outfits
Shopping & Retail
5.8M
United States
20K
19
Shopping & Retail
Clothing & Outfits
2.1M
United States
45.6K
20
Shopping & Retail
1.1M
United States
85.4K
21
Shopping & Retail
Clothing & Outfits
1.8M
United States
49.6K
22
Clothing & Outfits
Shopping & Retail
Music
1.4M
United States
46.7K
23
Accessories & Jewellery
Shopping & Retail
10.6M
Brazil
7.2K
24
Beauty
Shopping & Retail
12.9M
United States
5.4K
25
Shopping & Retail
Clothing & Outfits
Beauty
4.6M
United States
13.6K
26
Accessories & Jewellery
Clothing & Outfits
Shopping & Retail
15.5M
United States
3.9K
27
Clothing & Outfits
Accessories & Jewellery
Shopping & Retail
14.8M
United States
4.1K
28
Shopping & Retail
12.8M
Turkey
523
29
Luxury
Accessories & Jewellery
Shopping & Retail
258.6K
United States
217.2K
30
Shopping & Retail
1.6M
United States
35.7K
31
Fashion
Clothing & Outfits
Shopping & Retail
19.4M
United States
2.8K
32
Fashion
Clothing & Outfits
Shopping & Retail
10.1M
United States
5.1K
33
Luxury
Accessories & Jewellery
Shopping & Retail
4.1M
United States
11.4K
34
Lifestyle
Accessories & Jewellery
Shopping & Retail
402.5K
United Kingdom
113.2K
35
Beauty
Shopping & Retail
9.7M
United States
4.4K
36
Lifestyle
Water sports
Clothing & Outfits
439.8K
United States
104K
37
Accessories & Jewellery
Shopping & Retail
8.3M
United States
4.9K
38
DIY & Design
Shopping & Retail
3.1M
Turkey
13.8K
39
Shopping & Retail
Lifestyle
Humor & Fun & Happiness
3.3M
Turkey
10.8K
40
Clothing & Outfits
Accessories & Jewellery
Shopping & Retail
10.7M
United Kingdom
3.9K
41
Accessories & Jewellery
Shopping & Retail
2.5M
Brazil
12.7K
43
Shopping & Retail
210.7K
Turkey
155.3K
44
Lifestyle
Business & Careers
Shopping & Retail
1.3M
United States
18.6K
45
Fashion
Clothing & Outfits
Shopping & Retail
11.3M
France
3.1K
46
Fashion
Accessories & Jewellery
Clothing & Outfits
5.7M
United States
5.5K
48
Shopping & Retail
1.2M
United States
27K
49
Clothing & Outfits
Accessories & Jewellery
Shopping & Retail
14.8M
United Kingdom
2.1K
50
Accessories & Jewellery
Music
Shopping & Retail
3.2M
United States
8.3K
1
2310

Top Shopping & Retail Influencers on Instagram

Can you imagine that Instagram is visited by around 1B people monthly? Well, that is what the data says making Instagram a hugely trendy social media space I network that attracts users practically of all ages. With influencer marketing gaining more popularity annually , many Instagram creators started capitalizing on their talents to attract large masses of audiences. Many businesses already revealed this goldmine and partnered with influencers to promote their brand.

If you are guessing who the most influential creator is, you can check our Instagrammer ranking. The Top Shopping & Retail Instagram influencers include the most popular accounts from any country. You can see both the most well-known creators, in general, or select a single location and see the most popular influencers from this country. You can also find influencers whose content resonates with the audience best and is related to other topics, like health, travel, and sports to name a few.

The World’s Top Shopping & Retail Instagram Influencers

Let’s take a look at the 3 top most popular Shopping & Retail influencers on Instagram. As of April 2024, the most influential creator in the Shopping & Retail category is @nike. The audience of Nike is 306.8M followers who as a rule live in United States. You can also find out how engaged Nike‘s audience is. The influencer’s average engagement is 100.2K likes and comments. And authentic engagement, or engagement that comes from real people, is 79.2K likes and comments.

The following two places belong to MAIS ESTILOSA | DICAS DE MODA and ZARA who also create content about Shopping & Retail or other related themes. @maisestilosa has 2.2M followers, while ZARA has 61.7M subscribers. In the leaderboard, you can also find the audience country, which means the country where most of the influencer’s audience lives. Most of the MAIS ESTILOSA | DICAS DE MODA’s audience lives in Brazil, and most of the ZARA‘s followers live in United States. Check the list to explore their engagement metrics.

Top Instagram Influencer Ranking Algorithm

Look through the list to identify other top-ranked Instagram accounts in the Shopping & Retail category. The AI algorithm we use to rank all the influencers uses the authentic audience size and the creators’ truthful engagement. The leaderboard is constantly changing, so keep track of all the movements that happen in the top Shopping & Retail influencer catalog. Their positions might rise and fall over time.

Find out the Top Shopping & Retail Instagram Influencers in your area. explore the most influential accounts in any Instagram account in other categories, simply change it in the drop-down menu at the top of the list.

Want to get more information about the most popular Shopping & Retail Instagram creator? Discover elaborate insights into the @nike with our Account Analytics reports. The reports provide a wealth of information about the creator, along with principal influencer metrics.

FAQ: Top Shopping & Retail Instagram Accounts Ranking

Who is the most popular Shopping & Retail influencer on Instagram?

The most popular Shopping & Retail influencer on Instagram is @nike.

How many followers does the most popular Shopping & Retail Instagram influencer have?

The most popular Shopping & Retail Instagram influencer is @nike. He has 306.8M followers.

What statistics are available for the top Shopping & Retail influencers on Instagram?

You can see the number of followers, categories, audience country, engagement metrics, and position changes compared to the last month.

How do you detect Instagram audience location?

Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the audience lives.

How do you detect topics of Instagram profiles?

In order to correctly identify topics, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate topics.

What is Authentic Engagement?

Authentic Engagement is our metric that shows the average number of organic likes and comments per Instagram post, which are likes and comments that come from real people.