*Senders are responsible for ensuring a valid legal basis for their communications under applicable law — see Section 6.9 of our Terms of Service
캠페인 관리
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몇 분 안에 Influencer Outreach Tool로 관계 구축하기
더 나은 응답을 위한 인플루언서 연락 메시지를 개인화하세요
더 나은 반응률을 위해 창작자에게 보내는 메시지를 더 개인적으로 만드세요. 전체 이름 또는 사용자 이름을 사용하세요. Influencer Outreach Tool을 사용하여 이미지와 인플루언서의 소셜 미디어 프로필 링크로 메시지를 개인화할 수 있습니다.
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선호하는 도구에서 쉽게 인플루언서를 추가하세요
No need to switch between spreadsheets and multiple tools! You can add influencers to your mailing list directly from HypeAuditor: Influencer Discovery and lists. Get the email addresses of your perfect candidates and contact them right away*.
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대화를 시작하고 인플루언서 연락 전략을 강화하세요
HypeAuditor 플랫폼에서 몇 번의 클릭만으로 인플루언서와 대화를 시작하세요. 일상적인 작업을 자동화하고 사용의 용이성을 즐기세요. 인플루언서 연락 전략을 업그레이드하고 장기 파트너십을 구축하는 데 노력을 기울이세요.
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Review and Confirm Before You Send
Before any campaign goes out, HypeAuditor asks you to review and confirm your sending parameters: the recipient list, the message content, and your confirmation that you have a valid legal basis to contact these recipients under applicable law. This final checkpoint helps you send deliberately and responsibly*
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1단계
이메일 작성 도구에서 메시지를 작성하세요.
2단계
인플루언서의 전체 이름, 사용자 이름 또는 프로필 링크로 이메일을 개인화하세요.
3단계
메시지를 맞춤화하기 위해 이미지를 추가하세요.
4단계
HypeAuditor 인플루언서 검색 및 목록에서 크리에이터를 추가하세요.
5단계
이메일 발송을 다시 확인하고 확인하세요.
6단계
Send personalized emails at scale and start conversations with potential partners.
인플루언서 아웃리치에 대한 자주 묻는 질문
인플루언서 아웃리치는 무엇인가요?
Influencer marketing is a diverse space that involves many processes, such as identifying creators who can spread your message to the right audience. But before working with influencers, you need to establish solid relationships with them. That is what influencer outreach means.
The core goal of influencer outreach is to connect with individuals who can influence the minds of the target audience members. HypeAuditor Influencer Outreach helps you reach out to creators by sending them personalized emails. You can add the perfect candidates discovered in HypeAuditor and send them a personalized message.
인플루언서 아웃리치를 어떻게 하나요?
The process of influencer outreach includes several key steps:
Step 1. Research influencers. Start with researching your candidates. Search for the right people who are relevant to your business.
Step 2. Contact influencers. Once you’ve discovered the right individuals, start conversations. Reach out to them. You can do that with the HypeAuditor Influencer Outreach tool.
Step 3. Establish relationships. You need to let influencers know that you pick them for a reason.
Step 4. Make your offer unique, and make sure to explain how you can help each other. This partnership should be beneficial for the influencers as well.
Step 5. Negotiate. Discuss the details of your future campaign. Make sure that everything is clear for both parties.
That is a brief plan of an outreach process.
인플루언서에게 어떻게 연락하나요?
If you have found people who best fit your brand and message, it’s time to contact those influencers. You can reach out to them via direct message on social media. They might also have a link to contact them via email or phone in their bio. You can connect with influencers with personalized messages to automate the process.
Are you allowed to email influencers who haven't opted in to hear from you?
It depends on the laws of the recipient's jurisdiction and on the legal basis you have for the communication. Some jurisdictions (for example, the US and the UK for corporate addresses) generally permit relevant B2B outreach with a clear opt-out. Others (including Germany, Austria and Switzerland) generally require the recipient's prior consent even for business-to-business emails, and a publicly listed email address does not by itself constitute consent.
As the sender, you are responsible for ensuring that each campaign complies with the laws applicable to you and your recipients — see Section 6.9 of our Terms of Service. HypeAuditor does not provide legal advice; if in doubt, consult counsel experienced in email marketing compliance.
인플루언서에게 메시지를 어떻게 보내나요?
You can contact social media influencers using multiple ways, for example, by sending them direct messages or emails or even via phone. Either way, you must carefully craft your initial message to make an excellent first impression. Here are just a few tips for creating a compelling message:
Be honest. Don’t try to hide your actual goals. Respect influencers’ time, tell them about your ideas and how you can be helpful for each other.
Promise value to them. Influencers get dozens of messages each day. To attract their attention, explain what value this partnership can give them.
If an influencer hasn't replied, give it a reasonable amount of time — creators often receive many collaboration requests. Where permitted by applicable law, you may send one short, polite follow-up. Please note that in some jurisdictions (including Germany and Austria), repeated unsolicited emails to recipients who haven't responded may increase legal risk for the sender. Always honor opt-outs immediately and consider alternative channels the influencer has designated for business inquiries.
Create an influencer outreach template. You can create an email template with some key points and optimize the process.
인플루언서 아웃리치 전략이란 무엇입니까?
An influencer outreach strategy is a flexible approach to communicating with the right influencers who can reach and engage with your audience. Your first message to an influencer has paramount importance. It will help if you make it compelling and intimidating enough. Be positive, friendly, and respectful. You’re trying to build better relationships with influencers, so try to make an excellent first impression.
인플루언서에게 DM을 보내는 것이 나은가요, 아니면 이메일을 보내는 것이 나은가요?
인플루언서에게 연락할 때는 소셜 미디어의 직접 메시지나 이메일을 통해 할 수 있습니다. 가장 좋은 방법은 메시지의 내용에 크게 의존합니다. 예를 들어, DM은 더 캐주얼하게 느껴집니다. 짧고 명확해야 합니다. 반면 이메일은 브랜드, 제품 및 포지셔닝에 대한 자세한 설명에 적합합니다.
