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English
PricingFor influencers
Top Rankings
Rank
Influencer
Category
Followers
Country
Eng. (Auth.)
1
Cinema & Actors/actresses
Fashion
184.8M
United States
4.2M
2
Modeling
Fashion
294.6M
United States
1.9M
3
Fashion
Modeling
Beauty
400.6M
United States
1.2M
4
Music
Fashion
319.9M
United States
1.1M
5
Fashion
Beauty
364.3M
United States
812.2K
6
Music
Fashion
168.6M
United States
835.9K
7
Lifestyle
Fashion
Clothing & Outfits
58.4M
Iran
1.4M
8
Modeling
Fashion
20.6M
Turkey
463.6K
9
Beauty
Cinema & Actors/actresses
Fashion
20.6M
Philippines
322.7K
10
Fashion
Beauty
3.1M
United States
2M
11
Modeling
Fashion
Lifestyle
22.6M
Brazil
194.6K
12
Cinema & Actors/actresses
Lifestyle
Fashion
36.8M
Brazil
101.4K
13
Music
Modeling
Fashion
13.7M
Indonesia
319.2K
14
Music
Cinema & Actors/actresses
Modeling
14.1M
Thailand
316.8K
15
Art/Artists
Fashion
Music
15.3M
United States
241K
16
Cinema & Actors/actresses
Modeling
Lifestyle
14.1M
Philippines
259K
17
Cinema & Actors/actresses
Modeling
Fashion
14.7M
Mexico
178.9K
18
Lifestyle
Fashion
Cinema & Actors/actresses
12.5M
India
277.9K
19
Music
Art/Artists
Modeling
6.3M
United States
498.2K
20
Modeling
Fashion
16.3M
Indonesia
183.3K
21
Modeling
Fashion
20.3M
United States
123.7K
22
Modeling
Lifestyle
Fashion
19.8M
United States
112.2K
23
Modeling
Fashion
22.1M
Brazil
105.3K
24
Music
Cinema & Actors/actresses
Fashion
12.9M
Brazil
181.4K
25
Literature & Journalism
Fashion
48.3M
United States
47.5K
26
Fashion
Beauty
Lifestyle
3.2M
Brazil
715.7K
27
Beauty
Cinema & Actors/actresses
Modeling
18.2M
Philippines
133.7K
28
Fashion
Beauty
Shows
7.5M
India
324.5K
29
Cinema & Actors/actresses
Modeling
Fashion
10.6M
Turkey
202.6K
30
Fashion
Beauty
Lifestyle
2.2M
Germany
859.7K
31
Cinema & Actors/actresses
Modeling
Fashion
12.9M
Thailand
151.1K
32
Lifestyle
Modeling
Fashion
6.4M
United States
283.7K
33
Lifestyle
Fashion
7.9M
United Kingdom
210K
34
Fashion
Lifestyle
Beauty
7.9M
Mexico
204.2K
35
Fashion
Beauty
Lifestyle
2.3M
Brazil
722.3K
36
Accessories & Jewellery
Clothing & Outfits
Fashion
52.4M
United States
32.3K
37
Art/Artists
Fashion
Modeling
24.3M
United States
62.8K
38
Beauty
Cinema & Actors/actresses
Modeling
13.6M
India
112.3K
39
Fashion
Clothing & Outfits
Accessories & Jewellery
55.5M
United States
28.8K
40
Fashion
12.2M
United States
113.1K
41
Fashion
Modeling
35.3M
India
39.6K
42
Music
Cinema & Actors/actresses
Fashion
20.2M
United States
61.9K
43
Beauty
Modeling
Lifestyle
8.7M
United States
104.4K
44
Fashion
Clothing & Outfits
Modeling
1.9M
United States
646.2K
45
Fashion
Accessories & Jewellery
Clothing & Outfits
60M
United States
22K
46
Fashion
5M
India
282K
47
Fashion
Clothing & Outfits
Accessories & Jewellery
46M
United States
27.5K
48
Family
Shows
Fashion
1.2M
United States
658.2K
49
Music
Beauty
Modeling
10.9M
Philippines
113K
50
Fashion
12.5M
Brazil
69.4K
1
2310

Top Fashion Influencers on Instagram

Instagram gave us several fabulous ways to communicate with each other, grow our personal brands, and gain fame. With millions of active daily users, it’s now one of the most popular social media platforms visited by people of all generations. moreover, Instagram is home to many influencers and opinion leaders who monetize their talents and inventiveness and collaborate with brands.

This list of the Top Fashion Instagram accounts gives you the most popular influencers from any country who creates content correlated with the Fashion topic. And if you want to see the most favorite creators from other niches you can lightly do it by selection of the propper category in the drop-down menu on the top of the list.

List of the most followerd Instagram Influencers in the Fashion Category

In March 2024, the most popular Fashion creators is Zendaya with an Instagram audience of 184.8M followers. The audience of @zendaya, for the most part, lives in United States. In the top list, you can also check the engagement of @zendaya. The average engagement is 5.6M likes and comments, while authentic engagement is 4.2M likes and comments.

The second most popular Fashion Instagram creator is Kendall with 294.6M followers. The audience of the creator lives, for the most part, in United States. The average engagement of Kendall is 2.5M likes and comments. The third most popular Fashion Instagram creator is Kylie with 400.6M followers. They mostly live in United States. The average engagement of @kyliejenner is 1.7M likes and comments.

Top Instagram Influencer Ranking Algorithm

Find other most popular Fashion creators on Instagram in our top list, alongside their engagement. Our artificial intelligence algorithm uses the size of real audiences and the authentic engagement of Instagrammers to rank them by their popularity. The influencer marketing space is permanently changing with fresh talents turning up to the scene. That’s why positions of accounts are regularly shifting likewise. You may see that some influencers improve their positions and go up in this leaderboard. simultaneously, some creators may miss their positions.

You can also check the Top Fashion Instagram Influencers in a particular country. Or, pick other categories to discover popular niche Instagrammers with other content topics: Fitness and Gym, Food and Cooking, Health and Medicine, or else.

The detailed reports on any influencer give you much information about their followers demographics, engagement, authenticity, and sponsored collaborations. You can find in-depth insights in the HypeAuditor Account Analytics reports.

FAQ: Top Fashion Instagram Accounts Ranking

Who is the most popular Fashion influencer on Instagram?

The most popular Fashion influencer on Instagram is @zendaya.

How many followers does the most popular Fashion Instagram influencer have?

The most popular Fashion Instagram influencer is @zendaya. He has 184.8M followers.

What statistics are available for the top Fashion influencers on Instagram?

You can see the number of followers, categories, audience country, engagement metrics, and position changes compared to the last month.

How do you detect Instagram audience location?

Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the audience lives.

How do you detect topics of Instagram profiles?

In order to correctly identify topics, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate topics.

What is Authentic Engagement?

Authentic Engagement is our metric that shows the average number of organic likes and comments per Instagram post, which are likes and comments that come from real people.