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Top Houston Influencers on Instagram

We discovered 129374 Houston influencers on Instagram. Below are the best 20 Houston-based influencers that have the greatest share of their audience in the city. To search and filter other influencers in Houston on Instagram, try HypeAuditor
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The list shows the top 20 of 129374 Houston influencers and is updated monthly. To view all creators' detailed analytics and find more accounts,
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Over the Top Events
United States - Houston
  • @overthetopevents_
Followers
12K
Follower growth
0.21% last 30 days
Low quality audience
32.04%
ER
0.49%
Could be improved
Audience Geo
Houston
87.4%
Austin
4.6%
Other
8.0%
Modern Houston Homes
United States - Houston
  • @modernhoustonhomes
Followers
21.3K
Follower growth
0% last 30 days
Low quality audience
40.73%
ER
1.37%
Good
Audience Geo
Houston
80.0%
Atlanta
3.5%
Angren
3.5%
Other
12.9%
Travis Bryant
United States - Houston
  • @travburbannites
Followers
11.9K
Follower growth
0% last 30 days
Low quality audience
47.46%
ER
1.29%
Good
Audience Geo
Houston
73.3%
New Orleans
4.7%
Seattle
4.7%
Dallas
4.7%
Las Vegas
4.7%
Other
8.0%
Erica M Mack
United States - Houston
  • @wantdwaydesign
Followers
13K
Follower growth
0% last 30 days
Low quality audience
47.02%
ER
0.55%
Average
Audience Geo
Houston
70.4%
Dallas
3.4%
Chas
3.4%
Chicago
3.4%
Other
19.3%
Little Sister Cake Shop (formerly Becca Cakes)
United States - Houston
  • @littlesisterhouston
Followers
19.5K
Follower growth
8.78% last 30 days
Low quality audience
32.02%
ER
1.04%
Average
Audience Geo
Houston
68.4%
Brandon
3.6%
Las Vegas
3.6%
Amarillo
3.6%
Denton
3.6%
Other
17.2%
makeup studio by patricia Fonseca
United States - Houston
  • @pattijfonseca
Followers
11.5K
Follower growth
0.44% last 30 days
Low quality audience
51.38%
ER
0.07%
Low
Audience Geo
Houston
66.3%
New York City
4.1%
London
4.1%
Brooklyn
4.1%
Angren
4.1%
Other
17.2%
Todos Santos “ALL SAINTS”
United States - Houston
  • @todossantoshtx
Followers
18.9K
Follower growth
0% last 30 days
Low quality audience
49.38%
ER
1.19%
Average
Audience Geo
Houston
68.0%
San Antonio
4.0%
Dallas
4.0%
Austin
4.0%
Memphis
2.0%
Other
17.9%
Houston Business Women® | Become a Member 📇
United States - Houston
  • @houstonbusinesswomen
Followers
18.1K
Follower growth
0.32% last 30 days
Low quality audience
34.58%
ER
0.24%
Average
Audience Geo
Houston
67.4%
New York City
1.7%
Dallas
1.3%
Austin
0.9%
Richmond
0.9%
Other
27.7%
Turner's
United States - Houston
  • @turnershouston
Followers
10.6K
Follower growth
0.49% last 30 days
Low quality audience
28.47%
ER
0.22%
Average
Audience Geo
Houston
67.1%
Seoul
3.4%
Madison
3.4%
Dallas
3.4%
London
3.4%
Other
19.4%
Gatlin's Fins & Feathers
United States - Houston
  • @gatlinsfinsfeathers
Followers
15.6K
Follower growth
0% last 30 days
Low quality audience
28.57%
ER
0.22%
Could be improved
Audience Geo
Houston
67.1%
Davao
3.4%
Buffalo
3.4%
Dallas
3.4%
New Orleans
3.4%
Other
19.4%
Rebekah Matamoros
United States - Houston
  • @hopefuleventsanddesign
Followers
14.1K
Follower growth
0% last 30 days
Low quality audience
22.94%
ER
0.36%
Average
Audience Geo
Houston
67.0%
New York City
2.8%
Huntsville
1.4%
Denver
1.4%
Nashville
1.4%
Other
26.0%
✨An HTX Girl Gang Supporting local Boss Babes✨ Est. 2016
United States - Houston
  • @htxbossbabes
Followers
23.8K
Follower growth
-0.24% last 30 days
Low quality audience
38.09%
ER
0.33%
Average
Audience Geo
Houston
66.7%
Mexico City
4.2%
Guatemala City
2.1%
Richmond
2.1%
San Antonio
2.1%
Other
22.8%
Elita Loresca
United States - Houston
  • @elitaabc13
Followers
18.3K
Follower growth
0% last 30 days
Low quality audience
27.00%
ER
0.96%
Average
Audience Geo
Houston
66.1%
Hollywood
3.8%
Lille
3.8%
Costa Mesa
3.8%
Orleans
3.8%
Other
18.7%
Shan Greggs
United States - Houston
  • @ceo_shan
Followers
33.8K
Follower growth
0% last 30 days
Low quality audience
45.62%
ER
0.64%
Average
Audience Geo
Houston
65.3%
Atlanta
4.6%
Los Angeles
2.4%
Miami
2.4%
Detroit
2.4%
Other
23.0%
Montrose Live
United States - Houston
  • @montroselivehtx
Followers
19.7K
Follower growth
0.18% last 30 days
Low quality audience
17.84%
ER
0.18%
Average
Audience Geo
Houston
63.0%
Austin
4.6%
San Antonio
2.3%
Seattle
2.3%
Angren
2.3%
Other
25.3%
Piggy’s Kitchen & Bar
United States - Houston
  • @piggyshtx
Followers
14.5K
Follower growth
-0.08% last 30 days
Low quality audience
29.95%
ER
0.09%
Average
Audience Geo
Houston
64.9%
Mexico City
2.5%
New York City
1.3%
College Station
1.3%
Orange
1.3%
Other
28.9%
Heights Mercantile Farmers Market
United States - Houston
  • @hmfarmersmarket
Followers
31.1K
Follower growth
0.37% last 30 days
Low quality audience
22.52%
ER
0.23%
Average
Audience Geo
Houston
64.6%
Austin
3.0%
Dallas
2.3%
Paris
2.3%
Mexico City
2.3%
Other
25.5%
It’s A Houston Thing
United States - Houston
  • @itsahoustonthing
Followers
49.1K
Follower growth
0.10% last 30 days
Low quality audience
35.04%
ER
0.29%
Average
Audience Geo
Houston
62.0%
Austin
1.8%
Denver
1.8%
Chicago
1.8%
Mexico City
1.8%
Other
30.9%
Downtown Houston
United States - Houston
  • @downtownhouston
Followers
191.6K
Follower growth
0% last 30 days
Low quality audience
27.68%
ER
0.16%
Average
Audience Geo
Houston
61.9%
Austin
2.2%
Miami
2.2%
Paradise
1.5%
Mexico City
1.5%
Other
30.7%
River Oaks District
United States - Houston
  • @rodistrict
Followers
51.3K
Follower growth
0% last 30 days
Low quality audience
37.76%
ER
1.22%
Good
Audience Geo
Houston
63.8%
Las Vegas
2.3%
Vancouver
2.3%
Miami
2.3%
Atlanta
2.3%
Other
27.0%

Top Houston Influencers on Instagram

Discover the top 20 influencers from Houston who have the biggest audience in the city in October 2025.

The top 5 Houston influencers on Instagram in October 2025 with their respective audience and engagement metrics:

  • Over the Top Events in Houston (@overthetopevents_) ranks in 1st place on the list. It has 12K followers and 87.39% of them come from the city. The account has grown by 0.21% in the last 30 days. Its audience consists of 32.04% of low-quality users. Its engagement rate is 0.49%.
  • Modern Houston Homes (@modernhoustonhomes) is currently ranked 2nd place among local influencers. The account has 21.3K followers, with 80.04% coming from the city. It increased its followers by <0.01% in the past 30 days. The audience consists of 40.73% of low-quality users. The account has a 1.37% ER.
  • Travis Bryant (@travburbannites) ranked 3rd place on our top list of influencers. The Instagram account has gathered so far 11.9K followers and has grown its audience by <0.01% in the past 30 days. 73.34% of its followers are locals. The account has 47.46% of low-quality users. The engagement rate is 1.29%.
  • Ranking in the 4th place is Erica M Mack (@wantdwaydesign) with 13K followers, 70.36% coming from the city. The user increased their followers by <0.01% in the last 30 days. The audience has 47.02% of low-quality users. The account’s ER is 0.55%.
  • Little Sister Cake Shop (formerly Becca Cakes) (@littlesisterhouston) ranks the 5ht place. The account garnered 19.5K followers until now and has grown by 8.78% in the last 30 days. 68.36% of the audience is local; 32.02% of the overall audience is low-quality. The account has an ER of 1.04%.

FAQ related to Houston Influencers

Which account has the highest number of followers from the city?

87.39% of Over the Top Events followers are from the city.

What is follower growth?

Follower growth indicates the number of users who recently followed the account.

Check back next month to see which influencers made the top 20 list!

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