Top Sao Paulo Influencers on Instagram

We discovered 324108 Sao Paulo influencers on Instagram. Below are the best 20 Sao Paulo-based influencers that have the greatest share of their audience in the city. To search and filter other influencers in Sao Paulo on Instagram, try HypeAuditor

Find top influencers

The list shows the top 20 of 324108 Sao Paulo influencers and is updated monthly. To view all creators' detailed analytics and find more accounts,

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Boemi

Brazil - Sao Paulo

10.2K

-0.2% last 30 days

52.52%

0.22%

Average

Audience Geo

Sao Paulo

76.5%

Florianopolis

4.0%

Campinas

4.0%

Other

15.4%

‌

Projetos Únicos/Personalizados/Decoração de Festas

Brazil - Sao Paulo

13.2K

0.0% last 30 days

50.44%

0.21%

Low

Audience Geo

Sao Paulo

71.6%

Maceio

4.1%

Curitiba

4.1%

Betim

4.1%

Other

16.0%

‌

Cookeria Bakery & Coffee

Brazil - Sao Paulo

12K

0.5% last 30 days

39.48%

0.31%

Average

Audience Geo

Sao Paulo

71.0%

Paulista

7.3%

Rafah

3.7%

Mestre

3.7%

Other

14.3%

‌

Sabiá Arquitetos

Brazil - Sao Paulo

11.3K

0.2% last 30 days

45.54%

4.74%

Average

Audience Geo

Sao Paulo

70.0%

Beirut

3.8%

Paris

3.8%

Aurora

3.8%

Jau

3.8%

Other

15.0%

‌

Andrew Silva

Brazil - Sao Paulo

121.7K

-0.5% last 30 days

43.56%

0.21%

Could be improved

Audience Geo

Sao Paulo

67.6%

Guarulhos

4.1%

Dese

2.1%

Curitiba

2.1%

Paulista

2.1%

Other

22.1%

‌

Feira de Artes da Vila Madalena

Brazil - Sao Paulo

15.1K

0.1% last 30 days

46.45%

0.34%

Average

Audience Geo

Sao Paulo

66.3%

Paulista

2.6%

Fortaleza

2.6%

Sao Bernardo do Campo

2.6%

Guarulhos

2.6%

Other

23.2%

‌

Recrear animações & eventos

Brazil - Sao Paulo

30.8K

0.1% last 30 days

41.55%

0.15%

Average

Audience Geo

Sao Paulo

66.3%

Paulista

2.4%

Campinas

2.4%

Brasilia

2.4%

Sao Luis

2.4%

Other

24.0%

‌

Gellys Tattoo Vila Madalena

Brazil - Sao Paulo

60.8K

-0.2% last 30 days

43.96%

0.06%

Average

Audience Geo

Sao Paulo

64.5%

Quito

2.8%

Petropolis

2.8%

Serra

2.8%

Montevideo

2.8%

Other

24.5%

‌

BORGER BURGER

Brazil - Sao Paulo

63.2K

0.0% last 30 days

29.99%

0.07%

Average

Audience Geo

Sao Paulo

65.4%

Serra

2.7%

Salvador

2.7%

Guarulhos

2.7%

Rio das Ostras

2.7%

Other

23.8%

‌

Empreendedoras Moema

Brazil - Sao Paulo

10.9K

0.4% last 30 days

36.27%

0.25%

Average

Audience Geo

Sao Paulo

65.3%

Rafah

2.9%

Tuzla

2.9%

Joao Pessoa

2.9%

Mestre

2.9%

Other

22.9%

‌

São Paulo da garoa

Brazil - Sao Paulo

76.7K

0.1% last 30 days

28.77%

0.11%

Average

Audience Geo

Sao Paulo

64.8%

Salvador

2.9%

Rio de Janeiro

2.9%

Los Angeles

1.5%

Varginha

1.5%

Other

26.3%

‌

𝑶 𝑩𝒊𝒕𝒕𝒆𝒏𝒄𝒐𝒖𝒓𝒕

Brazil - Sao Paulo

31.2K

1.1% last 30 days

52.69%

1.12%

Good

Audience Geo

Sao Paulo

64.5%

Rio de Janeiro

5.5%

Salvador

5.5%

Juazeiro do Norte

2.8%

Paulista

2.8%

Other

19.0%

‌

FESTA MAIS

Brazil - Sao Paulo

10.5K

2.5% last 30 days

64.68%

0.74%

Average

Audience Geo

Sao Paulo

64.5%

Salvador

4.1%

Sorocaba

2.7%

Davao

1.4%

Paulista

1.4%

Other

25.9%

‌

1007 São Paulo

Brazil - Sao Paulo

25.1K

-0.3% last 30 days

43.97%

0.37%

Average

Audience Geo

Sao Paulo

63.5%

Rio de Janeiro

7.3%

Guarulhos

2.5%

Santo Andre

2.5%

Cotia

1.2%

Other

23.1%

‌

Jardim São Luís News

Brazil - Sao Paulo

102.2K

1.5% last 30 days

42.47%

0.50%

Average

Audience Geo

Sao Paulo

63.3%

Sao Luis

6.1%

Salvador

3.1%

Hengyang

1.6%

Jacarei

1.6%

Other

24.4%

‌

Ralachão

Brazil - Sao Paulo

20.5K

-0.3% last 30 days

38.65%

1.43%

Good

Audience Geo

Sao Paulo

61.5%

Rio de Janeiro

5.5%

Salvador

2.1%

Santos

2.1%

Shimotoda

1.4%

Other

27.3%

‌

Hauana Vieira✨

Brazil - Sao Paulo

11.9K

-0.1% last 30 days

32.56%

3.66%

Very Good

Audience Geo

Sao Paulo

62.6%

Lausanne

3.8%

Linhares

3.8%

Mogi das Cruzes

3.8%

Rio de Janeiro

3.8%

Other

22.2%

‌

DJ Alcimar

Brazil - Sao Paulo

14.6K

-0.0% last 30 days

44.10%

0.48%

Could be improved

Audience Geo

Sao Paulo

62.3%

Goiania

3.4%

Barueri

1.7%

Serra

1.7%

Rio Grande

1.7%

Other

29.1%

‌

Sabrina Oliveira | modelo São Paulo

Brazil - Sao Paulo

14.4K

0.6% last 30 days

36.85%

3.52%

Average

Audience Geo

Sao Paulo

62.1%

Vitoria

3.2%

Mary

3.2%

Santos

3.2%

Paulista

3.2%

Other

25.0%

‌

Barriga Esfomeada

Brazil - Sao Paulo

20K

-0.2% last 30 days

37.60%

0.14%

Could be improved

Audience Geo

Sao Paulo

61.8%

Rio de Janeiro

5.5%

Paulista

2.7%

Milan

2.7%

Rio Grande

2.7%

Other

24.6%

Top Sao Paulo Influencers on Instagram

Discover the top 20 influencers from Sao Paulo who have the biggest audience in the city in May 2025.

The top 5 Sao Paulo influencers on Instagram in May 2025 with their respective audience and engagement metrics:

Boemi in Sao Paulo (@useboemi) ranks in 1st place on the list. It has 10.2K followers and 76.53% of them come from the city. The account has grown by <0.01% in the last 30 days. Its audience consists of 52.52% of low-quality users. Its engagement rate is 0.22%.
Projetos Únicos/Personalizados/Decoração de Festas (@parksdecoracoes) is currently ranked 2nd place among local influencers. The account has 13.2K followers, with 71.61% coming from the city. It increased its followers by 0.02% in the past 30 days. The audience consists of 50.44% of low-quality users. The account has a 0.21% ER.
Cookeria Bakery & Coffee (@cookeriasp) ranked 3rd place on our top list of influencers. The Instagram account has gathered so far 12K followers and has grown its audience by 0.49% in the past 30 days. 71.04% of its followers are locals. The account has 39.48% of low-quality users. The engagement rate is 0.31%.
Ranking in the 4th place is Sabiá Arquitetos (@sabiaarquitetos) with 11.3K followers, 69.98% coming from the city. The user increased their followers by 0.19% in the last 30 days. The audience has 45.54% of low-quality users. The account’s ER is 4.74%.
Andrew Silva (@daaann.10) ranks the 5ht place. The account garnered 121.7K followers until now and has grown by <0.01% in the last 30 days. 67.61% of the audience is local; 43.56% of the overall audience is low-quality. The account has an ER of 0.21%.