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This research delves into the realm of influencer marketing for social good, focusing on how the largest charities engage with Instagram influencers to advance their causes. Additionally, the research explores the perspectives of influencers themselves, offering insights into their motivations and feelings when collaborating with charities.
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How the largest charities work with Instagram influencers?
What influencer marketing strategies do Charities use?
How influencers feel about collaborating with Charities?