Influencer
Category
Followers
Audience country
Authentic engagement
Engagement avg
1
James Charles @jamescharles
Beauty
24.4MUnited States1.5M2.1MFree Report
2
Lady Gaga @ladygaga
Beauty
Music
Cinema & Actors/actresses
45.3MBrazil381.5K541.7KFree Report
3
Shay Mitchell @shaymitchell
Beauty
Fashion
Modeling
29.3MUnited States288.1K418.8KFree Report
4
avani @avani
Beauty
Photography
14.8MUnited States647.4K857.2KPreview
5
Emma Roberts @emmaroberts
Beauty
Fashion
Modeling
15.1MUnited States441.1K623.4KPreview
6
Marzia Kjellberg @itsmarziapie
Beauty
Lifestyle
8.2MUnited States490.1K586.7KPreview
7
Zoë Sugg @zoesugg
Beauty
Lifestyle
Fashion
9.1MUnited Kingdom98.8K138.2KPreview
8
NikkieTutorials @nikkietutorials
Beauty
14.6MUnited States269.1K375.6KPreview
9
HUDA KATTAN @hudabeauty
Beauty
48.1MBrazil46.1K67.6KPreview
10
Lilly Singh @lilly
Art/Artists
Beauty
Modeling
9.6MUnited States154.8K200.4KPreview
11
AMBER ROSE @amberrosegill
Beauty
Lifestyle
Shows
2.8MUnited Kingdom54.1K101.5KPreview
12
Holly Willoughby @hollywilloughby
Beauty
7MUnited Kingdom33.7K39.3KPreview
13
FASHION • BEAUTY • LIFESTYLE @prettylittlething
Fashion
Beauty
Lifestyle
12.9MUnited Kingdom20.7K48.9KPreview
14
H&M @hm
Beauty
Fashion
36.3MUnited States41.7K57.2KPreview
15
EVA MARISOL GUTOWSKI @mylifeaseva
Beauty
Lifestyle
7.6MUnited States204.3K286.7KPreview
16
Farah Dhukai @farahdhukai
Beauty
Fashion
6.9MUnited States172.6K240.8KPreview
17
Kylie Cosmetics @kyliecosmetics
Fashion
Beauty
Lifestyle
25.2MUnited States55K80.7KPreview
18
Abby Roberts @abbyroberts
Beauty
2.5MUnited States230.6K312.8KPreview
19
Vogue @voguemagazine
Beauty
Modeling
Literature & Journalism
29.6MUnited States31.5K47.3KPreview
20
Chloe Ferry💀 @chloegshore1
Beauty
3.5MUnited Kingdom24K52KPreview
21
Zara McDermott @zara_mcdermott
Beauty
Clothing & Outfits
1.5MUnited Kingdom37K71KPreview
22
Lucie Rose Donlan @lucierosedonlan
Beauty
Water sports
Modeling
1.8MUnited Kingdom36.1K66.2KPreview
23
Eleanor Calder @eleanorj92
Beauty
Modeling
Lifestyle
3.4MUnited States163.3K238.7KPreview
24
TALIA MAR @taliamar
Photography
Beauty
916.5KUnited Kingdom119.1K178.4KPreview
25
Phoebe Tonkin @phoebejtonkin
Beauty
Cinema & Actors/actresses
Modeling
6.3MUnited States103.1K147.4KPreview
26
Vicky Pattison @vickypattison
Beauty
Shows
Cinema & Actors/actresses
4.7MUnited Kingdom15.9K20.5KPreview
27
LOTTIE @lottietomlinson
Beauty
Lifestyle
3.9MArgentina74.6K134.1KPreview
28
Primark @primark
Clothing & Outfits
Beauty
8.7MUnited Kingdom21.3K27.2KPreview
29
Anastasia Kingsnorth @anastasiakingsnorth
Beauty
Shows
989.4KUnited Kingdom46.2K87.6KPreview
30
M E G A N 🦋 @meganbartonhanson_
Beauty
1.7MUnited Kingdom20.8K38KPreview
31
Saraya Bevis @realpaigewwe
Beauty
Humor & Fun & Happiness
5.9MUnited States93.9K120.8KPreview
32
Mrs Olivia Bowen @oliviadbowen
Beauty
2.5MUnited Kingdom13.6K24.8KPreview
33
elsa hosk @hoskelsa
Beauty
Fashion
Modeling
6.4MUnited States69K110.9KPreview
34
British Vogue @britishvogue
Beauty
Literature & Journalism
Fashion
4.6MUnited Kingdom19.7K27.5KPreview
35
𝐉𝐀𝐌𝐈𝐄 𝐆𝐄𝐍𝐄𝐕𝐈𝐄𝐕𝐄 @jamiegenevieve
Beauty
1.4MUnited Kingdom32.9K53.8KPreview
36
baby @babyariel
Beauty
Lifestyle
Fashion
9.8MUnited States58.7K90KPreview
37
Marnie♡ @marns
Beauty
Family
4MUnited Kingdom14.5K24KPreview
38
Kat Graham @katgraham
Beauty
Cinema & Actors/actresses
Art/Artists
5.9MBrazil82.3K117.2KPreview
39
Jess Conte @jess
Music
Beauty
Lifestyle
2.1MUnited States151.5K243.8KPreview
40
🤍 lena 🤍 @lenkalul
Beauty
2.1MBrazil164.6K252.9KPreview
41
Gillian Anderson @gilliana
Beauty
Lifestyle
Cinema & Actors/actresses
1.6MUnited States82.1K102.7KPreview
42
Kaz @kazcrossley
Beauty
1.3MUnited Kingdom15.1K30KPreview
43
LINDSEY PELAS @lindseypelas
Beauty
Fashion
Modeling
8.8MUnited States43.2K58.9KPreview
44
Anastasia Beverly Hills @anastasiabeverlyhills
Beauty
Business & Careers
20.1MUnited States12.6K18.8KPreview
45
Huda Kattan @huda
Beauty
Fashion
2.2MUnited States54.2K82.9KPreview
46
CC Clarke Beauty @ccclarke
Beauty
2.1MUnited Kingdom33.4K50.3KPreview
47
Michelle Visage @michellevisage
Family
Beauty
Shows
1.7MUnited Kingdom27.8K37.4KPreview
48
~𝓚𝓪𝓬𝓲 𝓙𝓪𝔂~ @kaci.jay
Clothing & Outfits
Shows
Beauty
470.3KUnited Kingdom46.7K85.9KPreview
49
Olivia Palermo @oliviapalermo
Beauty
Fashion
Lifestyle
6.5MUnited States35.6K51.2KPreview
50
Too Faced Cosmetics @toofaced
Beauty
13.2MUnited States10.2K16.1KPreview