The HypeAuditor Blog

In the past, it was enough to measure likes and views to determine a campaign's result. Today, brands need to dig deeper in order to get more insights and understand the real impact of their campaigns. In this article, we cover everything you need to know about collaborating with AI in tracking campaigns, including best practices and common pitfalls to avoid.

There are tools to find influencers based on relevant criteria, but choosing which one can be overwhelming. To help you sort through the options, we’ve compiled a list of 30 tools to find influencers that can save you from the tiring process of doing it all manually.

Learn more about Instagram Stories Analytics. Find out what navigation in Instagram Stories means and why it matters when building a data-powered strategy.

Every influencer campaign generates a flood of content. But once that content is live, how do you keep track of it all? Influencer tracking platforms are built for this exact challenge.

A good product seeding kit can be the difference that makes your campaigns a true success, so take notes from these inspiring examples.

To help businesses understand the quality of influencers' audience, we developed the Audience Quality Score. In this article, we'll explain what AQS is and how to read the Instagram quality score.