Over 1,000 followers only
Report generated on 27 Feb 2020
Quality Audience
62.7M
Authentic Engagement
859.5K per post

Global Rank

Worldwide

Country Rank

 

Category Rank

 
16 awards
Top-20
View all

Audience Quality Score

AQS is a 1 to 100 metric which combines audience quality (not number), engagement rate and it’s authenticity into one metric
61 of 100
Good

Audience

  • Country
  • US states
  • City
Country
44%
United States
5%
Nigeria
4%
Brazil
4%
United Kingdom
2%
France
US states
22%
NY
12%
CA
9%
GA
8%
FL
8%
TX
City
7%
New York City
4%
Atlanta
3%
Los Angeles
2%
Miami
2%
Chicago
Audience Type
Real People
53.8%
Influencers
2.7%
Mass followers
17.7%
Suspicious Accounts
25.8%
  • Age & Gender
  • Ethnicity
  • Language
Age & Gender
Male 42% Female 58%
4%
8%
13-17
15%
24%
18-24
18%
23%
25-34
4%
3%
35-44
0.57%
0.63%
45-54
0.09%
0.09%
55-64
0.08%
0%
65+
Ethnicity
57%
African
4%
Asian
16%
Caucasian (white)
17%
Hispanic
4%
Indian
2%
Arabian
Language
88%
English
4%
Spanish
2%
Portuguese
2%
French
4%
Other

Estimated Reach
What’s that

7500K — 35000K

Audience Reachability
What’s that

Low

82.3% of audience have less than 1,500 followings, similar accounts have 88.5% in average

Audience Authenticity
What’s that

Low

56.5% of audience look authentic, similar accounts have 72.7% of authentic audience on average

Followers & Following

Loading…

Growth
What’s that

Organic

No "incentivised following" patterns detected on followers & following graphs.

Audience Interests

@nickiminaj audience is interested in:
  • 67%
    Music
  • 60%
    Beauty & Fashion
  • 55%
    Entertainment
  • 51%
    Art & Design
  • 48%
    Business & Careers
  • 43%
    Movies and TV
  • 34%
    Books and Literature
  • 29%
    Children & Family
  • 27%
    Sports
  • 20%
    Fitness & Yoga
  • 20%
    Travel & Tourism
  • 18%
    Luxury Goods

Engagement

Compared to average values for similar accounts (by number of followers)
Avg Likes

1.5M

Avg Comments

22.2K

Engagement Rate
What’s that

1.37% Good

1.37% of audience like or comment the content, similar accounts receive 1.25% engagements
ER
16.95 – 18.49
15.41 – 16.95
13.87 – 15.41
12.33 – 13.87
10.79 – 12.33
9.25 – 10.79
7.71 – 9.25
6.17 – 7.71
4.63 – 6.17
3.09 – 4.63
1.55 – 3.09
0.01 – 1.55
0
3.3K
6.7K
10K
13.3K
16.7K
20K
# of accounts

Comment Rate
What’s that

0.02% High comments activity, though its authenticity could be improved

@nickiminaj receives comments from 0.02% of their audience. Similar accounts receive comments from 0.01% of their audience.

Likes-Comment Ratio
What’s that

Good

@nickiminaj receives 1.5 comments per 100 likes, similar accounts receive 0.9 comments per 100 likes.

Likes spread
What’s that

Good

Spread in likes between posts is 49% similar accounts have 56.2%

Estimated post price
What’s that

N/A

We estimate post price for influencers below 10M followers since celebrities post price depends not only on their audience quality.

Estimated stories price
What’s that

N/A

We estimate stories price for influencers below 10M followers since celebrities post price depends not only on their audience quality.

Brand Mentions

Non-ad vs advertising posts for 180 days

Advertising Performance



Post Frequency

Advertising Post Frequency

Brand Mentions

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Over 1,000 followers only
Report results rely on statistics, might be used only for reference and can not be used for legal purposes. We don't claim that the reports result are absolutely accurate. By saying "advertising post" we do not state that all brand mentions of the blogger were paid by corresponding brands, posts might have been made as a gratitude or free promotion.

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