How Does Score in Snapchat Work: Everything That Counts in 2025

Compared to other social media platforms, Snapchat is quite unique. One of the reasons is that it has its own way of measuring how active you are on the app, and that is through your Snapscore. Because of this, many people search for one common question: how does score in Snapchat work? To answer that, today we’ll discuss the details behind Snapscore, how it’s calculated, and how to fix common issues when it doesn’t seem to update.

For a lot of people, Snapscore isn’t merely a number. It shows how engaged you are with the app and with your friends, and feels more like a reward. Users often compare scores as a kind of social badge, where a higher score reflects frequent activity, stronger connections, and consistent interactions. The score also adds a playful element, pushing people to send more Snaps, keep streaks alive, and post stories just to see the number climb.

Simply, Snapscore has made users more competitive and given them one more reason to spend so much time on the platform.

In the sections ahead, let’s find out what Snapscore is, how it works, and what actions affect it. We’ll also cover how you can increase your score safely, what to do when your score doesn’t update, and answer some of the most common questions about this feature.

What is a Snapscore?

Image source: Snapchat YouTube

Snapscore on Snapchat is a number that sums up how active you are on the app. It mainly reflects the Snaps you send and receive, but it also includes other actions such as posting stories and keeping streaks alive. Your score appears on your profile that is located right under your username, and works as a quick snapshot of your overall activity.

Snapchat has never shared the exact formula behind the score, which adds to the mystery. Still, sending and receiving Snaps remain the biggest factors, which encourage users to interact often with friends. While extra features like filters or certain in-app actions may play a part, the basics are simple: the more Snaps you exchange, the higher your Snapscore goes.

Does a high Snapchat score give you any benefits?

The attention people give to Snapscore made some people question if it gives any particular benefits to their account. Well, a high Snapchat score does not unlock rewards, new features, or money-making options. It is mainly a fun way to compete with friends and an indicator of how active you have been since the number updates as you continue using the app.

That said, there can be indirect effects. For example, brands or public accounts with higher scores may look more credible and attract more interactions. Since fake accounts usually start with a score of zero, a strong score can also signal authenticity. For everyday users, it is mostly a friendly sign of popularity and commitment on Snapchat, rather than something with real-world benefits.

How does score in Snapchat work?

As the support page says, Snapchat uses a secret formula to calculate your Snapscore. But one thing is fixed: the number never goes down or resets. It only increases as you stay active.

The exact details are not public, but based on official support pages and user testing, these are the main actions that affect Snapscore:

  • Sending Snaps: Each photo or video Snap adds points.

  • Receiving Snaps: Opening Snaps from friends also contributes.

  • Posting Stories: Adding to your story increases the score.

  • Maintaining Snapstreaks: Consecutive daily Snaps with friends may give extra points.

  • Returning after inactivity: Some users notice a small boost after a break.

Also, we found an interesting insight from a Reddit user who tracked their own Snapscore in detail. Here are a few points they observed:

  • Score updates are not always instant. They may take hours or even a few days.

  • Large numbers of Snaps can be added in chunks. For example, sending 100 Snaps in one day might appear later as increases of 30, 30, and 40.

  • High scores might grow faster, with some users seeing multiple points per Snap rather than just one.

  • Bonus points may appear when keeping streaks, adding filters or text, posting many stories, or exchanging Snaps with other Snapchat+ users.

  • Sending a Snap to multiple unique friends typically adds points for each recipient.

Is there any maximum Snapchat score?

There is no official cap on how high your Snapchat score can go. The certain thing is, the number keeps rising as long as you stay active and participate in activities we’ve previously listed. Unlike some in-app features that have limits, Snapscore is designed to grow without end.

Some of the most active users have reached scores in the hundreds of millions. For example, reports show that the highest known scores have gone beyond 320 million (owned by @mustbecris), which proves that there isn’t a maximum score. As long as you continue using Snapchat’s main features, your score can keep climbing indefinitely.

About Snapchat+ and Snapscore Multiplier

Snapchat+ is a paid subscription that gives users access to exclusive and early features that are not available in the free version. It is suitable for people who use Snapchat heavily and want more customization and extra tools. According to Snapchat’s official page, subscribers get perks such as custom app icons, a Snapchat+ badge on their profile, and options to pin a #1 Best Friend.

Some of the key features offered in 2025 include:

  • Custom app icons, chat wallpapers, Bitmoji backgrounds, and notification sounds.

  • AI-generated stickers.

  • Extended Best Friends list and the ability to pin one person as your top friend.

  • Story features like rewatch indicators, custom expiration times, and story boost.

  • Presence indicators showing who is active in a chat.

  • A monthly Snapstreak restore and streak reminders.

  • Early access to experimental tools before public release.

One of the most talked-about features is the Snapscore Multiplier. When this is turned on, your score grows twice as fast whenever you exchange Snaps with other Snapchat+ subscribers. It is off by default, but you can enable it easily with these steps:

  1. Open your Profile.

  2. Tap your Snapchat+ membership card.

  3. Toggle Snapscore Multiplier on.

For many users, the faster pace of growing Snapscore is the main reason they upgrade to Snapchat+.

How to check Snapscore

Want to see how far you’ve come? Then, it’s time to take a look at the score. Checking your Snapscore is simple and takes only a few clicks:

  1. Open Snapchat.

  2. Tap your profile icon or Bitmoji in the top-left corner.

  3. You’ll see your Snapscore displayed under your name.

  4. Tap the number to view the breakdown of Snaps sent (right) and received (left).

Meanwhile, if you want to check someone else’s Snapscore, you can do it directly from chat:

  1. Open a chat with the person.

  2. Tap their Bitmoji or profile icon in the top-left corner.

  3. Their score will appear below their display name and username.

Keep in mind that if someone has removed you as a friend or blocked you, their score will no longer be visible to you.

How to increase your Snapchat score safely

If you want your Snapscore to grow significantly, the good news is there are several possible ways to make it happen. These methods work because they are tied to how Snapchat measures activity on the app. You can try:

Send Snaps regularly
The main trigger of your score raise is sending and receiving photo or video Snaps. Remember that plain text chats don’t count, so keep your Snaps visual.

Add new friends
Networking with more people gives you more chances to exchange Snaps, which naturally pushes your score higher.

Post stories often
Sharing stories keeps you active and visible, and every story you add contributes to your total.

Keep Snapstreaks alive
Exchanging daily Snaps with the same friend builds streaks, and Snapchat rewards this consistency with extra points.

Open every Snap you receive
Don’t leave your inbox full. Opening Snaps is just as valuable as sending them.

Return after a break
Some users notice a small score bump after being inactive for a while, so even coming back has its advantage.

Try Snapchat+ (optional)
With the Snapscore Multiplier, your score doubles whenever you exchange Snaps with other subscribers.

One thing to avoid is spamming the same Snap to a long list of friends. It doesn’t add much to your score and could even risk your account being flagged. The safest way to grow is by staying consistent in sending unique Snaps, exchanging Snaps with your friends, and enjoying the overall activity. Finally, the score will rise as a natural result.

Why your Snapscore isn’t going up and what to do

Sometimes your Snapscore might not go up even when you are active on the app. This doesn’t always mean something is wrong. In many cases, the score just takes time to update. But there are also a few common reasons behind the issue, and troubleshooting steps you can try:

  1. Internet connection issues
    A weak or unstable connection can stop your score from updating. So, try switching between Wi-Fi and mobile data or resetting your connection. Turning on airplane mode then switching it off again will also help refresh the connection.

  2. App glitches or bugs
    Like any app, Snapchat can have temporary bugs and errors. Updating to the latest version and restarting often fixes them.

  3. Account restrictions
    If Snapchat has flagged your account, your score may freeze. In this case, the best way to solve it is to contact Snapchat Support.

  4. Server problems
    Outages or maintenance on Snapchat’s servers can delay score updates. If you didn’t get any notifications, check online status pages to confirm this.

  5. Cache or storage limits
    Too much cached data or low phone storage can create syncing issues. Clearing your cache or freeing up space may help.

  6. Delayed syncing
    Even under normal conditions, scores don’t always climb instantly. They may update later, sometimes after you post a story.

If your score is still freezing, you can try logging out and back in, or uninstalling and reinstalling the app to refresh the connection. When nothing works and the issues remain persistent, the final step is to reach Snapchat Support.

FAQs

  1. Does your snap score increase with chats?
    No. Regular chat messages and text conversations do not affect your Snapscore. The score only goes up when you send or receive photo and video Snaps, post stories, or engage with other features designed around Snaps. To grow your score, focus on sending Snaps, opening the ones you receive, maintaining streaks, and staying active with stories.

  2. Can adding friends to Snapchat increase your Snapscore?
    Adding friends does not directly raise your score. However, having more friends gives you more chances to exchange Snaps, which in turn helps your Snapscore grow.

  3. How much does your Snapscore go up per Snap?
    Usually, your Snapscore increases by one point for every Snap you send or receive. The main factor is that it must be a photo or video Snap, since plain text messages don’t count.

  4. Why is my Snapchat score not updating?
    Sometimes the score doesn’t refresh right away and it’s normal. Try clearing the app cache, making sure your app is updated, or restarting your phone. If the issue continues, contact the Snapchat Support team.

  5. Can I lose my Snapchat score?
    No. Your Snapscore never goes down. It only gets higher as you continue using the app.

  6. How often does the Snapchat score update?
    Most of the time, the score updates quickly after an activity. In some cases, it can take hours or even a few days before the changes appear.

  7. Are there any trusted third-party apps to increase my Snapchat score?
    No. Any service that claims to raise your Snapscore is a scam. Snapchat does not allow outside apps to change scores, and using them can put your account at risk of being banned. The only safe way to increase your score is through regular use of Snapchat itself.

Wrapping up

Snapscore is a fun feature that shows how active you are on Snapchat, but it should not become the main reason you use the app. We understand that sending Snaps, keeping streaks, and watching your score climb can feel rewarding, yet the true value of Snapchat lies in the moments you share and the friendships you maintain. At the end of the day, the score is only a number.

So, instead of focusing only on keeping your score up, enjoy the conversations, the stories, and the little life updates that keep you close to the ones you love. Remember, social media works best when it helps us feel connected despite distance. A high Snapscore might bring bragging rights and look impressive, but the real reward is staying in touch and building long-lasting relationships even without having to face each other in real life.

Find your perfect influencers, fast
Explore HypeAuditor’s 207.5M+ creator database, vet them for authenticity, and get them onboard to make every campaign count with insights trusted by 8,000+ brands
Author
Ayu is an SEO content writer at HypeAuditor with experience in influencers and AI-related content. She loves creating content that is both engaging and valuable. In her free time, Ayu enjoys café hopping and catching up with friends.
Topics:Social Media News & Trends
Created: September 12, 2025
Author
Ayu is an SEO content writer at HypeAuditor with experience in influencers and AI-related content. She loves creating content that is both engaging and valuable. In her free time, Ayu enjoys café hopping and catching up with friends.
Find your perfect influencers, fast
Explore HypeAuditor’s 207.5M+ creator database, vet them for authenticity, and get them onboard to make every campaign count with insights trusted by 8,000+ brands
See HypeAuditor in action
Experience our influencer marketing platform with a guided walkthrough from our sales manager
cat
Try HypeAuditor for your brand or agency
Start with free media plans, campaign management, and demo versions of other features
brand_0brand_1brand_2brand_3brand_4brand_5brand_6brand_7