June has been a busy month. Almost halfway through the year already! We’ve made a series of updates across the platform to help improve campaign setup, creator discovery, and outreach workflows.
Some are small quality-of-life fixes. Others open up new ways to search, filter, or manage data. All of them are live now and ready to use.
Let’s walk through what’s new.
YouTube Niche Search now gives better, cleaner results
Finding the right creators on YouTube takes more than just a broad search. You need filters that actually work. So we’ve made some solid improvements to YouTube Niche Search.
You’ll now get higher-quality search results with more filters supported across the board. That means better control when narrowing down the type of creators you’re looking for, based on niche, audience, engagement, and other traits that matter when choosing partners.
We’ve also started increasing the number of results you can access. Over time, this will give you more profiles to work with, especially when you’re targeting specific markets or testing smaller segments.
It’s a simple change, but it makes creator discovery on YouTube a lot more useful. Fewer irrelevant results and more creators you actually want to find – and thus, much better options when building out a new influencer list.
Campaign setup is now easier to follow and manage
Setting up campaigns is one of those tasks that happens often, but takes up more time than it should. So we’ve cleaned it up.
Campaign drafts are now treated as full campaigns. This means you can configure everything upfront, without needing to activate the campaign first or save partial drafts that don’t work like real ones. The entire setup flow is broken into smaller, clearer sections. No more jumping back and forth. You can now go step by step and make sure all the pieces are in place before launch.
We’ve also added the option to delete old or unused drafts with a single click. If you’ve ever had clutter in your campaign list from half-finished setups, that’s now much easier to clean up.
Altogether, this should make campaign setup feel more stable and less fussy.
Promo codes now include usernames and prevent duplicates
Promo codes are a standard tool for seeding campaigns or tracking influencer sales. We’ve made a couple of updates to how they work.
First, the system now includes the influencer’s username automatically when you generate a promo code. These personalized codes look cleaner, feel more relevant to the creator, and tend to perform better, especially on ecommerce platforms like Shopify.
Second, we’ve added a duplicate check to the code creation process. That means if you accidentally try to create the same code twice, the system will catch it. No more issues caused by reusing old codes or typing errors.
It’s a small thing, but if you use promo codes often, these tweaks should help avoid problems and keep things moving.
Better email handling in My Network
Outreach often starts with a spreadsheet, but getting those spreadsheets built can take too long. To fix that, we’ve made some improvements to email interaction in My Network.
You can now unlock influencer emails in bulk using your free email credits. After that, you can export a CSV that includes names and available emails for each creator. If some of the emails are still locked, that’s fine! The rest of the data will still appear, and you’ll be able to work with what’s already available.
The point is to simplify the workflow. You no longer need to unlock one by one or build lists manually. You just select the creators, unlock what you can, and download a usable file.
This helps when you’re building outreach lists, prepping for campaigns, or working with internal teams that need contact info in a clean, usable format.
Final thoughts
Ultimately, we’re continuing to improve our platform piece by piece. Discovery is more reliable. Campaign setup is cleaner. Promo codes behave better. And getting influencer emails into a spreadsheet now takes less effort.
That’s the goal: to make the stuff you already do easier to manage and save you time every time you log in.
To see these new features in action, log in to HypeAuditor and give them a run through now!
