[2024 BENCHMARK REPORT] Get the latest in industry trends with HypeAuditor and Similarweb
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Top Rankings
Top Rankings
Top influencers by cityInstagram Top 1000YouTube Top 1000TikTok Top 1000
Fashion
All CategoriesAccessories & JewelleryAdult contentAlcohol
Animals
Architecture & Urban Design
Art/Artists
BeautyBusiness & CareersCars & MotorbikesCinema & Actors/actresses
Clothing & Outfits
Comics & sketches
Computers & Gadgets
Crypto
DIY & DesignEducation
Extreme Sports & Outdoor activity
Family
Fashion
Finance & EconomicsFitness & GymFood & Cooking
Gaming
Health & Medicine
Humor & Fun & Happiness
Kids & ToysLifestyle
Literature & Journalism
Luxury
Machinery & Technologies
Management & Marketing
Mobile related
ModelingMusic
NFT
Nature & landscapes
Photography
Politics
Racing Sports
Science
Shopping & Retail
Shows
Sports with a ball
Sweets & Bakery
Tobacco & Smoking
Trainers & Coaches
Travel
Water sports
Winter sports
United Kingdom
All CountriesArgentinaAustraliaAustriaBelgiumBoliviaBrazilCanadaChileColombiaCosta RicaCzechiaDenmarkDominican RepublicEcuadorEgyptEl SalvadorFinlandFranceGermanyGreeceGuatemalaHong KongIndiaIndonesiaItalyJapanKuwaitLebanonMalaysiaMexicoMoroccoNetherlandsNorwayPakistanPanamaParaguayPeruPhilippinesPolandPortugalPuerto RicoRomaniaRussiaSaudi ArabiaSingaporeSlovakiaSouth AfricaSouth KoreaSpainSwedenSwitzerlandThailandTurkeyUkraineUnited Arab Emirates
United Kingdom
United StatesUruguay
Rank
Influencer
Category
Followers
Country
Eng. (Auth.)
1
‌Kylie @kyliejenner
kyliejenner
Kylie
Fashion
Modeling
Beauty
399.8M
United States
2.3M
Free Report
2
‌Zendaya @zendaya
zendaya
Zendaya
Cinema & Actors/actresses
Fashion
184.4M
United States
3.3M
Free Report
3
‌Kim Kardashian @kimkardashian
kimkardashian
Kim Kardashian
Fashion
Beauty
363M
United States
1M
Free Report
4
‌Beyoncé @beyonce
beyonce
Beyoncé
Music
Fashion
319.1M
United States
958.4K
Preview
5
‌Demi 🌹 @demirose
demirose
Demi 🌹
Modeling
Lifestyle
Fashion
19.7M
United States
137.7K
Preview
6
‌Sonam A Kapoor @sonamkapoor
sonamkapoor
Sonam A Kapoor
Fashion
Modeling
35.2M
India
84.4K
Preview
7
‌Vogue @voguemagazine
voguemagazine
Vogue
Literature & Journalism
Fashion
49.4M
United States
60.6K
Preview
8
‌Donatella Versace @donatella_versace
donatella_versace
Donatella Versace
Fashion
12.2M
United States
176.3K
Preview
9
‌LOVE @diddy
diddy
LOVE
Music
Cinema & Actors/actresses
Fashion
20.1M
United States
93.5K
Free Report
10
‌The Shade Room @theshaderoom
theshaderoom
The Shade Room
Art/Artists
Modeling
Music
29.3M
United States
59.6K
Preview
11
‌Molly-Mae Hague @mollymae
mollymae
Molly-Mae Hague
Lifestyle
Fashion
7.9M
United Kingdom
163.2K
Preview
12
‌GUCCI @gucci
gucci
GUCCI
Accessories & Jewellery
Clothing & Outfits
Fashion
52.4M
United States
26.3K
Preview
13
‌CHANEL @chanelofficial
chanelofficial
CHANEL
Fashion
Accessories & Jewellery
Clothing & Outfits
60M
United States
18.9K
Preview
14
‌SJP @sarahjessicaparker
sarahjessicaparker
SJP
Fashion
9.8M
United States
110K
Preview
15
‌Louis Vuitton @louisvuitton
louisvuitton
Louis Vuitton
Fashion
Clothing & Outfits
Accessories & Jewellery
55.5M
United States
13.7K
Preview
16
‌Amy Jackson @iamamyjackson
iamamyjackson
Amy Jackson
Beauty
Cinema & Actors/actresses
Modeling
13.6M
India
53.2K
Preview
17
‌Miranda Kerr @mirandakerr
mirandakerr
Miranda Kerr
Beauty
Modeling
Fashion
14.5M
United States
40.3K
Preview
18
‌Supreme @supremenewyork
supremenewyork
Supreme
Beauty
Modeling
Lifestyle
13.2M
United States
37.6K
Preview
19
‌HEIR JORDYN @jordynwoods
jordynwoods
HEIR JORDYN
Modeling
Lifestyle
Fashion
12.1M
United States
25.7K
Preview
20
‌Prada @prada
prada
Prada
Clothing & Outfits
Accessories & Jewellery
Fashion
33.6M
United States
9.8K
Preview
21
‌Burberry @burberry
burberry
Burberry
Fashion
Clothing & Outfits
Accessories & Jewellery
20.1M
United States
13.7K
Preview
22
‌Abigail Kate McCabe @dreamerandbeliever1996
dreamerandbeliever1996
Abigail Kate McCabe
Lifestyle
Fashion
Modeling
3.3M
United Kingdom
33.8K
Preview
23
‌Victoria Beckham @victoriabeckham
victoriabeckham
Victoria Beckham
Fashion
Family
33.1M
United Kingdom
5.9K
Preview
24
‌Natalya Wright @natalyawright_x
natalyawright_x
Natalya Wright
Lifestyle
Modeling
Fashion
356.2K
United Kingdom
490.2K
Preview
25
‌Vogue France @voguefrance
voguefrance
Vogue France
Literature & Journalism
Fashion
10.2M
France
15.8K
Preview
26
‌SAINT LAURENT @ysl
ysl
SAINT LAURENT
Fashion
Clothing & Outfits
12.5M
United States
11.3K
Preview
27
‌Hazera Begum @hazera__
hazera__
Hazera Begum
Fashion
Beauty
Lifestyle
819.3K
United Kingdom
163.9K
Preview
28
‌Balenciaga @balenciaga
balenciaga
Balenciaga
Fashion
Clothing & Outfits
Accessories & Jewellery
14.6M
United States
9.4K
Preview
29
‌Valentino @maisonvalentino
maisonvalentino
Valentino
Fashion
19.1M
Italy
6.8K
Preview
30
‌Alexander McQueen @alexandermcqueen
alexandermcqueen
Alexander McQueen
Accessories & Jewellery
Clothing & Outfits
Fashion
13.2M
United States
9.8K
Preview
31
‌SAM SMITH @samsmith
samsmith
SAM SMITH
Music
Fashion
14.5M
United States
8.7K
Preview
32
‌Karin Ross Designs @karinrossdesigns
karinrossdesigns
Karin Ross Designs
Modeling
DIY & Design
Fashion
9.6M
United States
1.6K
Preview
33
‌The1975 @the1975
the1975
The1975
Fashion
3.7M
United States
32.8K
Preview
34
‌Fendi @fendi
fendi
Fendi
Fashion
Clothing & Outfits
Accessories & Jewellery
21.4M
United States
5.2K
Preview
35
‌BOSS @boss
boss
BOSS
Fashion
Clothing & Outfits
12.2M
United States
7.8K
Preview
36
‌Vogue Italia @vogueitalia
vogueitalia
Vogue Italia
Fashion
Literature & Journalism
7.5M
United States
11.8K
Preview
37
‌Hermès @hermes
hermes
Hermès
Accessories & Jewellery
Clothing & Outfits
Fashion
14.1M
United States
6K
Preview
38
‌Ten @tennesseethresh
tennesseethresh
Ten
Lifestyle
Modeling
Fashion
946K
United Kingdom
82.9K
Preview
39
‌ELLA THOMAS @ellathomas_
ellathomas_
ELLA THOMAS
Lifestyle
Modeling
Fashion
1M
United Kingdom
55.1K
Preview
40
‌GIVENCHY @givenchy
givenchy
GIVENCHY
Fashion
Clothing & Outfits
Accessories & Jewellery
16.2M
United States
4K
Preview
41
‌Christian Louboutin @louboutinworld
louboutinworld
Christian Louboutin
Fashion
17M
United States
3.8K
Preview
42
‌British Vogue @britishvogue
britishvogue
British Vogue
Literature & Journalism
Fashion
7.9M
United Kingdom
6.9K
Preview
43
‌HYPEBEAST @hypebeast
hypebeast
HYPEBEAST
Accessories & Jewellery
Clothing & Outfits
Fashion
10.8M
United States
5.2K
Preview
44
‌Alicia Roddy @lissyroddyy
lissyroddyy
Alicia Roddy
Clothing & Outfits
Fashion
1.4M
United Kingdom
38.1K
Preview
45
‌Marc Jacobs @marcjacobs
marcjacobs
Marc Jacobs
Fashion
12.3M
United States
3.9K
Preview
46
‌Maryam Malik @maryxm.mx
maryxm.mx
Maryam Malik
Fashion
Beauty
Lifestyle
787.1K
United Kingdom
54.3K
Preview
47
‌Miu Miu @miumiu
miumiu
Miu Miu
Fashion
11.4M
United States
3.7K
Preview
48
‌Chloé @chloe
chloe
Chloé
Fashion
Clothing & Outfits
Shopping & Retail
11.3M
United States
3.8K
Preview
49
‌Michael Kors @michaelkors
michaelkors
Michael Kors
Fashion
Clothing & Outfits
Shopping & Retail
19.4M
United States
2.3K
Preview
50
‌Off-White™ @off____white
off____white
Off-White™
Fashion
10.3M
United States
3.9K
Preview
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