The HypeAuditor Blog

Learn more about Instagram Stories Analytics. Find out what navigation in Instagram Stories means and why it matters when building a data-powered strategy.

Every influencer campaign generates a flood of content. But once that content is live, how do you keep track of it all? Influencer tracking platforms are built for this exact challenge.

A good product seeding kit can be the difference that makes your campaigns a true success, so take notes from these inspiring examples.

To help businesses understand the quality of influencers' audience, we developed the Audience Quality Score. In this article, we'll explain what AQS is and how to read the Instagram quality score.

With approximately 127 million influencers worldwide, finding the right ones for a brand isn't a simple task. Here’s a look at some of the best influencer discovery tools to help brands find potential influencers.

A brand promotion that reaches the wrong audience is trouble enough. However, when your sponsored posts reach users who have zero interest in your business and products, it is a real nightmare. On top of that, you even paid for this failure. Although it may be tempting to work with influencers with huge follower bases, it all comes crashing down when it turns out that they have increased their audience with the Instagram mass following technique.