The HypeAuditor Blog

Influencers have become a trusted source, particularly on Amazon where creators can showcase products through storefronts and live streams. This has made many brands’ need to find Amazon influencers increase. Let's discuss how to find influencers on Amazon and what tools can help you along the way.

Explore the top 15 automation tools for brands, agencies, and marketers. Learn how automation supports content planning, reporting, and growth.

Gifting products to creators can open real doors, but only if the process runs smoothly. If you’ve ever lost track of who got what or waited too long for a post, it might be time to upgrade how you manage it all.

Every scroll is a storefront, and content creators are the new window dressers catching real attention. If you're wondering how to find the right one for your brand, this guide will walk you through the steps that actually work.

Influencer fraud isn’t always easy to see right away, but the outcome is always hard to miss. The part that hurts the most is, manual ways aren’t very convenient and effective, and it’s hard to decide where to start tracking, especially for busy or beginner marketers. This problem is one of the reasons why HypeAuditor was built in the first place.

Over the past decade, the way travelers choose their next destination has undergone a seismic shift. While glossy brochures and TV ads once dominated the travel marketing space, today’s inspiration often comes from a far more personal source: influencer content. From Instagram reels of sun-drenched beaches to TikTok vlogs uncovering hidden city gems, influencers are shaping not only where people go, but how they experience those destinations. Around 43% of Millenials won’t go on a vacation if they can’t be sure that their followers can see their vacation posts

Influencer campaigns involve a lot of moving parts. HypeAuditor’s Campaign Management helps you stay organized, save time, and manage it all in one place.

Creating an influencer marketing campaign involves a lot of back-and-forth conversations with influencers and updates on your part. Your best shot is to follow up on each step of your influencer outreach, negotiation, and content approval processes to avoid getting lost in the abundance of messages and spreadsheets. With the right influencer relationship management tool, this can be executed without hassle.

See how On Running gained nearly 1M followers by posting steady, running-focused content. Based on HypeAuditor’s 2025 report.

Learn how Adidas Football gained 1.1M followers with insights, data, and trends based on HypeAuditor’s 2025 Instagram report.

See how Alo gained 1.3M followers by working with wellness-focused creators. Based on data from HypeAuditor’s 2025 report.

See the strategy that helped Meesho grow its Instagram by 1.6M followers, based on HypeAuditor’s 2025 ecommerce report.