The HypeAuditor Blog

Influencer marketing tips, guides, and best practices. Stay up-to-date with HypeAuditor’s blog on the latest industry trends and news and do influencer marketing in an efficient way.

10 min

How to Check an Instagram Page’s Quality?

What social media platform comes to your mind if you think of influencer marketing? Most likely, Instagram will be the first to come up – or maybe the second. Indeed, Instagram has become the major platform for influencer marketing, with more than 2 billion active users and diverse content formats and features. It would be a missed opportunity for content creators and businesses not to capitalize on Instagram’s broad audience and visual abilities.

by Annamária Fejes•Jul 23, 2024

Instagram

11min

6 Best Practices for Analyzing Interactive Content Performance With Social Media Analytics Software

Content is King, but engagement is Queen on social media platforms. The more you engage your audience, the more each algorithm promotes and pushes you forward. This is exactly why interactive content works. In fact, interactive content sees 52.6% higher engagement than any static content on social media platforms.

by Jason Hennessey•Jul 18, 2024

Social Media Analytics

10 min

How to Find Micro-Influencers on TikTok for Your Brand?

In the last few years, TikTok has grown rapidly, especially among Gen Z and young Millennials. What’s its secret? TikTok content is relatable, unique, authentic, and prone to go viral. The platform’s users are considered the most engaging, with 92% of them liking, sharing, or commenting after they are exposed to a video.

by Annamária Fejes•Jul 15, 2024

Influencer Discovery

7 min

How to Find Influencers for Affiliate Marketing?

Affiliate marketing has been a popular digital marketing tactic for many brands. Businesses usually partner with bloggers, podcasters, YouTubers, and niche website owners as affiliates who promote a business’s services or products on their channels. It is a transactional relationship aiming to grow the merchant’s sales and traffic. In turn, publishers get a commission after each successful conversion.

by Annamária Fejes•Jul 12, 2024

Influencer Discovery

13 min

How to Find Local Influencers for Your Brand

According to businesses, finding influencers is one of the top three challenges of influencer marketing. The question then arises, how difficult is it to find local influencers? In this blog post, we’ll recount 14 online and offline techniques that enable you to find social media influencers in your area.

by Annamária Fejes•Jul 10, 2024

Influencer Discovery

12 min

How to Find Influencers on YouTube

Partnering with the right YouTubers presents a huge opportunity for brands to tap into unique audiences and build credibility through them. However, finding the right creator for your business among more than 2 billion active users seems like finding a needle in a haystack.

by Annamária Fejes•Jul 8, 2024

Influencer Discovery