*Senders are responsible for ensuring a valid legal basis for their communications under applicable law — see Section 6.9 of our Terms of Service
キャンペーン管理
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少しの時間でInfluencer Outreach Toolで関係を築く
より良い反応のためにインフルエンサーへのメッセージをパーソナライズ
クリエイターへのメッセージをより個人的なものにして、より良い応答率を得ましょう。フルネームまたはユーザー名を使用してください。Influencer Outreach Toolで画像やリンクを使ってメッセージをカスタマイズ可能。
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お気に入りのツールからインフルエンサーを簡単に追加
No need to switch between spreadsheets and multiple tools! You can add influencers to your mailing list directly from HypeAuditor: Influencer Discovery and lists. Get the email addresses of your perfect candidates and contact them right away*.
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会話を始めてインフルエンサー戦略を強化する
HypeAuditorプラットフォーム内でわずか数クリックでインフルエンサーとの会話を始めましょう。ルーチン作業を自動化して、使いやすさを楽しんでください。長期的なパートナーシップを築くために努力しましょう。
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Review and Confirm Before You Send
Before any campaign goes out, HypeAuditor asks you to review and confirm your sending parameters: the recipient list, the message content, and your confirmation that you have a valid legal basis to contact these recipients under applicable law. This final checkpoint helps you send deliberately and responsibly*
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ステップ 1
メールビルダーでメッセージを作成しましょう。
ステップ 2
インフルエンサーのフルネーム、ユーザー名、プロフィールリンクでメールをパーソナライズ
ステップ 3
メッセージをカスタマイズするために画像を追加する
ステップ 4
HypeAuditorでのインフルエンサー検索とリストからクリエイターを追加する
ステップ 5
メール配信を再確認し、確認する
ステップ 6
Send personalized emails at scale and start conversations with potential partners.
インフルエンサーアウトリーチに関するよくある質問
インフルエンサーアウトリーチとは何か？
Influencer marketing is a diverse space that involves many processes, such as identifying creators who can spread your message to the right audience. But before working with influencers, you need to establish solid relationships with them. That is what influencer outreach means.
The core goal of influencer outreach is to connect with individuals who can influence the minds of the target audience members. HypeAuditor Influencer Outreach helps you reach out to creators by sending them personalized emails. You can add the perfect candidates discovered in HypeAuditor and send them a personalized message.
インフルエンサーへのアプローチをどう行いますか？
The process of influencer outreach includes several key steps:
Step 1. Research influencers. Start with researching your candidates. Search for the right people who are relevant to your business.
Step 2. Contact influencers. Once you’ve discovered the right individuals, start conversations. Reach out to them. You can do that with the HypeAuditor Influencer Outreach tool.
Step 3. Establish relationships. You need to let influencers know that you pick them for a reason.
Step 4. Make your offer unique, and make sure to explain how you can help each other. This partnership should be beneficial for the influencers as well.
Step 5. Negotiate. Discuss the details of your future campaign. Make sure that everything is clear for both parties.
That is a brief plan of an outreach process.
インフルエンサーにはどのように連絡を取りますか？
If you have found people who best fit your brand and message, it’s time to contact those influencers. You can reach out to them via direct message on social media. They might also have a link to contact them via email or phone in their bio. You can connect with influencers with personalized messages to automate the process.
Are you allowed to email influencers who haven't opted in to hear from you?
It depends on the laws of the recipient's jurisdiction and on the legal basis you have for the communication. Some jurisdictions (for example, the US and the UK for corporate addresses) generally permit relevant B2B outreach with a clear opt-out. Others (including Germany, Austria and Switzerland) generally require the recipient's prior consent even for business-to-business emails, and a publicly listed email address does not by itself constitute consent.
As the sender, you are responsible for ensuring that each campaign complies with the laws applicable to you and your recipients — see Section 6.9 of our Terms of Service. HypeAuditor does not provide legal advice; if in doubt, consult counsel experienced in email marketing compliance.
インフルエンサーにメッセージを送るにはどうすればいいですか？
You can contact social media influencers using multiple ways, for example, by sending them direct messages or emails or even via phone. Either way, you must carefully craft your initial message to make an excellent first impression. Here are just a few tips for creating a compelling message:
Be honest. Don’t try to hide your actual goals. Respect influencers’ time, tell them about your ideas and how you can be helpful for each other.
Promise value to them. Influencers get dozens of messages each day. To attract their attention, explain what value this partnership can give them.
If an influencer hasn't replied, give it a reasonable amount of time — creators often receive many collaboration requests. Where permitted by applicable law, you may send one short, polite follow-up. Please note that in some jurisdictions (including Germany and Austria), repeated unsolicited emails to recipients who haven't responded may increase legal risk for the sender. Always honor opt-outs immediately and consider alternative channels the influencer has designated for business inquiries.
Create an influencer outreach template. You can create an email template with some key points and optimize the process.
インフルエンサーへのアプローチ戦略とは何ですか？
An influencer outreach strategy is a flexible approach to communicating with the right influencers who can reach and engage with your audience. Your first message to an influencer has paramount importance. It will help if you make it compelling and intimidating enough. Be positive, friendly, and respectful. You’re trying to build better relationships with influencers, so try to make an excellent first impression.
インフルエンサーにはDMを送るのとメールを送るのとどちらが良いですか？
インフルエンサーに連絡するには、ソーシャルメディアのダイレクトメッセージまたはメールを利用できます。最適な方法は、主にメッセージに依存します。例えば、ダイレクトメッセージはよりカジュアルに見えます。それらは短く、要点を突くべきです。一方、メールはブランド、製品、ポジショニングに関する詳細な説明に適しています。
