Report generated on 25 Jan 2021
Audience Quality Score
AQS is a 1 to 100 metric which combines audience quality (not number), engagement rate and it’s authenticity into one metric
3
of 100
Poor
Audience
Note: We can’t check private account. HypeAuditor can check only public accounts. Thus, this report is free, we didn’t charge a credit.
Audience Authenticity
What’s that
Good
63.4% of audience look authentic, similar accounts have 53.4% of authentic audience on average
Audience Interests
What’s that
@nickiminaj audience is interested in:
-
90%Cinema & Actors/actresses
-
89%Art/Artists
-
89%Music
-
88%Modeling
-
88%Fashion
-
87%Shows
-
86%Lifestyle
-
86%Adult content
-
86%Sports with a ball
-
86%Kids & Toys
-
85%Machinery & Technologies
-
84%Beauty
-
82%Humor & Fun & Happiness
-
82%Finance & Economics
-
81%Clothing & Outfits
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80%Business & Careers
-
78%Family
-
77%Luxury
-
75%Computers & Gadgets
-
75%Management & Marketing
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73%Fitness & Gym
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73%Trainers & Coaches
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72%Travel
-
71%Photography
-
67%Mobile related
new
Audience Brand Affinity
What’s that
Audience Yearly Household Income
What’s that
-
16.13%$0K—5K
-
16.53%$5K—10K
-
17.62%$10K—25K
-
13.74%$25K—50K
-
10.68%$50K—75K
-
7.93%$75K—100K
-
9.5%$100K—150K
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4.44%$150K—200K
-
3.43%$200K+
NEW
Notable Followers
What’s that
Growth
Yearly growth
14.1% Excellent
@nickiminaj grew by 15.5M followers in the last year. Accounts of similar size have a growth rate 6.2% per year
Followers growth
Organic
No abnormal growths or negative trends detected on followers graphs.
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Following dynamics
NEW
Mentioned By
What’s that
See in-depth analysis of all mentions of this account with Competitor analysis tool
Engagement
Compared to average values for similar accounts (by number of followers)
Avg Likes
34
Avg Comments
1
Engagement Rate
What’s that
0.28% Low
0.28% of audience like or comment the content, similar accounts receive 4.66% engagements
ER
34.28 – 37.39
31.16 – 34.28
28.04 – 31.16
24.93 – 28.04
21.81 – 24.93
18.7 – 21.81
15.58 – 18.7
12.46 – 15.58
9.35 – 12.46
6.23 – 9.35
3.12 – 6.23
0 – 3.12
0
150K
300K
450K
600K
750K
900K
# of accounts
Comment Rate
What’s that
0.09% Comments activity could be improved
@nickiminaj receives comments from 0.09% of their audience. Similar accounts receive comments from 0.21% of their audience.
Comments Authenticity
What’s that
No posts for 90 days
@nickiminaj didn't post for more than 90d, comments authenticity is not actual. Massfollowers and bots usually comment on most recent posts.
Likes-Comment Ratio
What’s that
Good
@nickiminaj receives 2.9 comments per 100 likes, similar accounts receive 5.4 comments per 100 likes.
Likes spread
What’s that
Good
Spread in likes between posts is 33% similar accounts have 38.2%
12 most recent posts likes/comments
Comments
Likes
Value
Est. Price
What’s that
N/A
Not enough posts to make statistical conclusions.
CPE
Estimated Cost per Engagement
N/A
Not enough posts to make statistical conclusions.
EMV
Earned Media Value
N/A
Not enough posts to make statistical conclusions.
Brand Mentions
Non-ad vs advertising posts for 180 days
Advertising Performance
Post Frequency
Advertising Post Frequency
Brand Mentions
Similar accounts
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Report results rely on statistics, might be used only for reference and can not be used for legal purposes. We don't claim that the reports result are absolutely accurate. By saying "advertising post" we do not state that all brand mentions of the blogger were paid by corresponding brands, posts might have been made as a gratitude or free promotion.