Top Kids & Toys Influencers on Instagram in the United Kingdom

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Rank

Influencer

Category

Followers

Country

Eng. (Auth.)

Eng. (Avg.)

‌

lego

LEGO

Kids & Toys

10.6M

United States

20.6K

25.4K

Free Report

‌

the_nurserynurse

The Nursery Nurse

Kids & Toys

Shows

259.8K

United Kingdom

26.7K

32.7K

Free Report

‌

learningthroughplay8

Amy Powell - Learning&ExploringThroughPlay

Education

Kids & Toys

Family

120.5K

United Kingdom

36.2K

45K

Free Report

‌

georgelewiscom

George Lewis

Kids & Toys

Family

Humor & Fun & Happiness

272.7K

United Kingdom

12K

15.5K

Preview

‌

_firststepsclothingco

First Steps Clothing Co.

Family

Accessories & Jewellery

Kids & Toys

100.3K

United Kingdom

22.9K

44.4K

Preview

‌

littlehappylearners

S O P H I E D A V I D ⭐️

Kids & Toys

847.1K

United Kingdom

1.9K

2.6K

Preview

‌

hayley.b.daines

Hayley Buchanan Daines

Family

Lifestyle

Kids & Toys

111.6K

United Kingdom

13.2K

20.9K

Preview

‌

create_make_and_play

Molly Howard - EYFS Teacher

Kids & Toys

Computers & Gadgets

152.3K

United Kingdom

8.4K

12.6K

Preview

‌

gregjrutherford

Greg Rutherford

Kids & Toys

Family

199.2K

United Kingdom

5.1K

6.8K

Preview

‌

cara_delahoyde

Cara Delahoyde-Massey

Family

Lifestyle

Kids & Toys

1.1M

United Kingdom

507

926

Preview

‌

drkiranrahim

𝗗𝗿 𝗞𝗶𝗿𝗮𝗻 𝗥𝗮𝗵𝗶𝗺 aka themunchingmedic

Kids & Toys

Family

Trainers & Coaches

87.6K

United Kingdom

8.9K

12.3K

Preview

‌

inspiremyplay

Inspire My Play ®

Kids & Toys

Education

750.6K

United States

847

1.1K

Preview

‌

happyhandswith_hallie

Hallie | Autism Acceptance

Kids & Toys

Family

181.7K

United Kingdom

2.5K

3.5K

Preview

‌

zeinahnur

Z E I N A H N U R

Beauty

Lifestyle

Family

190.2K

United Kingdom

2.2K

2.9K

Preview

‌

cursedchildldn

Harry Potter on Stage London

Kids & Toys

Cinema & Actors/actresses

Art/Artists

430.2K

United Kingdom

798

954

Preview

‌

primark.kids

Primark Kids

Clothing & Outfits

Kids & Toys

554.9K

United Kingdom

618

775

Preview

‌

fredandnoah

Fred & Noah ®️

Accessories & Jewellery

Family

Kids & Toys

139.8K

United Kingdom

2.7K

4.2K

Preview

‌

dailymummin

Sophie | Dailymummin’

Family

Kids & Toys

6.6K

United Kingdom

51.1K

104.2K

Preview

‌

mabelsplayroom

Mabel’s Playroom

Kids & Toys

Family

177.7K

United Kingdom

1.8K

2.5K

Preview

‌

fiveminutemum

Daisy Upton | FIVE MINUTE MUM

Family

Literature & Journalism

Kids & Toys

271.9K

United Kingdom

971

1.1K

Preview

‌

boutiquedemarcipan

Nataly

Family

Accessories & Jewellery

Kids & Toys

275.6K

United Kingdom

955

1.5K

Preview

‌

mamasandpapas

Mamas & Papas

Family

Kids & Toys

700.7K

United Kingdom

254

363

Preview

‌

sylvanianfamilies_uk

Sylvanian Families Official UK

Animals

Family

Kids & Toys

168.7K

United Kingdom

979

1.2K

Preview

‌

shebahn_

Shebahn

Kids & Toys

Sports with a ball

Lifestyle

62.4K

United Kingdom

2.2K

2.8K

Preview

‌

lovevery.europe

Lovevery Europe

Kids & Toys

Family

454.2K

United Kingdom

308

436

Preview

‌

unicef_uk

Unicef UK

Kids & Toys

Finance & Economics

318.5K

United Kingdom

371

482

Preview

‌

mamaloveshighstreet

MAMALOVESHIGHSTREET

Kids & Toys

Family

Clothing & Outfits

349K

United Kingdom

310

435

Preview

‌

harper_loves7

Harper Loves

Accessories & Jewellery

Family

Kids & Toys

100.3K

United Kingdom

1.2K

Preview

‌

kitandkinuk

Kit & Kin

Family

Animals

Kids & Toys

76.6K

United Kingdom

1.5K

2.2K

Preview

‌

rainbow.construction

Jasmin 🌈 Playroom, hacks, open-ended PLAY, Mum Blog

Kids & Toys

Family

Crypto

206.2K

United Kingdom

494

617

Preview

‌

just_chill_mama

Rosey Davidson: Sleep Consultant

Kids & Toys

Family

Trainers & Coaches

294K

United Kingdom

332

448

Preview

‌

mailegworld

Maileg Aps

Kids & Toys

259.3K

United Kingdom

348

443

Preview

‌

bladeandrose

Blade & Rose

Animals

Clothing & Outfits

Accessories & Jewellery

79K

United Kingdom

971

1.3K

Preview

‌

effortlesschic_j

Jennifer

Family

Kids & Toys

Lifestyle

65.9K

United Kingdom

1.4K

2.4K

Preview

‌

maxicosi_eu

Maxi-Cosi

Family

Kids & Toys

318.2K

United Kingdom

248

297

Preview

‌

liewood_design

LIEWOOD

Kids & Toys

DIY & Design

Shopping & Retail

489.6K

United Kingdom

166

207

Preview

‌

athomewithliv

Liv Nash

DIY & Design

Family

Kids & Toys

92K

United Kingdom

887

1.2K

Preview

‌

trustedhousesitters

TrustedHousesitters

Animals

Kids & Toys

225.3K

United States

292

349

Preview

‌

littlehomegenius

Christine Campbell

Family

Kids & Toys

Education

45.7K

United Kingdom

1.5K

2.8K

Preview

‌

sarahszli

Sarah Li

Beauty

Family

Kids & Toys

45.9K

United Kingdom

5.7K

Preview

‌

thecalmmother

Erin O’Regan

Kids & Toys

51.6K

United Kingdom

1.2K

1.9K

Preview

‌

mummylife_

Nancy Amery

Family

Kids & Toys

174.5K

United Kingdom

367

752

Preview

‌

buckswithkids

Emma Foster

Kids & Toys

11.8K

United Kingdom

5.5K

9.2K

Preview

‌

mini_rodini

Mini Rodini

Shopping & Retail

Clothing & Outfits

Kids & Toys

405.4K

United Kingdom

135

182

Preview

‌

vivobarefoot.kids

Barefoot Footwear for Kids

Extreme Sports & Outdoor activity

Clothing & Outfits

Kids & Toys

85.3K

United Kingdom

540

745

Preview

‌

mealtimewithmummy

Bethany Holborn

Sweets & Bakery

Food & Cooking

Family

294.7K

United Kingdom

182

275

Preview

‌

creative_mama_che

Cheryl Gavrielides

Kids & Toys

Family

155K

United Kingdom

318

452

Preview

‌

munchkin_uk

Munchkin UK

Family

Kids & Toys

92.4K

United Kingdom

346

426

Preview

‌

babybjorn

BabyBjörn Official

Kids & Toys

Shopping & Retail

382.9K

United Kingdom

121

Preview

‌

helenahomestyle

Helena Rudd | Family Home & Creative DIY

Kids & Toys

DIY & Design

Family

124.1K

United Kingdom

299

468

Preview