[2024 BENCHMARK REPORT] Get the latest in industry trends with HypeAuditor and Similarweb
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Top Beauty Influencers on Instagram in the United States
Find top Instagram Beauty influencers in 2024. Find out who is the #1 Beauty creator in the United States and get a list of the most popular Instagram accounts.
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How we calculate
Share all TOP
Beauty
All Categories
Accessories & Jewellery
Adult content
Alcohol
Animals
Architecture & Urban Design
Art/Artists
Beauty
Business & Careers
Cars & Motorbikes
Cinema & Actors/actresses
Clothing & Outfits
Comics & sketches
Computers & Gadgets
Crypto
DIY & Design
Education
Extreme Sports & Outdoor activity
Family
Fashion
Finance & Economics
Fitness & Gym
Food & Cooking
Gaming
Health & Medicine
Humor & Fun & Happiness
Kids & Toys
Lifestyle
Literature & Journalism
Luxury
Machinery & Technologies
Management & Marketing
Mobile related
Modeling
Music
NFT
Nature & landscapes
Photography
Politics
Racing Sports
Science
Shopping & Retail
Shows
Sports with a ball
Sweets & Bakery
Tobacco & Smoking
Trainers & Coaches
Travel
Water sports
Winter sports
United States
All Countries
Argentina
Australia
Austria
Belgium
Bolivia
Brazil
Canada
Chile
Colombia
Costa Rica
Czechia
Denmark
Dominican Republic
Ecuador
Egypt
El Salvador
Finland
France
Germany
Greece
Guatemala
Hong Kong
India
Indonesia
Italy
Japan
Kuwait
Lebanon
Malaysia
Mexico
Morocco
Netherlands
Norway
Pakistan
Panama
Paraguay
Peru
Philippines
Poland
Portugal
Puerto Rico
Romania
Russia
Saudi Arabia
Singapore
Slovakia
South Africa
South Korea
Spain
Sweden
Switzerland
Thailand
Turkey
Ukraine
United Arab Emirates
United Kingdom
United States
Uruguay
How we calculate
Share all
Rank
Influencer
Category
Followers
Country
Eng. (Auth.)
Eng. (Avg.)
51
kaylanicolejones
Family
Beauty
6.7M
United States
65.8K
112K
Preview
52
jaclynhill
JACLYN TORREY💍
Beauty
Modeling
Lifestyle
8.8M
United States
64.5K
81.8K
Preview
53
redvelvet.smtown
Red Velvet Official
Music
Beauty
Fashion
12.1M
Indonesia
47.9K
55.9K
Preview
54
supremenewyork
Supreme
Beauty
Modeling
Lifestyle
13.2M
United States
40.8K
51.5K
Preview
55
tommiee_
Tommie Lee
Beauty
Music
5.4M
United States
71.8K
124.9K
Preview
56
patrickstarrr
patrickstarrr
Beauty
Fashion
4.3M
United States
100.9K
153K
Preview
57
priahferguson
Priah Ferguson
Beauty
Cinema & Actors/actresses
4M
United States
104.1K
162K
Preview
58
meicrosoft
Mei Pang
Beauty
2.9M
United States
131.9K
169.9K
Preview
59
ww_wed
World Wide Weddings
Family
Beauty
Fashion
1M
United States
369.4K
455K
Preview
60
elvisa
Elvisa Dedić 🇧🇦⚜️
Beauty
Lifestyle
Business & Careers
4.2M
United States
55.6K
108.8K
Preview
61
iamhearte
Heart Evangelista
Beauty
Lifestyle
Art/Artists
16.2M
Philippines
22.1K
27.9K
Preview
62
mikaylajmakeup
Mikayla Nogueira Hawken
Beauty
2.9M
United States
112.4K
148.5K
Preview
63
mariale
Mar
Beauty
Lifestyle
Fashion
6M
Venezuela
55.3K
74.9K
Preview
64
zelinavegawwe
Thea Trinidad Büdgen
Beauty
Photography
Cinema & Actors/actresses
1.9M
United States
136.7K
225.3K
Preview
65
missuniverse
Miss Universe
Beauty
Modeling
6.1M
Philippines
38.9K
69.5K
Preview
66
dimpleamrin
Dimple Mehta
Beauty
Cinema & Actors/actresses
4.3M
India
47.3K
95.8K
Preview
67
huda
Huda
Beauty
4.2M
United States
72.3K
97.1K
Preview
68
jodiewoods
Jodie Woods ✨
Beauty
Management & Marketing
1.5M
United States
171.4K
244.2K
Preview
69
soywendyguevaraoficial
Wendy Guevara
Shows
Beauty
Family
7.4M
Mexico
31.5K
50.3K
Preview
70
realtoniaryan
Tonia Ryan ™️ Public Figure
Shows
Beauty
3.4M
India
43.9K
104.1K
Preview
71
thekatvond
Kat Von D
Beauty
Lifestyle
Fashion
9.8M
United States
26.1K
37.1K
Preview
72
grimes
☘︎𝔊𝔯𝔦𝔪𝔢𝔰࿎
Art/Artists
Beauty
Music
2.5M
United States
101.6K
136.7K
Preview
73
lalakent
Lala Kent
Beauty
Family
2.4M
United States
103.8K
139K
Preview
74
nilskue
N I L S K U E S E L 🕸️
Music
Beauty
1.9M
United States
135.8K
171.9K
Preview
75
rarebeauty
Rare Beauty by Selena Gomez
Beauty
Music
7.4M
United States
33.7K
42.5K
Preview
76
vhongx44
Vhong Navarro
Beauty
7.4M
Philippines
35.4K
41.9K
Preview
77
kissedbyken
Kendra Hernandez
Beauty
Lifestyle
1.2M
United States
142.1K
262.5K
Preview
78
iluvsarahii
iluvsarahii
Art/Artists
Beauty
Modeling
7M
United States
32.2K
43K
Preview
79
baileysarian
Bailey Sarian 🥀
Beauty
Lifestyle
Shows
3M
United States
74K
99.6K
Preview
80
monetmcmichael
Ahnesti Monet McMichael
Lifestyle
Beauty
1.3M
United States
143.5K
225.1K
Preview
81
sheamarie
Shea Marie
Beauty
1.7M
United States
109.7K
162.3K
Preview
82
cocojones
Coco Jones
Beauty
Lifestyle
Music
4.4M
United States
38.1K
61.8K
Preview
83
nadina_ioana
Nadina Ioana 🤍
Beauty
Music
2.1M
Spain
89.9K
123.5K
Preview
84
lenkalul
LENA
Beauty
2.8M
United States
75.3K
90.9K
Preview
85
pautips
Paula | Makeup Travel Skincare Beauty Tutorials
Beauty
Lifestyle
8M
Colombia
22.4K
31.9K
Preview
86
jun.amaki
天木じゅん Jun Amaki
Beauty
Adult content
2.3M
Japan
70.6K
108.7K
Preview
87
hudabeautyshop
Beauty
Health & Medicine
Fitness & Gym
7.1M
United States
25.8K
35.2K
Preview
88
babyariel
ariel rebecca
Beauty
Lifestyle
Fashion
11.7M
United States
14.7K
21.1K
Preview
89
quiggleignacio
Quiggle Ignacio
Beauty
Modeling
2.8M
United States
37.7K
85.6K
Preview
90
ahmetcobain
Ahmet Çoban - GARAGE KUAFÖR
Beauty
1.9M
Turkey
71.9K
124.7K
Preview
91
thechristinequinn
ChristineQuinn
Lifestyle
Beauty
Fashion
5M
United States
28K
47.8K
Preview
92
domitila_barros
Domitila Barros
Shows
Beauty
Politics
1.3M
United States
94.4K
171.7K
Preview
93
sukihanagoat
Suki With The Good Coochie
Beauty
2.7M
United States
41.8K
83.8K
Preview
94
ohmygeeee
Gee Esler Box
Beauty
686.8K
United Kingdom
231.2K
418.2K
Preview
95
kyliecosmetics
Kylie Cosmetics
Beauty
Shopping & Retail
25.1M
United States
5.5K
8.7K
Preview
96
mykie
mykie
Art/Artists
Beauty
Modeling
1.8M
United States
69.6K
121.5K
Preview
97
sabrinaelba
Sabrina Dhowre Elba
Family
Beauty
833.7K
United States
197.8K
326.7K
Preview
98
i_am_kiko
i_am_kiko
Beauty
7.9M
Japan
21.7K
27.5K
Preview
99
hungvanngo
Hung Vanngo
Art/Artists
Beauty
4.2M
United States
37.2K
51.1K
Preview
100
desiperkins
D E S I • P E R K I N S
Beauty
Lifestyle
Fashion
4.4M
United States
35K
49K
Preview
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