The State of Influencer Marketing 2022
TRENDS AND PERFORMANCE METRICS
We released our annual State of Influencer Marketing Report. Every year we analyze the industry landscape and sponsored content across major social platforms, like Instagram, YouTube, and TikTok, to provide you with the latest trends, best practices, and insights. Our data gave us some interesting findings from the percentage of Instagram accounts impacted by fraud to the decrease in the Engagement Rate of TikTok influencers. Discover new opportunities in the market and learn everything you need to know about influencer marketing to adapt your strategy to the ever-changing environment.
