The HypeAuditor Blog

Influencer marketing tips, guides, and best practices. Stay up-to-date with HypeAuditor’s blog on the latest industry trends and news and do influencer marketing in an efficient way.
State of Influencer Marketing in Germany Part 1
8 min
State of Influencer Marketing in Germany Part 1
There were 19 790 000 Instagram users in Germany on August 2019, which accounted for 23.69% of its entire population. Instagram was launched in 2010 and rapidly gained popularity. With 1 billion monthly active users (June 2018) Instagram has become not only one of the leading social networks but also the most important platform
An Overview of Singapore's Influencer Marketing Landscape
10 min
An Overview of Singapore's Influencer Marketing Landscape
There were 1 972 000 Instagram users in Singapore on August 2019, which accounted for 34.9% of its entire population. Instagram was launched in 2010 and rapidly gained its popularity.With its 1 billion monthly active users (June 2018) Instagram becomes not only one of the leading social networks but also the most important platform for Influencer Marketing.
State of Influencer Marketing in Sweden
9 min
State of Influencer Marketing in Sweden
There were 4 880 000 Instagram users in Sweden on September 2018, which accounted for 48.3% of its entire population. Instagram was launched in 2010 and rapidly gained popularity. With 1 billion monthly active users (June 2018) Instagram has become not only one of the leading social networks but also the most important platform
Are Instagram Shadowbans real? How to test if you're shadowbanned
3 min
Are Instagram Shadowbans real? How to test if you're shadowbanned
Is Instagram shadowban a myth or a fact? Before I go ahead explaining the existence of the shadowban, here’s what Instagram shadowban actually means: Instagram shadowban is Instagram limiting the reach of your posts by banning it from appearing on certain hashtags or the Explore page. This has a direct result on the account that is shadowbanned as their posts reach less people and they get low engagement (likes, followers, comments) on their Instagram profile. 
Instagram Engagement Rate Benchmark: 2018 vs 2019
2 min
Instagram Engagement Rate Benchmark: 2018 vs 2019
In January 2019, HypeAuditor ran a benchmark, studying the engagement rate of almost 4,2 million accounts of influencers. The covered pool of accounts was divided into five groups, based on the number of followers. The study showed that Engagement Rate is depending on follower count. The more followers an influencer has, the lower is their ER.
See HypeAuditor in action
Experience our influencer marketing platform with a guided walkthrough from our sales manager
cat
Try HypeAuditor for your brand or agency
Start with free media plans, campaign management, and demo versions of other features
brand_0brand_1brand_2brand_3brand_4brand_5brand_6brand_7