Ayu Kusumaning Dewi

AI influencer marketing offers exciting possibilities, but it also comes with risks to your brand reputation. Here's how to handle them so it works for you.

Find out why AI disclaimers matter for brands in influencer marketing, how they shape trust, and what brands can do to stay transparent and credible.

From night-outs to weddings, Babyboo made 2025 its year on Instagram by turning pretty dresses into shareable moments. Take a look at what sets them apart.

Victoria’s Secret made one of the biggest moves on Instagram in 2025 by embracing authenticity, self-love, and real voices. Find out how they did it.

See how Shein topped Instagram’s fashion charts in 2025, growing by 2.8M followers through trend-driven content, creator collaborations, and community power.

Reporting shouldn’t be the hardest part of your influencer campaigns. These tools help you track results clearly and save hours you'd rather spend growing your brand.

Seeing what others are doing gives you a sense of what's working, what’s not, and where you can do things differently. But trying to do it all manually is a pain, so that’s why using competitor analysis tools can be your wisest decision.

Working with influencers doesn’t end after they say yes. To keep things smooth, clear, and productive, you need a system that helps you stay connected and on top of every moving part.

If you’ve ever tried to search for micro-influencers manually, you know how time-consuming it can be. Luckily, there are tools built to make that job way easier—so you can spend less time scrolling and more time growing your brand.

Working with influencers you trust is great, but sometimes one isn’t enough. With the right tools, you can easily find influencers who match the vibe and impact of the ones you already work with.

Lately, everyone’s talking about AI agents and agentic AI, but they’re not the same thing. Here’s why knowing the difference could actually make a big impact for your brand.

Managing influencer campaigns by hand is getting harder, but AI is here to make it smarter, faster, and way less stressful. Here’s a look at the best AI-powered influencer marketing tools that can help you work smarter, not harder.

Talking about your brand is easy, but are you really listening to what people are saying back? Here’s how AI-powered social listening can help you stay ahead, protect your reputation, and connect with your audience in a smarter way.

Finding the right B2B influencers isn’t just about popularity. It’s about trust, expertise, and real industry impact. Here’s a look at the best influencer marketing platforms built to help brands connect with decision-makers, not just followers.

You’re probably already using AI without even realizing it, but do you know which type actually fits your marketing needs? Before you dive deeper into influencer campaigns, here’s the real breakdown you’ll want to see.

Ecommerce influencer marketing is a strategy where online sellers team up with content creators who already have loyal followings. If you’re thinking of working with influencers to grow your e-commerce business, using the right tools can make all the difference.

Brands must work harder to stay relevant and win customers. At this point, just knowing who your competitors are isn’t enough. To win the game, brands need to keep up by learning how AI can help. But how can brands use AI for competitive analysis in influencer marketing? This article will walk you through the best ways to do it.

Among millions of influencers, most probably you’ve already come across an AI influencer account at least once. Let’s explore further by comparing AI and human influencers, understanding who does better at certain aspects, and analyzing how brands should decide when to use AI or human influencers for their campaigns.

Few things slow down an influencer campaign like payment problems. That's why we’ve put together a list of platforms that simplify payments, support multiple currencies, and work for different campaign sizes.

It’s tough to track progress, compare performance, and figure out which influencers are truly driving results. The best influencer campaign tracking tools eliminate these challenges by providing a central hub where you can monitor campaign performance across different platforms in real time.