Travel

Over the past decade, the way travelers choose their next destination has undergone a seismic shift. While glossy brochures and TV ads once dominated the travel marketing space, today’s inspiration often comes from a far more personal source: influencer content. From Instagram reels of sun-drenched beaches to TikTok vlogs uncovering hidden city gems, influencers are shaping not only where people go, but how they experience those destinations. Around 43% of Millenials won’t go on a vacation if they can’t be sure that their followers can see their vacation posts

The pandemic reduced our business travel to a mere video call, but since then, it has resurrected with even more force. Many leaders agree that business travel fuels business growth and global success, so the demand for business travel will increase further in the coming years.