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Over 1,000 followers only
Report generated on 16 Jan 2019
Quality Audience
55.4M
Authentic Engagement
581.6K per post

Global Rank

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Worldwide

Country Rank

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Category Rank

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17 awards
Top-20
View all

Audience Quality Score

AQS is a 1 to 100 metric which combines audience quality (not number), engagement rate and it's authenticity into one metric
58
of 100
Average
Considerable audience size with low engagement rate.

Audience

Demography
  • Country
  • US states
  • City
  • Language
Country
46%
United States
7%
Nigeria
6%
Brazil
3%
Iran
3%
United Kingdom
US states
20%
NY
15%
CA
11%
TX
9%
GA
7%
FL
City
5%
New York City
3%
Atlanta
3%
Los Angeles
2%
Chicago
2%
Rasht
Language
83%
English
3%
Spanish
3%
Portuguese
1%
French
1%
Arabic
9%
Other
Audience Type
Real People
53.7%
Influencers
3%
Mass followers
20.3%
Suspicious Accounts
23%

Age

Male 46% Female 54%
2%
4%
13–17
16%
25%
18–24
20%
21%
25–34
5%
3%
35–44
1%
0%
45–54
0.33%
0.05%
55–64
0.05%
0%
65+

Audience Reachability
What’s that

Could be improved

79.7% of audience have less than 1,500 followings, similar accounts have 89.2% in average

Audience Authenticity
What’s that

Low

56.7% of audience look authentic, similar accounts have 72.7% of authentic audience on average

Followers & Following

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Growth
What’s that

Organic

No "incentivised following" patterns detected on followers & following graphs.

Audience Interests

@nickiminaj audience is interested in:
  • 68%
    Entertainment
  • 61%
    Music
  • 55%
    Children & Family
  • 53%
    Beauty & Fashion
  • 53%
    Art & Design
  • 51%
    Business & Careers
  • 43%
    Movies and TV
  • 37%
    Books and Literature
  • 32%
    Fitness & Yoga

Engagement

Compared to average values for similar accounts (by number of followers)
Avg Likes

1M

Avg Comments

15K

Engagement Rate
What’s that

1.05% Average

1.05% of audience like or comment the content, similar accounts receive 1.69% engagements
ER
15.97 – 17.42
14.52 – 15.97
13.07 – 14.52
11.62 – 13.07
10.17 – 11.62
8.72 – 10.17
7.27 – 8.72
5.82 – 7.27
4.37 – 5.82
2.92 – 4.37
1.47 – 2.92
0.02 – 1.47
0
1.2K
2.3K
3.5K
4.7K
5.8K
7K
# of accounts

Likes spread
What’s that

Good

Spread in likes between posts is 58% similar accounts have 57.6%

Likes-Comment Ratio
What’s that

Good

@nickiminaj receives 1.5 comments per 100 likes, similar accounts receive 0.9 comments per 100 likes.
12 most recent posts likes/comments

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