Product

A brand promotion that reaches the wrong audience is trouble enough. However, when your sponsored posts reach users who have zero interest in your business and products, it is a real nightmare. On top of that, you even paid for this failure. Although it may be tempting to work with influencers with huge follower bases, it all comes crashing down when it turns out that they have increased their audience with the Instagram mass following technique.

Creating an influencer marketing campaign involves a lot of back-and-forth conversations with influencers and updates on your part. Your best shot is to follow up on each step of your influencer outreach, negotiation, and content approval processes to avoid getting lost in the abundance of messages and spreadsheets. With the right influencer relationship management tool, this can be executed without hassle.

Learn more about other industry players' productivity and content performance by conducting an Instagram competitor analysis.

Contact influencers and build relationships with the help of HypeAuditor's Influencer Outreach survey.

A winning influencer outreach strategy is a crucial stage of your marketing campaign and can result in a long-term relationship with creators.

Learn about the major and best updates and improvements we've added to the HypeAuditor platform this year, and find out how they can help you grow your business.