HypeAuditor

Top Wellington Influencers on Instagram

We discovered 2260 Wellington influencers on Instagram. Below are the best 20 Wellington-based influencers that have the greatest share of their audience in the city. To search and filter other influencers in Wellington on Instagram, try HypeAuditor
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The list shows the top 20 of 2260 Wellington influencers and is updated monthly. To view all creators' detailed analytics and find more accounts,
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FRED’S
New Zealand - Wellington
@freds.sandos
Followers
11K
Follower growth
0% last 30 days
Low quality audience
14.42%
ER
2.00%
Could be improved
Audience Geo
Wellington
51.2%
Auckland
5.9%
Heidelberg
3.2%
London
3.2%
Dublin
3.2%
Other
33.4%
‌
Capital
New Zealand - Wellington
@capitalmag
Followers
12.8K
Follower growth
0% last 30 days
Low quality audience
20.88%
ER
0.56%
Average
Audience Geo
Wellington
48.3%
Auckland
9.9%
London
2.3%
Singapore
2.3%
Melbourne
2.3%
Other
35.1%
‌
Wellington Food & Drinks
New Zealand - Wellington
@capitaleats_
Followers
20.9K
Follower growth
0% last 30 days
Low quality audience
23.85%
ER
1.33%
Average
Audience Geo
Wellington
43.9%
Auckland
6.4%
Christchurch
3.5%
London
2.2%
Melbourne
1.6%
Other
42.4%
‌
Visa Wellington On a Plate
New Zealand - Wellington
@wellyonaplate
Followers
26.5K
Follower growth
-0.20% last 30 days
Low quality audience
35.32%
ER
1.34%
Average
Audience Geo
Wellington
41.8%
Auckland
7.5%
Christchurch
3.3%
London
2.1%
Dunedin
1.6%
Other
43.6%
‌
Wellington City Council
New Zealand - Wellington
@wgtncc
Followers
31.1K
Follower growth
0% last 30 days
Low quality audience
15.22%
ER
2.96%
Average
Audience Geo
Wellington
41.6%
Auckland
5.9%
Melbourne
2.5%
London
2.5%
Lower Hutt
1.9%
Other
45.7%
‌
TTY
New Zealand - Wellington
@titty.eats
Followers
11.4K
Follower growth
-0.41% last 30 days
Low quality audience
44.92%
ER
2.78%
Average
Audience Geo
Wellington
38.9%
Auckland
7.7%
Christchurch
3.5%
Melbourne
2.0%
Nice
1.6%
Other
46.4%
‌
LOVEWELLY 💙
New Zealand - Wellington
@lovewelly
Followers
31.4K
Follower growth
0% last 30 days
Low quality audience
22.51%
ER
1.37%
Average
Audience Geo
Wellington
38.3%
Auckland
5.5%
Christchurch
2.5%
Melbourne
1.9%
Lower Hutt
1.8%
Other
50.1%
‌
Wellington Noms: Food, Eats & Treats
New Zealand - Wellington
@wellingnoms
Followers
40.3K
Follower growth
0% last 30 days
Low quality audience
18.39%
ER
0.74%
Average
Audience Geo
Wellington
36.2%
Auckland
10.7%
London
3.8%
Christchurch
3.8%
Dunedin
3.8%
Other
41.8%
‌
HuttValleyNZ.com
New Zealand - Wellington
@huttvalleynz
Followers
11.7K
Follower growth
0% last 30 days
Low quality audience
13.24%
ER
2.34%
Average
Audience Geo
Wellington
35.0%
Lower Hutt
9.6%
Auckland
5.5%
Christchurch
3.4%
Dunedin
2.5%
Other
44.1%
‌
Good Boy
New Zealand - Wellington
@goodboysammies
Followers
10.1K
Follower growth
0.61% last 30 days
Low quality audience
19.29%
ER
3.36%
Average
Audience Geo
Wellington
34.0%
Auckland
4.5%
Christchurch
3.1%
London
2.6%
Dunedin
2.4%
Other
53.4%
‌
La Villa Hair & Extensions
New Zealand - Wellington
@lavilla.nz
Followers
11.2K
Follower growth
0% last 30 days
Low quality audience
25.76%
ER
1.08%
Average
Audience Geo
Wellington
31.3%
Auckland
11.0%
Singapore
3.1%
Christchurch
3.1%
Akita
3.1%
Other
48.3%
‌
Wellington - LIVE
New Zealand - Wellington
@wellingtonlive
Followers
57.8K
Follower growth
0% last 30 days
Low quality audience
19.67%
ER
0.92%
Average
Audience Geo
Wellington
29.9%
Auckland
5.6%
Lower Hutt
2.2%
Sydney
2.2%
Christchurch
2.2%
Other
58.0%
‌
SugarFlour
New Zealand - Wellington
@sugar.flour.welly
Followers
12.2K
Follower growth
0% last 30 days
Low quality audience
23.31%
ER
3.29%
Average
Audience Geo
Wellington
29.9%
Auckland
10.1%
Melbourne
2.2%
London
1.6%
Brisbane
1.6%
Other
54.6%
‌
Te Nukuao Wellington Zoo
New Zealand - Wellington
@wellington.zoo
Followers
28.9K
Follower growth
2.63% last 30 days
Low quality audience
11.70%
ER
3.73%
Good
Audience Geo
Wellington
29.3%
Auckland
9.3%
Christchurch
4.2%
Dunedin
2.6%
Hamilton
1.7%
Other
52.9%
‌
Wellington Chocolate Factory
New Zealand - Wellington
@wellingtonchocolatefactory
Followers
25.7K
Follower growth
0% last 30 days
Low quality audience
20.37%
ER
1.92%
Average
Audience Geo
Wellington
27.8%
Auckland
12.2%
Christchurch
3.6%
Melbourne
2.4%
Tauranga
1.6%
Other
52.3%
‌
Wellington, New Zealand
New Zealand - Wellington
@wellingtonnz
Followers
134.6K
Follower growth
0.45% last 30 days
Low quality audience
11.55%
ER
2.68%
Average
Audience Geo
Wellington
24.3%
Auckland
4.6%
Rio de Janeiro
3.2%
Brisbane
1.8%
East Flatbush
1.8%
Other
64.5%
‌
Unna Burch
New Zealand - Wellington
@the_forest_cantina
Followers
19.6K
Follower growth
0% last 30 days
Low quality audience
44.39%
ER
3.13%
Average
Audience Geo
Wellington
24.0%
Auckland
11.9%
Davao
4.2%
Lower Hutt
2.2%
Reno
2.2%
Other
55.5%
‌
Coco Wellington
New Zealand - Wellington
@cocowellington
Followers
13.8K
Follower growth
0% last 30 days
Low quality audience
42.43%
ER
2.24%
Average
Audience Geo
Wellington
23.6%
Auckland
17.1%
Melbourne
3.5%
Dunedin
2.8%
London
2.0%
Other
51.0%
‌
Zealandia Te Māra a Tāne
New Zealand - Wellington
@visit_zealandia
Followers
54.6K
Follower growth
0.19% last 30 days
Low quality audience
12.18%
ER
4.15%
Good
Audience Geo
Wellington
23.4%
Christchurch
5.6%
Melbourne
3.0%
Orange
3.0%
Vancouver
3.0%
Other
62.1%
‌
Sinatras Custom Tattoos
New Zealand - Wellington
@sinatrascustomtattoosltd
Followers
11.8K
Follower growth
0% last 30 days
Low quality audience
18.73%
ER
1.95%
Could be improved
Audience Geo
Wellington
23.0%
Auckland
6.5%
Christchurch
3.0%
Melbourne
3.0%
Tauranga
1.6%
Other
63.0%

Top Wellington Influencers on Instagram

Discover the top 20 influencers from Wellington who have the biggest audience in the city in May 2026.

The top 5 Wellington influencers on Instagram in May 2026 with their respective audience and engagement metrics:

  • FRED’S in Wellington (@freds.sandos) ranks in 1st place on the list. It has 11K followers and 51.16% of them come from the city. The account has grown by <0.01% in the last 30 days. Its audience consists of 14.42% of low-quality users. Its engagement rate is 2.00%.
  • Capital (@capitalmag) is currently ranked 2nd place among local influencers. The account has 12.8K followers, with 48.26% coming from the city. It increased its followers by <0.01% in the past 30 days. The audience consists of 20.88% of low-quality users. The account has a 0.56% ER.
  • Wellington Food & Drinks (@capitaleats_) ranked 3rd place on our top list of influencers. The Instagram account has gathered so far 20.9K followers and has grown its audience by <0.01% in the past 30 days. 43.93% of its followers are locals. The account has 23.85% of low-quality users. The engagement rate is 1.33%.
  • Ranking in the 4th place is Visa Wellington On a Plate (@wellyonaplate) with 26.5K followers, 41.84% coming from the city. The user increased their followers by <0.01% in the last 30 days. The audience has 35.32% of low-quality users. The account’s ER is 1.34%.
  • Wellington City Council (@wgtncc) ranks the 5ht place. The account garnered 31.1K followers until now and has grown by <0.01% in the last 30 days. 41.60% of the audience is local; 15.22% of the overall audience is low-quality. The account has an ER of 2.96%.

FAQ related to Wellington Influencers

Which account has the highest number of followers from the city?

51.16% of FRED’S followers are from the city.

What is follower growth?

Follower growth indicates the number of users who recently followed the account.

Check back next month to see which influencers made the top 20 list!

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