Daria Voronina

Daria is the Content Marketing Manager at HypeAuditor. She started her career in digital marketing as a copywriter in 2012 and gained hands-on experience in many marketing areas. You can connect with Daria on LinkedIn and Twitter.
About the author
How Brands Can Use Competitor Analysis to Enhance Influencer Marketing
5 min
How Brands Can Use Competitor Analysis to Enhance Influencer Marketing
Influencer marketing is a dynamic space that is constantly changing. Brands are looking for new ways to engage with their audience and shifting ad spends towards this channel. Users, in turn, are swayed by the content they consume on social media. All these conditions lead to the evolution of the influencer marketing landscape.