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Press Stories, Video Reviews and Testimonials that tell how HypeAuditor helps to deal with influencer fraud check problem.

How to Spot Fake Instagram Followers

Take away much of your worry about the credibility of potential influencers. You can enter any influencer's Instagram handle into the Instagram Bot Analytics Tool by HypeAuditor [Instagram Audit - Fake Follower & Audience Credibility Checker] and it will give you an excellent guide to the genuineness of the account.

How To Choose Micro-Influencers That Can Build Brand Trust

…HypeAuditor can help you identify influencers based on reach, demographics and audience. These tools can also help ensure you're connecting with influencers who are authentically engaging with real followers.

[…] Authenticity breeds trust. Seek out influencers who bring an authentic voice to their content.


'Blurred lines' - closing in on the influencer frauds

Research done by Hype Auditor for PRWeek, analysing more than 7,000 UK influencers, reveals that about half the followers of influencers with up to 20,000 followers are "low-quality", due to the inclusion of mass followers, bots, and other suspicious accounts in their followers’ ranks. It found that more than four out of 10 engagements with this group of influencers are "inauthentic".

Are Instagram influencers cheating advertisers? New tool can identify who to avoid

Auditor for Instagram has analyzed over 100,000 bloggers to provide statistics on account authenticity. It uses an audience quality score, calculated by AI to detect cheating, and identify followers who will never bring in revenue for the brand. It calculates engagement rate, authentic engagement and followers reachability and delivers an audience quality score out of 100

Love Island finalist's Instagram followers exposed: 78% of them are FAKE

Analytics provider HypeAuditor and marketing platform Takumi, shared with Daily Star Online social media statistics about the year’s Love Island stars, undertaken on August 28.

Influencer-Hype auf Instagram: Alles nur gekauft? Influencer hype on Instagram: Everything just bought?

Während "Socialblade" nur die ganz Patscherten entlarvt, lässt sich in Kombination mit dem neuen Artificial Intelligence-Tool "Hypeauditor" ziemlich genau analysieren, wie sich die Follower einer Influencerin zusammensetzen. Der kostenpflichtige "Hypeauditor" wendet sich an die Marketing-Abteilungen großer Unternehmen und soll helfen, die tatsächlich wichtigen Paramenter wie "Engagement Rate" (also Qualität von Likes und Kommentaren) auszulesen. Aus welchen Ländern kommen die meisten Fans? Wie viele davon sind "echte" Menschen? Wie wird mit Beiträgen interagiert?

While "Socialblade" exposes only the very patscherten, in combination with the new Artificial Intelligence tool "Hypeauditor" can be pretty much analyzed exactly how the followers of an influencer composed. The fee-based "hypeauditor" is aimed at the marketing departments of large companies and should help to read out the really important parameters such as "engagement rate" (ie quality of likes and comments). Which countries do most fans come from? How many are "real" people? How do you interact with posts?

At A Good Company we refuse to cut corners. In everything we do we obsess over every single step in the product and brand journey. Therefor, working with HypeAuditor is a no-brainer for us.

Anders Ankarlid, CEO

Effectively Combat Influencer Fraud with HypeAuditor: An Advanced AI-Based Platform for Evaluating Audience Credibility on Instagram

HypeAuditor empowers users to analyze any Instagram account for insights on audience quality and authenticity of engagement. By uncovering fraudulent followers and likes, the AI-based software helps businesses safeguard investments in influencer marketing, boost credibility, and increase conversion rates. In addition to its Instagram platform, HypeAuditor is committed to educating the public on the state of influencer marketing while identifying opportunities for continuous development.

Comment les faux influenceurs trompent-ils tout le monde (y compris vous) ? How do false influencers cheat everyone (including you)?

Mais aujourd’hui, difficile de distinguer le vrai du faux, et les résultats des outils comme Hype Auditor qui analysent les taux d’engagement et la qualité des abonnés, sont à prendre avec des pincettes. Surtout que l’on peut désormais acheter des faux followers pour d’autres personnes. Oui, oui. Vous avez bien lu. Certains "fake influenceurs", énervés d'avoir été "outés" se mettent à acheter des faux abonnés aux vrais influenceurs pour les plomber. Charmant. Et les personnes honnêtes de se faire pourrir leurs comptes par des robots venus du Brésil, du Portugal, et depuis peu de France, ce qui brouille parfaitement les pistes.

But today, difficult to distinguish the true from the false, and the results of tools like Hype Auditor that analyze the engagement rate and the quality of the subscribers, are to be taken with tweezers. Especially that we can now buy fake followers for other people. Yes Yes. You read correctly. Some "fake influencers", angry at having been "outed" start buying fake subscribers to the real influencers to stop them. Charming. And honest people to get their accounts rotten by robots from Brazil, Portugal, and recently France, which blurs the tracks perfectly.

Ces "fake" influenceurs qui ne méritent pas leurs cadeaux et leurs voyages gratuits These "fake" influencers who do not deserve their free gifts and travels

Afin de reconnaître ces "fake" influenceurs, il suffit pourtant d'analyser un peu leurs photos, leurs commentaires, de voir qui les suit. Si une personne gagne d'un coup 30.000 nouveaux abonnés sans raison particulière, c'est louche... Guillaume Ruchon conseille aux marques et aux agences de communication d'utiliser le site HypeAuditor, qui permet de démasquer les faux profils du web.

In order to recognize these "fake" influencers, it is however enough to analyze a little their photos, their comments, to see who follows them. If a person wins at once 30,000 new subscribers for no particular reason, it's suspicious ... Guillaume Ruchon advises brands and communication agencies to use the site HypeAuditor, which allows to unmask false profiles of the web.

How to spot fake followers on social media

For Instagram accounts consider using using Auditor for Instagram. It's an AI-powered tool that helps marketers check influencers' Instagram accounts for fake followers and likes.

The tool uses machine learning to find behaviour patterns that correspond with real people vs automated bots or sporadic usage.

Hype Auditor le nouvel outil qui dénonce l’achat de followers sur Instagram Hype Auditor the new tool that denounces the purchase of followers on Instagram

C’est LE sujet qui anime la communauté des influenceurs sur instagram : Qui est un “fake” ? Qui ne l’est pas ? Pour aider les marques et agences à différencier les vrais des faux, Hype Auditor propose aux marques d’analyser les comptes des influenceurs en échange de quelques dollars.

This is THE subject that drives the community of influencers on instagram: Who is a "fake"? Who is not ? To help brands and agencies differentiate between true and false, Hype Auditor is offering brands to analyze influencers' accounts for a few dollars.

Congreso Digital & Social Marketing Valencia
GEN2018 Conference

“Visit Switzerland likes Hypeauditor really. It accelerates our research to identify authentic and real influencers from others.”

Advertising Week
New York

Capucine Piot


I’m Capucine, a beauty blogger. I just wanted to say THANK YOU for HypeAuditor ! It’s all about my Instagram Stories today + my Instagram post. Thank you for this tool, it’s so precious.

Trajan Tosev

Social media expert

HypeAuditor works like magic. The accuracy and depth of information the tool provides is really great. I especially like how HypeAuditor puts numbers into context. Knowing KPIs, such as Engagement Rate, is important - but are the numbers actually good? HypeAuditor not only let’s you analyze a profile, it also helps you actually understand the health of it.


“Since the beginning of HypeAuditor, we have been relying on this solution, which has proven its value in supporting influencer screenings and evaluating performance data. The ongoing development of the tool is very positive.”

Markus Hübner

“We are really appreciate to work with HypeAuditor, because it provides us useful information we need for our daily business. Particularly helpful are following information: showing the number of fake accounts and how many people already have seen these postings in this context; calculation of Engagement Rate; likes comment ratio.”

Bigrit Tesar

Marco Loris Raitano

Social media expert

What I prefer of @hypeauditor is the quality of analytics (above all the real engagement & real followers)! You guys saved my influencer marketing campaigns a lot of time 😁

Matteo Mattiussi

Content Creator

I definitely love your service, but what i like the most is AQS score because its an easy indicator for clients to show its overall profile score. They can easly understand it


Content Creator

I truly think you are doing an amazing job, my dear. Your website is the most accurate ever and you have an amazing customer care service. I am truly impressed. Thanks a lot for this answer, I really wish you the best with your product. It will help lots and lots of social media managers and enterprises.

More than a feature, what I like is the entire report the website gives me. I have many followers following more than 1500 people, it's easy to be a "mass follower" and I can't do anything about it, but every time I check the report, I know which are my weaknesses and strengths on this social platform and I can manage my work even better.

Raul Lopez


Hi there. I just tried your hypereport tool for free. Thank you is very interesting. I have a good mark mo I think I am not doing bad after all. I have been thinking of paying to get more followers but after reading your report I am going to continue my way, getting real people liking my work because they honestly do.


“Love the price point and the details of the report. Also can tell that you’re iterating a lot on the product and I like the improvements (i.e. report pdf download etc).”

Kristin Sword
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