Candice King

Discover the best tips, tricks, and methods for exploring trends in the fashion industry to make sure your fashion brand can edge out the competition.

Ever wondered how to capitalize on TikTok challenge trends? We give you tips, tricks, and more to help you amplify your strategy.

Should you be incorporating #deinfluencing into your strategy? Learn about the new viral trend, where it came from, and how it's affecting influencer marketing.

Learn everything you need to know about influencer prices, negotiation tips, exclusivity terms, and more to ensure a successful influencer campaign.

Explore the industry best practices to ensure your collabs with fashion influencers are successful and serve your campaign's goals.

Discover the five most effective ways to improve your collaborations with influencers and make your fashion influencer campaigns a success.

UGC has taken influencer marketing by storm, and the fashion world is no exception. Learn all the dos and don't and the best strategies to reap the benefits today.

Explore how brands in the fashion industry are elevating their results using influencers, as well as crucial tips and tricks to follow for a chance at success.

Discover everything you need to know about the virtual influencer craze sweeping Instagram - learn about their history, types, pros and cons, and much more.

Influencers come in many shapes and sizes – and while that may be true in the literal sense, it’s equally as true when it comes to their account statistics. One of the ways in which we differentiate influencers is by follower count, which brings us to the smallest, but also the most common category of influencer – the nano-influencer.

Having a face for your brand can transform your marketing strategy. Discover what a brand ambassador is, why they matter, and how to find the best one.