7 Collabstr Alternatives to Boost Your Influencer Marketing
24 min
7 Collabstr Alternatives to Boost Your Influencer Marketing
This article explores top alternatives to Collabstr, a platform helping brands easily collaborate with influencers on Instagram, TikTok, and YouTube, for those seeking different features, fee structures, or influencer types to better suit their marketing needs.
The Best 11 Grin Alternatives
21 min
The Best 11 Grin Alternatives
The influencer platform market is rich with choices. To help you in your search, we'll dive into Grin alternatives that might just be the perfect fit for your brand
Influencer marketing basics
How Does Influencer Marketing Work?
7 min
How Does Influencer Marketing Work?
Learn the ins and outs of influencer marketing, exploring its fundamental principles and dissecting the key components that drive its success. Understand why influencer marketing works and gain insights into its core elements.
State of influencer marketing
The State of TikTok in Canada
6 min
The State of TikTok in Canada
In a world where social media platforms are constantly vying for our attention, TikTok has emerged as a global sensation, captivating audiences with its short-form videos, creative expression, and viral trends. As the digital landscape continues to evolve, Canada has not been immune to the allure of this addictive app, experiencing a surge in TikTok's popularity and transforming the way Canadians consume and engage with online content.
Influencer Marketing Landscape in 2022: Key Tools and Platforms
7 min
Influencer Marketing Landscape in 2022: Key Tools and Platforms
The influencer marketing landscape is in constant change. Social media platforms go out of their way to attract more users. Regular users can become rising stars if their content goes viral. Businesses need to make every effort to maintain the interest of their audience. That is why brands turn to influencer marketing tools for help.
HypeAuditor's Report Reveals Top Trending Instagram Topics for 2022
4 min
HypeAuditor's Report Reveals Top Trending Instagram Topics for 2022
Indianapolis, IN —January 25, 2022— HypeAuditor, the AI analytics platform for brands seeking fair, transparent, and effective influencer marketing, today released its third annual “State of Influencer Marketing 2022” report. The report contains valuable insight into influencer marketing, focusing primarily on Instagram, TikTok, and YouTube, detailing the evolutions that occurred in 2021 and the predicted
Legal aspects of influencer marketing
Influencer marketing strategy
Influencer Seeding: How to Get Creators to Promote Your Products?
8 min
Influencer Seeding: How to Get Creators to Promote Your Products?
A network of influential customers or individuals sharing their - hopefully positive - thoughts on your products would be a dream come true for any business. Influencer seeding (also known as product seeding) enables brands to better reach their intended customers through trustworthy user-generated content and influencer recommendations in a budget-friendly manner. This collaboration involves businesses giving freebies to creators they think will love their products.
Building an Effective Influencer Marketing Strategy: Tips for Startups
12 min
Building an Effective Influencer Marketing Strategy: Tips for Startups
Businesses are in a tough position when it comes to standing out and making a name for themselves. This is especially true for startups. Many of these businesses have emerged to meet emerging customer trends, often disrupting long-established and competitive markets. Creator endorsements similarly disrupted traditional marketing techniques that relied heavily on TV and newspaper ads. Despite many people thinking influencer marketing is expensive, even small businesses can leverage creators to bolster their brand in saturated markets and reach prospective customers.
Influencer marketing analytics and reporting
3 Influencer Marketing Measurement Challenges and How to Overcome Them
8 min
3 Influencer Marketing Measurement Challenges and How to Overcome Them
It’s not a secret that influencer marketing has gained popularity over the past decade, thus it's no wonder that multiple companies dedicate larger budgets to working with influencers every year. But with everything in life, this marketing strategy only makes sense if its effectiveness is assessed. Furthermore, measuring isn't enough on its own. It is also important to know when, what, and for how long to measure.
How to Measure the Success of an Influencer Marketing Campaign
10 min
How to Measure the Success of an Influencer Marketing Campaign
There are many reasons why brands must tap into influencer marketing. First, it provides authentic and organic content to people from a reliable source. Additionally, brands can maximize targeted marketing reaching highly focused communities. Furthermore, it improves visibility and trust and establishes authority in a niche. All of this is done in a much more cost-effective way than traditional marketing and with a higher ROI.
Influencer marketing benchmarking