Hundreds of articles about Instagram growth recommend using the follow/unfollow Instagram trick. They claim that this method can easily get you about 50-100+ new followers a day, but they are silent about the harm that this method can cause.

What is Mass Following and How Does the Follow/Unfollow Instagram Trick Work?

The Follow/Unfollow trick, or mass following, is commonly used by micro and middle influencers and shops to find new followers and clients. It has very simple mechanics:

• • An influencer’s account follows you, or likes, or posts a comment on Instagram.

• • You get a notification and follow them back

• They unfollow you after a couple of days.

Instagrammers use special tools and apps for automatic Follow/Unfollow that starts following other users based on the filter criteria.

They can base it on location (geotags) or hashtags, and search for users following specific accounts and etc.